Vedant Sahu

Digital Marketing Specialist

Bengaluru, Karnataka, India5 yrs 8 mos experience
Highly Stable

Key Highlights

  • Award-winning digital marketer with data-driven strategies.
  • Expert in multi-channel campaigns and performance marketing.
  • Strong background in consumer behavior and marketing technology.
Stackforce AI infers this person is a Digital Marketing Specialist with expertise in MarTech and SaaS industries.

Contact

Skills

Core Skills

Performance MarketingMarketing Campaign ManagementContent DesignDigital MarketingMarketing StrategySocial Media MarketingSearch Engine Optimization (seo)Salesforce.com

Other Skills

Data-driven targetingA/B testingChange ManagementData-driven insightsInbound MarketingPPCMarketing AutomationKeyword ResearchMicrosoft ExcelDemand GenerationGrowth MarketingMarketing AnalyticsAccount MarketingCustomer AcquisitionB2B Marketing

About

Award-winning senior digital marketer with four years of experience in crafting data-driven strategies, optimizing marketing performance, and executing impactful campaigns across global markets. I specialize in driving measurable growth through innovative marketing strategies, paid campaigns, and marketing automation. A postgraduate from MICA, I bring a blend of analytical thinking and creative problem-solving to every project I take on. My work is driven by a strong understanding of consumer behavior, marketing technology, and cross-functional collaboration — helping brands translate insights into scalable growth and tangible business outcomes. Let's connect: vedantsahu10@gmail.com 🤝

Experience

5 yrs 8 mos
Total Experience
1 yr 6 mos
Average Tenure
1 yr 2 mos
Current Experience

Mathco

Digital Marketing Specialist - Campaigns

Apr 2025Present · 1 yr 2 mos · Bengaluru, Karnataka, India · On-site

  • Managed ₹8L/month paid-media budget, executing ABM campaigns targeting Fortune 500 accounts
  • Boosted client meetings via data-driven targeting, A/B testing, and creative optimization
  • Built real-time dashboards to track CTR, CPL & SQL velocity for leadership visibility
  • Collaborated with sales & product team to refine ICP personas, messaging and industry prioritization
Performance MarketingMarketing Campaign Management

Atlassian

Content Design Intern

Apr 2024May 2024 · 1 mo · Remote

  • Enhanced JSM change management feature, accelerating change request handling
  • Optimized content for risk insights panel, enhancing operational efficiency for change management
  • Designed user-centric wireframes on Figma for content revamp, streamlining the content experience
Content DesignChange Management

Uplers

2 roles

Digital Marketing Lead

Promoted

Jan 2022May 2023 · 1 yr 4 mos · Remote

  • Directed multi-channel campaigns across Google, LinkedIn & Meta with ₹12.5L monthly spend
  • Generated ~₹10 lakh MRR by onboarding 70+ clients through GTM launch of a B2B model
  • Increased SQLs by 100% by delivering data-driven insights that refined customer personas
  • Led a 7-member growth team, defining OKRs, establishing processes and improving delivery SLAs
  • Acted as Subject Matter Expert for SFMC, pitching consultative solutions that drove client acquisition
Digital MarketingMarketing Strategy

Digital Marketing Executive

Feb 2020Jan 2022 · 1 yr 11 mos · Remote

  • Collaborated with stakeholders across cross-functional teams to strategize high-impact campaigns
  • Executed PPC campaigns across global regions, delivering high-quality leads and conversions
  • Conceptualized email marketing campaigns, delivering 40% open rate and 2.5% CTR
  • Orchestrated marketing automation workflows in HubSpot, boosting MQL-SQL conversions by 40%
  • Published CRM trends report by analyzing insights from 100+ industry experts, resulting in 250 leads
Social Media MarketingInbound Marketing

Seovalley solutions private limited

SEO Expert

Mar 2019Sep 2019 · 6 mos · Bhopal, Madhya Pradesh, India

  • Managed SEO for 10+ accounts, increasing organic traffic by ~30% and securing top SERP rankings
  • Conducted keyword research, technical audits, on-page optimization, and performance reporting
Search Engine Optimization (SEO)Keyword Research

Cognizant

Program Analyst Trainee

Jan 2018Oct 2018 · 9 mos · Bengaluru, Karnataka, India

  • Configured Salesforce CRM data, improving accuracy and streamlining business processes
  • Generated Customer Facing Documents, meeting regulatory standards & enhancing communications
Salesforce.comMicrosoft Excel

Education

MICA | The School of Ideas

PGDM-C — Strategic Marketing & Communications

Jun 2023Mar 2025

LNCT Group of Colleges

Bachelor's degree — Computer Science

Jan 2013Jan 2017

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