Aug 2024 – Jun 2025 · 10 mos · Gurugram, Haryana, India

Apr 2024 – Jul 2024 · 3 mos · Bengaluru, Karnataka, India · On-site

• 🔺Handled consumer research projects, including surveys, social media analysis and focus groups
• 🔺Helped analyse customer data to identify cohorts
• 🔺Translated insights into actionable recommendations for growth campaigns
• 🔺Gained exposure to various marketing channels, campaign development and product funnels
• 🔺Worked closely with the founder to understand existing consumer problems and helped identify reasons and possible solutions
• 🔺Trained a fresher to work on surveys and analysis by taking regular knowledge transfer sessions

Sep 2022 – Feb 2023 · 5 mos · Kolkata, West Bengal, India

• 🔺Handled and managed social media accounts of an FMCG company
• 🔺Created and planned content around current trends which increased account traffic and engagement
• 🔺Monitored competitor activity and implemented growth strategies

Jun 2022 – Jul 2022 · 1 mo

• 🔺Made attractive posters with catchy slogans on Canva for the promotion of a story book
• 🔺Generated curiosity among the audience by adding cliffhangers followed by a call to action

Aug 2021 – Oct 2021 · 2 mos · India

• 🔺Created quirky and out of the box content for an e-magazine aimed at young children
• 🔺Wrote 20 articles on unique topics for engaging the readers
• Wrote a blog for the promotion and marketing of the magazine