Vasu Goel

Operations Associate

Bengaluru, Karnataka, India5 yrs 9 mos experience

Key Highlights

Led INR 100Mn+ annual revenue portfolios.
Achieved 50% YoY category growth at Wakefit.
Drove product marketing narratives for InMobi's AI-first DSP.

Stackforce AI infers this person is a B2B AdTech and E-commerce professional with strong program and account management expertise.

Contact

Skills

Core Skills

Product ManagementMarketingAccount ManagementSales ManagementSales PerformanceProfit & Loss ManagementCategory ManagementProgram ManagementGo-to-market Strategy

Other Skills

Product MarketingMarket IntelligenceGo-to-Market StrategiesCross-functional CollaborationKey Account ManagementBusiness ReviewsData AnalysisBusiness ProfitabilityNegotiationProject ManagementBusiness Process ImprovementCross-functional CollaborationsAssortment StrategiesBusiness StrategyStrategic Planning

About

Account and Program Management professional with 5+ years of experience across AdTech, E-commerce, and B2B tech. I’ve led INR 100Mn+ annual revenue portfolios, scaled 0–1 GTMs in Q-commerce and OEM monetization at Glance, and delivered 50% YoY category growth at Wakefit. I bring structured thinking, cross-functional collaboration, and a strong bias for impact. Currently, I’m driving product marketing narratives for InMobi’s AI-first DSP and building scalable GTM engines across regions.

Experience

5 yrs 9 mos

Total Experience

1 yr

Average Tenure

4 mos

Current Experience

Walmart

Program Manager- Business Development

Jan 2026 – Present · 4 mos · Bengaluru, Karnataka, India

Inmobi

2 roles

Lead- Product Marketing Management (Global)

Promoted

May 2025 – Jan 2026 · 8 mos · Bengaluru, Karnataka, India · On-site

Enabling sales and account teams with high-impact collateral and market intelligence, driving alignment and accelerating deal cycles.
Strengthening InMobi’s market credibility through thought leadership content and differentiated positioning.
Leading multidisciplinary collaboration across product, sales, and marketing to ensure consistent execution of go-to-market strategies.

Product MarketingMarket IntelligenceGo-to-Market StrategiesCross-functional CollaborationProduct ManagementMarketing

Lead Account Strategist- Brand Monetization

Nov 2023 – May 2025 · 1 yr 6 mos · Bengaluru, Karnataka, India · On-site

Drove brand monetization across India-West, leading client engagement and cross-functional teams to generate $1.2M+ annual revenue from 60+ clients and achieve ~10% uplift in retention.
Projects:
Leading revenue dashboard setup and analysis. Leading communication, data enrichment, and testing for quick-commerce redirection brand proposition. Built and launched plug and play audience.

Sales PerformanceKey Account ManagementBusiness ReviewsAccount ManagementSales Management

Wakefit

Entrepreneur In Residence

Nov 2022 – Nov 2023 · 1 yr · Bengaluru, Karnataka, India

Owned P&L and category strategy, driving ~10.4% volume and ~4.3% MoM revenue growth
Improved market share and profitability, achieving ~4.2% margin expansion
Negotiated supplier contracts, reducing material costs by ~9.1% while maintaining quality
Managed product lifecycle and launched 34 new SKUs across 5 categories
Established governance for process hygiene, reducing high EDD days by ~16% and improving order fulfillment by ~2.4%.

Profit & Loss ManagementCategory ManagementSales ManagementBusiness ProfitabilityNegotiationBusiness Reviews+1

Indegene

Program Management Lead

May 2022 – Nov 2022 · 6 mos · Bengaluru, Karnataka, India

Guided process optimization opportunities in total rewards processes, enhancing the strategic workforce planning engine and enabling pyramid rationalization through resource forecasting.

Project ManagementProgram ManagementBusiness Process ImprovementCross-functional Collaborations

Parama naturals

Summer Intern - Strategy

Apr 2021 – Jun 2021 · 2 mos · Pune Division, Maharashtra, India

Identified global markets for expansion and conceptualized the GTM strategy including products, sales and marketing channels, logistics, and pricing for 2 product lines

Project ManagementAssortment StrategiesBusiness StrategyStrategic PlanningGo-to-Market Strategy

iim udaipur incubation centre

Marketing Intern

Sep 2020 – Sep 2020 · 0 mo · Udaipur, Rajasthan, India

CommunicationContent Management

Indus valley partners

Operations Associate

Apr 2018 – Apr 2019 · 1 yr · Noida Area, India

Engaged with a Texas based client to manage cash management product upgrade, and oversaw product and data transition to SWIFT payment channel on company and custodian systems.

Project ManagementStakeholder ManagementCross-functional CollaborationsProduct Management