Mar 2023 – May 2025 · 2 yrs 2 mos · Bengaluru, Karnataka, India · On-site

• At Socialbeat(D2Scale),I contributed to the development of AI-powered internal tools and data dashboards that helped marketing, sales, and product teams make faster, more informed decisions.
• ● Built an AI assistant leveraging a Retrieval-Augmented Generation (RAG) model with OpenAI to chat and voice-to-text APIs, enabling natural language queries over campaign data, dynamic report generation, and contextual insights delivery.
• ● Designed and developed custom dashboards to visualize campaign performance across Google Ads, Facebook Ads, and Amazon Ads, featuring filters, comparisons, and daily reporting.
• ● Created serverless workflows with AWS Lambda and scheduled data syncs using cron jobs, while leveraging Redis to optimize data caching and improve performance.
• ● Implemented and integrated Salesforce and LeadSquared, along with Shopify to provide end-to-end visibility of lead journeys, conversions, and ad-driven traffic.
• ● Embedded Google Analytics 4, Google My Business, and BigQuery for detailed user behavior tracking, organic vs paid performance analysis, and large-scale campaign data aggregation.
• ● Implemented Google My Business integration for store-wise data consolidation, paid ads reporting, and organic vs paid performance analysis.
• ● Developed a dedicated usage monitoring system to track feature adoption and performance metrics, providing internal teams with actionable insights for continuous improvement.
• ● Implemented granular access control and usage limitations for each feature, ensuring secure and appropriate access for both internal teams and external clients.

Nov 2022 – Mar 2023 · 4 mos · Gurugram, Haryana, India · On-site

• ● Membership Feature: Worked on a Membership feature that enables the content team to launch membership to users they can make changes .
• ● Campaign Management System: Contributed on Campaign features that will help the business team to launch the Campaign on the app both ios and Android .
• ● Top Lives Feature: Contributed on Top-20 lives features, which will help the business team to declare the winner on the app on the basis of their performance.
• ● Rewamp UI: Designed the UI with help of figma and convert the older UI into new one also improved load time and responsiveness.

Jan 2022 – Nov 2022 · 10 mos · Santa Clara, California, United States · Remote

• ●Worked simultaneously with the core tech team to provide support to existing products and add
• new features Nudges also fixed around 20 bugs around the company product.
• ● Contributes into referrals, and coupon code, which enables them to achieve company growth.
• ● Developed a feature which enables multiple payments for Indian users like razorpay and eduvanz.
• ● Worked upon code editor which was based on react-monaco and added multiple languages.
• ● Stack Using: React.js , TypeScript , Tailwind-CSS,Scss, Jquery , Handlebars, Next.js , Sentry.

Oct 2020 – Mar 2021 · 5 mos · Pune, Maharashtra, India · Remote

• ● Worked upon expense management system and ecommerce app.
• ● Stack Used: React.js , JavaScript , Css.

Jun 2020 – Aug 2020 · 2 mos · India · Remote

• ● Developed product websites and also contributed to the Bank website.
• ● Stack Used - HTML, CSS, JavaScript.

Apr 2019 – Aug 2019 · 4 mos · Lucknow, Uttar Pradesh, India · On-site