Abhishek Nath

Digital Marketing Specialist

Kolkata, West Bengal, India13 yrs 1 mo experience
AI EnabledHighly Stable

Key Highlights

  • Expert in strategic marketing for SaaS and AI products.
  • Proven track record in political campaign strategy and execution.
  • Strong background in client relations and customer retention.
Stackforce AI infers this person is a Marketing and Project Management expert in SaaS and Political sectors.

Contact

Skills

Core Skills

Project ManagementMarketing StrategyProduct ManagementStakeholder EngagementCampaign StrategyCorporate CommunicationsClient RelationsCustomer RetentionDispute ResolutionPolicy Development

Other Skills

AI MarketingAnalysisArbitrationBudgetingBusiness DevelopmentBusiness StrategyClient OnboardingCommunications StrategyConflict ResolutionCorporate AffairsCross-functional CollaborationsCross-functional CoordinationCustomer SatisfactionDocumentationEnd-to-End Project Management

About

WIP ⚠️

Experience

13 yrs 1 mo
Total Experience
3 yrs
Average Tenure
1 yr 1 mo
Current Experience

Tixsphere

Marketing Advisor

Dec 2025Present · 6 mos · Goa, India · Hybrid

  • 1. Strategic Marketing Guidance
  • Advise leadership on overall marketing strategy for a SaaS + AI product
  • Help define ideal customer profiles (ICP) and target segments
  • Guide positioning, messaging, and value proposition for different client categories
  • 2. Go-To-Market (GTM) Strategy
  • Support development of product-led and sales-assisted GTM models
  • Advise on pricing, packaging, and subscription models
  • Identify early-stage traction and scale-up strategies
  • 3. AI & SaaS Marketing Advisory
  • Provide insights on AI-driven marketing trends and best practices
  • Advise on integrating AI use-cases into client-facing narratives
  • Help simplify complex AI capabilities into clear, marketable benefits
  • 4. Growth & Performance Frameworks
  • Guide performance metrics: CAC, LTV, funnel optimization, retention
  • Advise on marketing automation, CRM, and analytics alignment
  • Review campaign concepts and growth experiments at a strategic level
  • 5. Brand & Market Presence
  • Advise on brand voice, trust-building, and thought leadership positioning
  • Support content direction for website, decks, partnerships, and outreach
  • Assist leadership in investor-ready and client-ready storytelling
End-to-End Project ManagementProject ManagementExecutive ManagementStrategy ExecutionMarketing Strategy

Titos resorts & hospitality pvt ltd

Marketing Manager

May 2025Present · 1 yr 1 mo · Goa, India · On-site

Team ManagementProduct ManagementMarketing StrategyAI Marketing

I-pac (indian political action committee)

Senior Associate

Feb 2020Jan 2024 · 3 yrs 11 mos · Kolkata, West Bengal, India · On-site

  • Responsible for leading Goa State Affairs
  • Campaign Strategy and Execution: Led the strategic planning and execution of high-profile political campaigns, resulting in significant increases in public engagement and support. Utilized data-driven insights to tailor messaging and outreach efforts, enhancing campaign effectiveness.
  • Stakeholder Engagement and Management: Established and nurtured key relationships with stakeholders, including political figures, community leaders, and volunteers, ensuring cohesive efforts and strong support for campaign objectives. Excelled in coordinating across diverse groups to achieve unified goals.
  • Analytical Reporting and Decision Support: Provided critical analytical support through comprehensive research and analysis of political trends and voter behavior. Developed and presented reports that informed strategic decisions, contributing to the formulation of policies and campaign strategies that resonated with target demographics.
Government ProcurementPublic RelationsCross-functional CollaborationsGovernment RelationsPublic InterestTeam Management+3

24by7publishing.com

Project Delivery Manager

Nov 2018Feb 2020 · 1 yr 3 mos · Kolkata Area, India · On-site

  • 24by7Publishing is a product based Start-up in Publishing and YouTube Channel (24by7publishing.com | 9F10 Entertainments on YouTube)
  • Project Delivery Leadership: Managed end-to-end delivery of publishing projects, ensuring on-time completion and exceeding customer satisfaction targets by consistently achieving a 95% positive feedback rate.
  • Process Optimization: Implemented agile project management methodologies, reducing project turnaround time by 20% and increasing team productivity by 30%.
  • Maintain scrum to keep a track of the project development and share the report with the customer service team and leadership team on a daily basis
  • Stakeholder Engagement: Cultivated strong relationships with authors, designers, and the marketing team, enhancing project collaboration and facilitating successful launches multiple individual projects.
  • Data-Driven Reporting & Analysis: Developed and implemented a comprehensive project reporting system, providing timely insights into project performance, budget status, and delivery timelines, facilitating informed decision-making and stakeholder communication.
Corporate CommunicationsProject ManagementGovernment ProcurementPublic RelationsPublic InterestTeam Management+2

Teckopedia business solutions pvt. ltd.

Client Success Manager

May 2016Oct 2018 · 2 yrs 5 mos · Gurgaon, India · On-site

  • Techopedia is a product based start-up in Travel Domain (travopedia.com).
  • Client Relationship Management: Spearheaded key client accounts, resulting in a 40% increase in client retention rate through personalized success strategies and proactive problem resolution.
  • Revenue Growth & Retention: Drove a 38% growth in revenue by identifying upselling and cross-selling opportunities, alongside implementing client feedback into service improvements.
  • Product Adoption & Satisfaction: Enhanced client product adoption by 25% through strategic onboarding sessions and continuous engagement, leading to a significant improvement in customer satisfaction scores.
Government ProcurementClient OnboardingCustomer RetentionClient RelationsProduct ServiceStrategic Initiatives+2

Surdav investments

Executive

May 2011Oct 2015 · 4 yrs 5 mos · Cape Town Area, South Africa · On-site

  • Surdav Investments: A Private Hedge Fund firm, was cherishing 10+ start-ups in the African region.
  • Dispute Resolution Expertise: Successfully mediated and resolved over 100+ operational disputes, enhancing workers satisfaction and preserving key business relationships as per CCMA.
  • Internal Communication: Streamlined internal communication processes, leading to a 10% improvement in inter-departmental collaboration and efficiency in resolving client issues.
  • Policy Development: Contributed to the development and implementation of dispute resolution policies, reducing dispute frequency by 30% and improving the overall dispute management lifecycle.
Dispute ResolutionPolicyStakeholder ManagementMediationArbitrationPolicy Development

Education

University of Cape Town

Master of Laws - LLM

Jan 2019Jan 2020

West Bengal University of Technology, Kolkata

Bachelor of Business Administration - BBA

Jan 2007Jan 2010

Kendriya Vidyalaya

Grade 10th and 12th — Science

Jan 2005Jan 2007

Indian Institute of Management, Calcutta

Executive Programme in Public Policy and Management (EPPPM) — Public Policy and Management

Jul 2022Jul 2023

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