Joan Jenkins

CEO

San Francisco, California, United States21 yrs 11 mos experience

AI Enabled

Key Highlights

Achieved consistent 30%+ pipeline growth.
Contributed to two successful exits: IPO and acquisition.
Recognized as one of Pavilion’s Top 50 CMOs to Watch.

Stackforce AI infers this person is a SaaS marketing leader with a strong focus on AI-driven growth strategies.

Contact

Skills

Core Skills

Artificial Intelligence (ai)Gtm StrategyDemand GenerationProduct MarketingEnterprise MarketingAbm

Other Skills

Brand StrategyGrowth StrategiesLeadershipPositioning (Marketing)Revenue Generation

About

I help SaaS companies accelerate growth through AI innovation, product marketing, demand generation, and brand leadership to deliver measurable revenue impact. As a Chief Marketing Officer with 15+ years of experience at high-growth SaaS companies, including Mindtickle, Blueshift, Informatica, and Oracle, I’ve scaled revenue engines, repositioned products for new categories, and guided companies through critical growth stages. I’m passionate about applying AI to marketing strategies and telling the AI product story. • Delivered consistent 30%+ pipeline growth across multiple SaaS companies • Contributed to two successful exits (IPO and acquisition) • Elevated market visibility with brand awareness lifts of 40%+ • Recognized as one of Pavilion’s Top 50 CMOs to Watch (2025) • Executive member of CMO Huddles and Pavilion, collaborating with peers on GTM strategy

Experience

G2

Executive Advisory Board Member

Jan 2025 – Present · 1 yr 2 mos

Mindtickle

CMO

Mar 2024 – Present · 2 yrs · San Francisco Bay Area

Drove 3× YoY growth in marketing-generated revenue (2024 to 2025)
Delivered 30% YoY pipeline growth through integrated GTM strategy.
Repositioned Mindtickle as an AI-powered revenue enablement platform, driving category leadership.
Expanded brand visibility with a 40% lift in awareness, cited by a top industry analyst.
Launched AI workflows with new GTM Engineering program

Artificial Intelligence (AI)GTM StrategyDemand GenerationProduct MarketingBrand StrategyRevenue Generation+1

Blueshift

CMO

Apr 2022 – Mar 2024 · 1 yr 11 mos · San Francisco Bay Area

Built global marketing strategy, positioning Blueshift as an AI-first customer engagement leader.
Led rebrand and rebuilt product marketing and demand generation engine, fueling pipeline growth and market recognition.
Achieved 376% growth, earning Deloitte Fast 500 recognition.

Artificial Intelligence (AI)GTM StrategyDemand GenerationProduct MarketingBrand StrategyRevenue Generation+1

Druva

Group Vice President, Growth and Demand Generation

Nov 2021 – Apr 2022 · 5 mos

Led global demand generation strategy across commercial and enterprise global GTM segments.
Modernized campaign orchestration, ABM execution, and digital performance.

Informatica

Vice President, Demand Generation and Product Marketing

Nov 2016 – Nov 2021 · 5 yrs · Redwood City

Reported to CEO, leading demand generation and solution marketing during cloud transformation at PE-backed company (Permira).
Owned global messaging and content strategy to unify brand, product marketing, and demand engine.
Supported IPO readiness and scaled revenue engine as ARR grew from $1B to $1.5B.
Previously led global product marketing for $600M+ portfolio, shaping positioning and market recognition.

Demand GenerationProduct MarketingGTM StrategyBrand StrategyEnterprise MarketingArtificial Intelligence (AI)+5

Oracle

Senior Director, Product Marketing & Customer Marketing

Mar 2010 – Nov 2016 · 6 yrs 8 mos · San Francisco Bay Area

Led global customer marketing for Oracle Marketing Cloud, driving 75% revenue growth through expansion, adoption, and retention programs.
Previously led product marketing for $3B+ global services business, shaping positioning and GTM programs across consulting and advanced support.

Enterprise MarketingGTM StrategyDemand GenerationPositioning (Marketing)Growth Strategies

Jj marketing

Founder & CMO

Mar 2008 – Mar 2010 · 2 yrs · Palo Alto, CA

•Founded GTM-focused consultancy with clients including Google, HP, and Microsoft.

Product MarketingGTM StrategyABM

Bea systems - (acquired by oracle)

Director, Americas Regional Marketing

Apr 2006 – Apr 2008 · 2 yrs · San Francisco Bay Area

Led Americas marketing for $1.5B middleware company, acquired by Oracle in 2008.
Built company’s first ABM strategy, driving new business growth and customer expansion.

ABMDemand Generation