Nikhil Dhadwal

Digital Marketing Specialist

Noida, Uttar Pradesh, India5 yrs 9 mos experience

Key Highlights

Over 5 years of B2B marketing experience.
Proven success in driving measurable growth.
Expertise in AI and technology marketing strategies.

Stackforce AI infers this person is a B2B marketing specialist with a focus on MarTech and SaaS industries.

Contact

Skills

Core Skills

B2b Marketing StrategyGo-to-market StrategyProduct MarketingMarket ResearchLead GenerationMarketing Strategy

Other Skills

Competition ResearchCompetitive AnalysisEmail MarketingTeam CoordinationDemand GenerationProject ManagementContent StrategyGraphic DesignMarketing ResearchCognitive AssessmentDecision-MakingData-driven Decision MakingCritical ThinkingRisk AssessmentBudget Management

About

Experienced Full Stack Marketer with over 5+ years of proven success in B2B marketing, specializing in the AI and technology sectors. A dynamic and results-driven professional, I have consistently led transformative marketing strategies that drive measurable growth and business impact. My strong analytical abilities enable me to effectively evaluate key marketing metrics such as campaign performance, conversion rates, and web traffic to optimize marketing initiatives. This data-driven approach has honed my ability to uncover valuable insights and trends that fuel smarter decision-making. I am now excited to bring my expertise to a forward-thinking team, where I can contribute to elevating their marketing efforts and achieving ambitious growth targets. If you’re seeking a seasoned Senior Marketing Specialist to enhance your marketing strategies, feel free to connect with me!

Experience

5 yrs 9 mos

Total Experience

2 yrs 1 mo

Average Tenure

1 yr 6 mos

Current Experience

Zones india

Senior Marketing Executive

Dec 2024 – Present · 1 yr 6 mos · Noida, Uttar Pradesh, India · On-site

Spearheading Apple Partner Marketing at Zones, India.
Drive business planning, market research, and strategic marketing initiatives, while crafting and executing effective go-to-market plans.
𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: Leading Apple Partner marketing initiatives, collaborating closely with Zones stakeholders and Apple leadership to ensure alignment with business objectives and drive impactful marketing results.
𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐮𝐫𝐚𝐭𝐢𝐨𝐧 & 𝐀𝐬𝐬𝐞𝐭 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧: Oversee the development of marketing collaterals, including EDMs, social media posts, sales collaterals and maintaining brand consistency across all platforms.
𝐄𝐯𝐞𝐧𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 & 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧: Leading the execution of OEM events and managing the allocated MDF from the OEM(Apple, Lenovo, Dell & Microsoft). Strategically plan and execute a range of digital campaigns, both paid and organic, to drive engagement and maximize brand impact.
𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 & 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠: Enhancing brand presence by creating high-quality social media content and marketing assets using Canva, iMovie, and Adobe tools, while ensuring consistent storytelling and engagement aligned with ZONES' brand guidelines.

Competition ResearchB2B Marketing StrategyGo-to-Market Strategy

Grazitti interactive

Product Marketing Executive

Sep 2022 – Dec 2024 · 2 yrs 3 mos · Panchkula, Haryana, India · On-site

Spearheaded marketing initiatives for Grazitti's Flagship Products, ITSM & Cybersecurity services by devising and executing comprehensive go-to-market strategies across North America, APAC, and EMEA.
𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: Contributed to the product marketing charter for 𝐒𝐢𝐧𝐞𝐫𝐠𝐢𝐟𝐲 and 𝐄𝐓𝐓𝐢𝐐 by driving GTM activities, content creation, and cross-functional alignment to support product positioning and market growth.
𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 & 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧: Partnered with content, design, and development teams to create impactful assets including whitepapers, case studies, videos, eBooks, and podcasts that effectively engaged target audiences.
𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐔𝐩𝐝𝐚𝐭𝐞𝐬 & 𝐂𝐫𝐨𝐬𝐬-𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐂𝐨𝐨𝐫𝐝𝐢𝐧𝐚𝐭𝐢𝐨𝐧: Ensured smooth product update rollouts by aligning communication and execution across product, sales, and marketing teams for seamless delivery.
𝐌𝐚𝐫𝐤𝐞𝐭 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 & 𝐄𝐯𝐞𝐧𝐭 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: Conducted in-depth market research and planned industry-specific events, resulting in a 20% boost in brand visibility and increased lead generation.
𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 & 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Leveraged advanced analytics tools to decode complex marketing data, improving conversion rates by 10% and increasing email campaign click-through rates by 10% through continuous optimization.
𝐋𝐞𝐚𝐝 & 𝐃𝐞𝐦𝐚𝐧𝐝 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧: Planned and executed targeted demand-generation initiatives through multi-channel campaigns, nurturing workflows, and audience segmentation, driving a steady pipeline of high-quality leads and increasing overall marketing-attributed opportunities.

Marketing StrategyCompetitive AnalysisProduct MarketingMarket Research

Mobile programming llc

2 roles

Assistant Marketing Executive

Apr 2021 – Aug 2022 · 1 yr 4 mos

Spearheaded lead & demand generation efforts in business planning, research, and strategic marketing, focusing on the following responsibilities:
𝐄𝐦𝐚𝐢𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: Planned and executed end-to-end email campaigns with clear prospect communication, polished templates, proofreading, and personalized strategies using tailored graphics, incentives, and crisp messaging, achieving a 15% uplift in open rates and a 12% increase in CTR across key LinkedIn-driven campaigns.
𝐋𝐞𝐚𝐝 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧 & 𝐃𝐚𝐭𝐚𝐛𝐚𝐬𝐞 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Built and optimized targeted email databases, executed structured follow-ups, and maintained list hygiene by removing non-deliverable and opt-out contacts. Generated 450 𝐪𝐮𝐚𝐥𝐢𝐟𝐢𝐞𝐝 𝐥𝐞𝐚𝐝𝐬 𝐢𝐧 𝐚 𝐲𝐞𝐚𝐫,improved lead-to-MQL conversion by 18%, and enhanced database quality by 25% through continuous optimization.
𝐂𝐨𝐧𝐭𝐞𝐧𝐭 & 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: Created compelling CTAs, monitored and analyzed multi-channel campaign performance, ensured accurate data management, and implemented audience segmentation logic, leading to a 20% improvement in targeting accuracy and a 10% rise in engagement through refined segmentation.
𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 & 𝐏𝐥𝐚𝐧𝐧𝐢𝐧𝐠: Designed and executed targeted marketing strategies across 𝐃𝐞𝐥𝐡𝐢 𝐍𝐂𝐑, 𝐌𝐮𝐦𝐛𝐚𝐢, and 𝐁𝐞𝐧𝐠𝐚𝐥𝐮𝐫𝐮, strengthening regional brand presence, improving campaign performance, and supporting business objectives with tailored strategic initiatives.
𝐂𝐫𝐨𝐬𝐬-𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐂𝐨𝐨𝐫𝐝𝐢𝐧𝐚𝐭𝐢𝐨𝐧 𝐰𝐢𝐭𝐡 𝐒𝐚𝐥𝐞𝐬: Partnered with sales teams to align on lead quality, campaign goals, and messaging, ensuring smooth lead handoffs, stronger pipeline impact, and better marketing–sales synergy for improved conversions.

Email MarketingTeam CoordinationLead GenerationMarketing Strategy