Mar 2025 – Present · 1 yr 2 mos

Feb 2024 – Jul 2025 · 1 yr 5 mos

• As the CMO at Saleshandy, I lead our dynamic marketing team in driving growth and brand awareness.
• My responsibilities include overseeing the development and execution of strategic marketing plans, managing our online presence, and ensuring that our product messaging resonates with our target audience.
• I work closely with the sales team to align our strategies and support lead generation efforts.
• Additionally, I oversee our content and social media strategies, PR activities, and partnerships.
• My goal is to elevate Saleshandy's presence in the market, engage our customers, and drive revenue growth.

Jul 2022 – Jul 2025 · 3 yrs

• My Responsibilities:
• Developing comprehensive marketing strategies aligned with company objectives, covering lead generation, user acquisition, and brand enhancement.
• Leading and mentoring a team of skilled marketers across various disciplines, including SEO, content, social media, and more.
• Collaborating closely with cross-functional teams, particularly with product development, to ensure a unified and compelling brand message.
• Utilizing data-driven insights to assess campaign performance, identify trends, and refine strategies for optimal results.
• Staying abreast of industry trends and emerging technologies, leveraging them to gain a competitive edge.
• Overseeing the development of engaging and impactful marketing collateral, spanning written content, visual assets, and multimedia presentations.

Jul 2020 – Jul 2022 · 2 yrs

• Established and developed the Product Marketing Function from the ground up within the organization, creating its foundational structure and operational methods.
• Formed and guided a team of enthusiastic product marketers, fostering an environment that encouraged collaboration and the generation of innovative ideas.
• Executed targeted strategies that resulted in a substantial increase in the conversion rate from general leads (MQL) to qualified prospects (PQL), boosting it from 12% to an impressive 32%.
• Engineered a streamlined Go-to-Market process that facilitated smooth product launches by enhancing coordination and communication among various teams.
• Orchestrated the successful rollout of more than 7 critical features, achieving a remarkable 90% success rate in their launches through strategic planning and meticulous execution.

Jul 2019 – Jul 2020 · 1 yr

• 👉Translate technical details into benefits for the user
• 👉 Follow and analyze market trends to position products
• 👉 Develop product marketing strategies (pricing, advertising, product launching)
• 👉 Craft compelling messages across marketing channels (landing pages, ad campaigns)
• 👉 Work with various teams (design, content, acquisition, product, sales) to implement strategies
• 👉 Test marketing product features, releases, and ad copy
• 👉Evaluate projects using relevant KPIs and feedback from existing and prospective customers

Jul 2017 – Jul 2019 · 2 yrs

• 👉🏻 Lead Generation through Twitter, Facebook, and Linkedin
• 👉🏻 Programmatic Display advertising
• 👉🏻 Lead Generation through Website
• 👉🏻 Design content strategy
• 👉🏻 Building connections and communities
• 👉🏻 Off-page optimization
• 👉🏻 On-page optimization
• 👉🏻 Keyword research
• 👉🏻 Website Analysis and SEO Suggestions
• 👉🏻 SMO (building connections on various social media platforms)
• 👉🏻 Guest Blogging, Yahoo & Quora Answers
• 👉🏻 Identified niche platforms for a given technology and then leveraged them