Oct 2022 – Apr 2024 · 1 yr 6 mos · Greater London, England, United Kingdom

• Role - Sales Operations - Northern Europe & Emerging business
• Led core operational initiatives including territory design, annual planning, quota and compensation strategy, sales forecasting, and governance frameworks to drive scalable growth and performance alignment.
• Conducted targeted interviews with Northern Europe sales representatives to identify root causes of opportunity loss, uncovering actionable insights that informed pipeline strategy and sales enablement efforts.
• Designed and implemented a predictive model to forecast overages—tracking overspend beyond committed consumption—to support proactive account management and improve revenue predictability.

May 2020 – Sep 2022 · 2 yrs 4 mos · United Kingdom

• Red Hat
• Role – Senior Sales Operations Analyst - Global partner ecosystem
• Directed sales operations for a global business unit encompassing three distinct partner routes, ensuring consistent performance measurement and operational alignment across all regions.
• Defined global logic, governance frameworks, and key performance indicators (KPIs) to standardize reporting and drive transparency across diverse markets.
• Spearheaded global programs aimed at simplifying sales operations and improving ease of doing business for internal teams and partners.
• Diagnosed operational inconsistencies across geographies and developed targeted solutions to harmonize processes and eliminate inefficiencies.
• Served as a trusted advisor to global sales leadership, delivering strategic insights and performance metrics to guide business planning and continuous improvement.
• Role – EMEA Sales Operations Business partner – GSIs and ISVs
• Sales Operations for Global Systems Integrators and Independent Software Vendors Business Units in EMEA
• Established a unified data infrastructure serving as a single source of truth across two business divisions, enabling consistent reporting and improved decision-making for all stakeholders.
• Designed and deployed automated dashboards for forecasting, compensation, and daily operations, replacing legacy systems and enhancing transparency, collaboration, and governance across business units.
• Led annual planning and quota finalization processes, delivering attainment reports to the incentives team and providing individual sales personnel with clear visibility into quarterly performance.
• Partnered closely with business finance to ensure timely, accurate, and reliable data exchange between sales and finance, strengthening alignment and operational integrity.

May 2013 – Jan 2020 · 6 yrs 8 mos · Slough, United Kingdom

• Role – Sales Operations & Partner Manager - EMEA
• Led sales operations and partner management, driving governance, enablement, and operational excellence for regional sales teams.
• Developed and implemented KPIs, dashboards, and governance frameworks to monitor performance
• Oversaw weekly sales forecasting, quota allocation, and compensation tracking; delivered strategic insights through quarterly business review (QBR) presentations.
• Managed partner relationships in the Middle East and South Africa, successfully achieving the 2019 partner sales target
• Designed incentive plans to boost sales productivity and introduced process improvements to enhance operational efficiency.
• Maintained Salesforce.com data integrity by identifying and correcting inaccuracies and recommending system enhancements
• Conducted sales training sessions focused on key metrics, SFDC usage, and governance protocols.
• Role – Business and Sales operations - International
• Led the creation and execution of long-range strategic plans and annual operating plans, supporting monthly review meetings and quarterly business reviews (QBRs) with actionable insights.
• Designed unified business KPIs and governance frameworks for professional services, client services, and sales operations to drive global consistency and accountability.
• Developed client satisfaction surveys to assess and improve professional services delivery, enabling data-driven enhancements to customer experience.
• Implemented a resource forecasting mechanism for professional services.
• Built advanced business and financial models in Excel, including automated pricing tools for complex offerings, client management metrics, sales forecasting models, and professional services P&L tracking.
• Managed operations team, ensuring seamless execution and alignment with global business objectives.
• Role – Senior Consultant, Operations
• Spearheaded the design and implementation of professional services governance and regional profit and loss statements.

Jul 2010 – May 2013 · 2 yrs 10 mos · Bengaluru, Karnataka, India

• Role – Senior Manager, Corporate Strategy
• Led data-driven strategy development and analysis for the CEO, Board of Directors, Sales units, and cross-functional stakeholders, supporting high-impact decisions across the enterprise.
• Created and executed strategic initiatives for Banking & Capital Markets sales teams, corporate functions, and delivery units, aligning operational goals with business priorities.
• Conducted comprehensive environment scans—including market intelligence, competitive benchmarking, and secondary research—to inform strategic direction and identify growth opportunities.
• Developed a business case for establishing a private entity to support a major deal, securing executive buy-in through Board-level presentations and investment planning.
• Delivered sales travel cost analysis to the CEO, resulting in revised travel policies and measurable cost savings.
• Program-managed Annual Strategy Board meetings for three consecutive years, ensuring alignment, preparation, and execution of strategic agendas.
• Collaborated with Sales units to create global account plans and Go-to-Market strategies, driving customer engagement and revenue growth.