Aniruddha Athawale

Co-Founder

Nagpur, Maharashtra, India20 yrs experience
Highly Stable

Key Highlights

  • Over 200,000 sales calls in two decades.
  • Developed a successful podcast on sales in Hindi.
  • Co-founded an innovative frozen food delivery portal.
Stackforce AI infers this person is a Sales and Business Development expert in the FMCG and E-commerce sectors.

Contact

aniruddha_athawale@yahoo.comLinkedIn

Skills

Core Skills

Sales Leadership TrainingSales ManagementBusiness ConsultingE-learning DevelopmentBusiness DevelopmentE-commerceTeam Leadership

Other Skills

Account ManagementBusiness PlanningBusiness StrategyChannel PartnersCoachingCompetitive AnalysisCustomer Relationship Management (CRM)Customer ServiceDirect SalesDistribution ManagementEmployee TrainingExperiential LearningExperiential TrainingFast-Moving Consumer Goods (FMCG) SalesFood Industry

About

I provide solutions to Organizations, Entrepreneurs/ Startups & Individuals on their sales & distribution related issues to grow to their actual business potential with the help of coaching & providing insights to the key people in organization ,doing assessment of sales team , providing required training & on the job coaching to field force. I have experience of more than 2 lac sales calls in last 2 decade with in various Blue-chip FMCG, Telecom & durable MNC in various roles and responsibilities in different geographies with proven track record of managing various types of small/Large teams, managing various distribution channels and growing the businesses from initial stages to become leader in respective markets. I host podcast on sales in Hindi "Sales Ka Tadka" where i discuss about sales and other sales related stuff and interview leaders on sales. In March 2018 I also became an Instructor on Udemy.com, with a courses on Sales Management , Masterclass on Channels of Distribution in sales in Hindi for Sales professionals, entrepreneurs,startup owners,MBA Students & Sales teams of any organisations. My Signature program - Dynamic Life Goal setting- Plan your life & Design your future has touched the lives of more than 1500+ individuals from various corporate. I also Help companies to digitize their sales force automation and Distribution system management to track real time data and reports for understanding whats happening on ground. https://calendly.com/aathawale/30min Use above link to book a 30 minutes FREE consultation call for ANY ISSUES you are facing around improving SALES,SYSTEM, PROCESSES,TRAINING & COACHING to your team or to know how to GROW your Business FASTER & PROFITABLE or to have a chat to know more about me. Mobile +91 9823026611 E-mail- aniruddha_athawale@yahoo.com

Experience

20 yrs
Total Experience
3 yrs 4 mos
Average Tenure
--
Current Experience

Aniruddha athawale

3 roles

Sales Coach IIM Nagpur InFed

Promoted

Jul 2021 – Present · 4 yrs 11 mos

  • I run a sales Coaching clinic for Startup Programme of Infed an IIM Nagpur initiative for entrepreneurship development and incubation Centre.
Sales TrainingsDirect SalesSales Leadership TrainingTraining DeliveryFast-Moving Consumer Goods (FMCG) SalesEmployee Training+2

Podcast Host - Sales Ka Tadka " सेल्स का तड़का"

Mar 2019 – Present · 7 yrs 3 mos

  • "सेल्स का तड़का" हिंदी भाषा में बिक्री पर सूचनात्मक पॉडकास्ट है। आप इसकी बी 2 बी या बी 2 सी बिक्री के बारे में सब कुछ जानेंगे। यह पॉडकास्ट उद्योग के प्रतिष्ठित मेहमानों का साक्षात्कार करेगा, जिसमें उन्होंने यह समझा होगा कि उन्होंने इसे बिक्री करियर में कैसे बनाया, कैसे वे प्रतिकूल परिस्थितियों और सफलता के लिए अपने मंत्र के साथ आगे बढ़ते हैं, जो हमें बिक्री और बिक्री प्रबंधन पर अधिक अंतर्दृष्टि प्राप्त करने में मदद करेगा।"सेल्स का तड़का" न केवल आपको अपने कौशल को सुधारने में मदद करेगा, बल्कि बिक्री के क्षेत्र में नवीनतम घटनाओं में भी लाएगा। मुझे यकीन है कि आप "सेल्स के तड़का" का आनंद लेंगे।
  • "Sales Ka Tadka" is informative podcast on sales in Hindi language. You will learn everything about sales whether its B2B or B2C sales. This podcast will also interview eminent guests from industry to understand how they have made it in sales career, how they bounce back when face with adversity and their mantra for success which will help us gain more insights on sales and sales management. "Sales Ka Tadka" will not only help you hone your skills but will also bring in latest events in sales fields. I am sure you will enjoy "Sales Ka Tadka".
Sales Leadership TrainingFast-Moving Consumer Goods (FMCG) SalesSales Management

Sales Coach, FMCG Sales Trainer & Consultant

Jul 2016 – Present · 9 yrs 11 mos

  • Sales Trainer on sales & distribution management for Various oranisations pan India. A certified Life coach with a keen interest in the startup.
  • Provide Sales training & on The job Coaching. Also Business Consulting for in areas Improving Business Processes, Profitability and General Management. New Business Development, planning Management,Prospecting,Consultative selling and various set of soft skills & deliveries in the areas of Business Goal setting, Channel Management, Distribution, Retail Marketing, Product Training,Team Building.
Sales TrainingsFood IndustryDirect SalesSales Leadership TrainingTraining DeliveryFast-Moving Consumer Goods (FMCG) Sales+4

Udemy

E learning courses on Udemy.

Mar 2018 – Present · 8 yrs 3 mos · Nagpur Area, India

  • I have my E-learning Course in Hindi on udemy.com.
  • These courses are on various topics such as
  • A. Sales Management - Beginner to advance
  • B. Masterclass on Channels of Distribution
  • This course comes with Lifetime access and on the go learning on desktop & mobile.
Sales TrainingsFood IndustrySales Leadership TrainingTraining DeliveryFast-Moving Consumer Goods (FMCG) SalesEmployee Training+3

Www.frozenkirana.com

Co Founder - Exclusive online Frozen Food Home delivery Portal

Jul 2016 – Aug 2018 · 2 yrs 1 mo · Greater Nagpur Area

  • This was exclusive multi brand frozen food portal which home delivers Ice creams, veg and non veg frozen food, Frozen Indian sweets , Ice cubes , cold drinks , cheese in 60 min. We have separate storage facility for Veg and Non Veg products. We have developed cold chain which ensures that the products are delivered to consumers in frozen condition even in 45 degree temperature. Currently we are operating in Nagpur city and have plans to soon start in other areas.
  • We had more than 450 + sku and keep adding new products.
Food IndustryDirect SalesSales Leadership TrainingEmployee TrainingSales & MarketingBusiness Development+1

Hershey india pvt ltd

2 roles

Area Sales Manager

Dec 2007 – Jun 2016 · 8 yrs 6 mos

  • Leading team of Rest of Maharashtra, Chhattisgarh consisting of 2 ASE's, 2 Sales officer and 30 TSI.Responsible for sales of 2 CFA based at Pune and Nagpur. Responsible for depot profitability. Handling brands like Sofit, Hershey Syrup, Cocoa, Icebreakers, Jolly rancher, tomato puree and Nutrine confectionary.
  • I was also is sales trainer for the in-house training program for field force of key cities.
Sales TrainingsFood IndustrySales Leadership TrainingTraining DeliveryFast-Moving Consumer Goods (FMCG) SalesEmployee Training+2

Area Sales Manager

Dec 2007 – Sep 2013 · 5 yrs 9 mos

  • Heading Vidarbha region. Leading a team of 2 sales officers,7 TSI. the product portfolio includes Confectionary(Nutrine), fruit drink Jumpin and sofit, Oil and Hershey's syrup.
Sales TrainingsFood IndustrySales Leadership TrainingTraining DeliveryFast-Moving Consumer Goods (FMCG) SalesEmployee Training+2

Idea cellular ltd

Asst Manager sales

May 2006 – Dec 2007 · 1 yr 7 mos

  • Channel development,Net activations,Revenue enhansment,relationship building.Area handeled was Vidarbha,North maharashtra and Goa with avg revenue of 2.6 cr/month.Here developed area from scratches and built a solid distribution network of capable channel partner.
Food IndustrySales Leadership TrainingTraining DeliveryFast-Moving Consumer Goods (FMCG) SalesEmployee TrainingSales Management

Pepsico india holdings pvt ltd (fritolay div)

Senior Sales Officer

Jan 2002 – Apr 2006 · 4 yrs 3 mos · Nagpur Area, India, Pune , Goa

  • To Strengthen Distributors and retailers network.
  • Key accounts management.
  • Market share gain through superior execution & coverage.
  • To monitor primary and secondary sales.
  • Control cost such as damage & discount.
  • Responsibility of handling training & developing a team of 2 Sales officers, 2 TDO, & 4 Route Trainer & 46 RSA also look for there training needs.
  • Feedback on our product as well as on competitor activities.
  • Demand & Sales forecasting, financial control for depot.
Food IndustrySales Leadership TrainingTraining DeliveryFast-Moving Consumer Goods (FMCG) SalesEmployee TrainingSales Management

Hindustan lever limited

Customer sales coordinator

Feb 2000 – Jan 2002 · 1 yr 11 mos · Nagpur Area, India , Raipur

  • Was handling Kwality walls icecream for vidarbha region.
  • Increasing distributor,retailer coverage.
  • Primary and secondary sales.
Food IndustryFast-Moving Consumer Goods (FMCG) SalesSales Management

Core helathcare ltd

Sales Officer

May 1995 – Jan 1997 · 1 yr 8 mos · Nagpur

  • Sales management, Distributor management, sales planning.Chemist meeting.

Education

Nagpur University

BSc - Bachelor of Science

Jan 1992 – Jan 1995

Nagpur University

MBA — Marketing and Finance

Jan 1997 – Jan 1999

Nagpur University

D.B.M — Management

Jan 1996 – Jan 1997

Dharampeth science collage

HSSC — PCMB

Jan 1990 – Jan 1992

Somalwar High school Khamla

10th Board — SSC

Jan 1984 – Jan 1989

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