R

Rajat Kashyap

CEO

Gurugram, Haryana, India14 yrs 3 mos experience

Key Highlights

  • Over 11 years of experience in brand management.
  • Led brand marketing at Tata CLiQ Luxury.
  • Expert in digital marketing and consumer research.
Stackforce AI infers this person is a seasoned Brand Marketing professional in the E-commerce sector.

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Skills

Core Skills

Brand ManagementDigital Marketing

Other Skills

Campaign ManagementE-commerceAnalyticsMarket ResearchTeam ManagementBusiness AnalysisData AnalysisCompetitive AnalysisMarketing StrategyBusiness DevelopmentBusiness StrategyManagementCRMCampaign StrategiesContent Strategy

About

With over 11 years of experience in Brand Management, category marketing, digital marketing and consumer research, I am passionate about building and growing brands. I currently head the brand marketing function at Tata CLiQ Luxury, India's largest luxury lifestyle platform, where I lead the strategy and execution of campaigns for the mother brand and across multiple categories and channels to deliver on brand health metrics across the funnel, organic traffic, app installs as well as customer acquisition and retention. Previously, I have worked with Amazon India and Amazon North America, where I managed the brand marketing for various categories and services, driving awareness, consideration, and loyalty among millions of customers. I hold a MBA Marketing degree from IMT Ghaziabad and a B.E. in mechanical engineering from MDU Rohtak.

Experience

14 yrs 3 mos
Total Experience
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Average Tenure
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Current Experience

Freed

Head of Marketing

Sep 2024Present · 1 yr 9 mos · Gurugram, Haryana, India · On-site

Tata cliq luxury

Marketing and Brand Management

May 2021Sep 2024 · 3 yrs 4 mos · Mumbai Metropolitan Region

  • Building India’s largest Luxury lifestyle E-commerce platform across Watches, Home, Lifestyle, Gourmet, Beauty categories. Heading the Brand Marketing function to deliver on brand health metrics, organic traffic, app installs, brand searches along with user, customer and platform growth.
Brand ManagementDigital MarketingCampaign ManagementE-commerceAnalytics

Amazon

2 roles

Brand Marketing - Amazon.in

Promoted

Sep 2017Dec 2020 · 3 yrs 3 mos

Marketing Specialist - Amazon.com

Jun 2015Sep 2017 · 2 yrs 3 mos

Infibeam.com

Category Marketing & Merchandising

Nov 2014May 2015 · 6 mos · Gurgaon, India

Shopclues

Marketing Manager - Projects & Campaigns

Apr 2014Nov 2014 · 7 mos · Gurgaon, India

Amway

Marketing Communications Intern

Apr 2013Jun 2013 · 2 mos · Gurgaon, India

R1 rcm

Healthcare Analytics and Consulting

Dec 2010Mar 2012 · 1 yr 3 mos

Jbm group

Process Engineering

Jul 2009Nov 2010 · 1 yr 4 mos

Education

Institute of Management Technology, Ghaziabad

Master of Business Administration - MBA — Marketing

Maharshi Dayanand University Rohtak

Bachelor of Engineering (B.E.) — Mechanical Engineering

TBS Education

Student Exchange Program

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