Jan 2023 – May 2024 · 1 yr 4 mos · Singapore

• Segment, a Twilio company, is the #1 CDP - customer data platform - that collects, stories and sends data to hundreds of business tools with the flip of a switch. Organisations like Atlassian, Nike, Glossier, Levi's Intuit, HBO and IBM trust Segment to make using customer data easy.
• Q3 2023: 100%
• Q4 2023: 138%

Feb 2022 – Aug 2022 · 6 mos

• Q2 2022: 170%

Nov 2021 – Jan 2022 · 2 mos

• Managed end to end sales cycle from prospecting, closing new logos, onboarding, and account management
• Achieved 640% growth for team revenue from $135K to $1M
• Grew monthly sales revenue by 130% month on month from July to November
• Managed and grew 10 SMEs with an average monthly spend of $500 to $5,000
• Developed and managed new sales initiatives, resulting in over $10k in annual revenue within the education sector.

May 2021 – Nov 2021 · 6 mos

Nov 2020 – Jan 2021 · 2 mos

• Learning the functions of the available e-commerce channels
• Creating a campaign strategy for upcoming major events such as 12.12 and Christmas
• Prepare product content and marketing promotional images, videos, infographics.
• Implement keyword optimization and data analytics on marketing efforts to optimize store visitors and conversion rate

Jan 2020 – May 2021 · 1 yr 4 mos · Singapore

• Managing and expanding social media presence i.e regular updates, planning and curating content
• Designing marketing collaterals i.e Poster, brochure, namecards
• Assist Sales and Business Development Team in Event planning
• Support product development team i.e Product Research
• Conducting market research i.e Profiling our clients, potential leads, Myrtle’s branding
• Committed to attending the product making sessions with low-income mothers

Jan 2020 – May 2020 · 4 mos

• Complete in-depth technical research (data mining and analytics) on current/potential customers to help SWTS grow their business and support the account executives in customer meetings.
• Develop discovery templates/use tools to assist sales in Customer Journey Mapping through initial customer touch points (Website/Phone/Emails) to gain mindshare with channels (independent and branded)
• Generate user data to help sales team in creating and prioritizing strategic cold-calling and prospecting initiatives to generate new business qualified opportunities to build sales pipeline
• Use business data to determine product application and market sweet spots by territories (countries) as analytics for sales to utilize through their customer journey.

May 2019 – Aug 2019 · 3 mos

• Crafted marketing proposals and pitch for acquisition of new coaches on the platform and increased coaches’ base by 10%.
• Liaised with web developers to manage beta site testing and development of new UI/UX for the platform.

Mar 2017 – Jan 2022 · 4 yrs 10 mos

• Conducted one-on-one Physics and Chemistry for 5 ‘O level’ students and improved their grades by a minimum of 4 grades (C6 to A2)
• Designed worksheets and notes based on the student’s individual learning curve and progress, which increased their confidence and interest in the subject
• Formulated answering technique and methodology for structured questions, which improved the efficiency of scoring on structured questions

Jan 2016 – Mar 2017 · 1 yr 2 mos

• Managed company administration and training programs during peacetimes while engaging in strategic planning and overseeing operations during missions
• Management of HQ platoon in abiding by the company's standards and ensure general well-being of the soldiers
• Monitor soldier statistics and fundamentals aligned with monthly training programmes, skills and fitness using excel spreadsheet
• Tabulated personal information, generated nominal rolls and designed presentation slides for administration purposes using Word/Excel/Powerpoint