Abishek Allapanda

Associate Partner

Beacon, New York, United States14 yrs 7 mos experience

Key Highlights

Over 11 years of experience in digital marketing management.
Expertise in agile program management for marketing campaigns.
Strong background in content strategy and campaign management.

Stackforce AI infers this person is a Marketing Professional with expertise in Account Based Marketing and Digital Strategy.

Contact

Skills

Other Skills

AnalyticsBusiness DevelopmentBusiness Process ImprovementBusiness StrategyCRMCompetitive AnalysisCopy EditingCopywritingCorporate CommunicationsDevelopment Of Promotional MaterialsE-LearningManagement ConsultingMarket ResearchMarketingMarketing Communications

About

Over 11 years of experience in Account based marketing, content, social media, and digital marketing management. Expertise in agile program management for developing, executing and optimization of Marketing campaigns across industries. Core strengths: • Complete marketing programs & process management • Content strategy & content writing (Website, Blogs, Social Media, Email, Advertisements, Data sheets, Case studies, Video scripts, Newsletters and more) • Campaign management • Reporting, metrics and analysis • Online marketing strategy and media planning • Product/Solutions Marketing

Experience

14 yrs 7 mos

Total Experience

2 yrs 1 mo

Average Tenure

2 yrs 5 mos

Current Experience

Docuware

Director Marketing Americas

Jan 2024 – Present · 2 yrs 5 mos · Beacon, New York, United States

DocuWare’s document management software delivers smart digital workflow and document control for substantial productivity gains without the need for IT resources. Our cloud and on-premises products are a recognized best-fit solution for companies seeking to digitize, automate and transform key processes.

Connx inc.

Director

Feb 2023 – Jan 2024 · 11 mos · Plainsboro, New Jersey, United States

Aviso ai

Senior Manager - Integrated Marketing

Nov 2021 – Feb 2023 · 1 yr 3 mos

Netenrich, inc.

3 roles

Marketing Manager

Jun 2018 – Oct 2021 · 3 yrs 4 mos · Greater Hyderabad Area

NetEnrich provides the solutions, expertise and best-in-class technology to move IT from the backroom to the boardroom.
http://www.netenrich.com

Associate Manager

Sep 2017 – Sep 2018 · 1 yr · Greater Hyderabad Area

Program manager for ABM (Account based marketing) processes - Content Marketing and Planning, Social Media Marketing and Monitoring, Market Research and Analysis, Sales Enablement, Customer marketing, and Branding & communications.

Senior Analyst (Marketing)

Dec 2015 – Oct 2021 · 5 yrs 10 mos · Greater Hyderabad Area

Senior Analyst

Tivamo

Marketing Strategist

Jun 2014 – Dec 2015 · 1 yr 6 mos · Greater Hyderabad Area

Marketing Strategist - Online live interactive video platform.
Social Media, Community management, Digital Marketing & Operations.

Icfai group

Associate

Apr 2012 – Jun 2014 · 2 yrs 2 mos · Greater Hyderabad Area

Manager for 12 member unit, comprising of Social Media Networks (SMN) Team, Call Center & Branding and Research, for IBS Online Marketing Team.

Idbi federal life insurance

Intern

Feb 2011 – May 2011 · 3 mos · Bangalore,India

Marketing Research and Sales for flagship product- Incomesurance.

Bosch

Intern

Feb 2009 – Aug 2009 · 6 mos · India

Worked on design and development of wheel bracket for skid steer mechanism in the Engineering and Vehicles Division.
Used 3D modelling software( Pro E, Solid Edge) for testing various design options along with extensive field research to gauge competition and market dynamics.