Mar 2023 – Mar 2024 · 1 yr · Gurugram, Haryana, India · On-site

• + Created compelling narratives on broader Ads marketing initiatives for India & APAC markets to strengthen Google's thought leadership in the adtech industry.
• + Worked on Think with Google’s b2b content & marketing strategy, delivered traffic analysis reports across key channels and fresh execution ideas to strengthen Google’s Thought Leadership platform, and it's partnership opportunities in the industry, resulting in 2x growth in product adoption.
• + Led the Launch of 3 compelling video case studies, capturing the successful adoption of Google Ads AI solutions by key clients resulting in higher ROIs.
• + Supported direct & in-person marketing initiatives for brand awareness and lead-generation objectives by creating compelling narratives & experiences for C-suite executives to showcase the impact of digital transformation and the opportunity for businesses to scale.

Mar 2022 – Mar 2023 · 1 yr · Gurugram, Haryana, India · On-site

• + Delivered insights to improve in-app video content strategy and strong brand partnership opportunities for the YouTube Kids app through a detailed analysis of kids landscape in India. Identified gaps in product areas and provided valuable solutions.

Nov 2021 – Mar 2022 · 4 mos · Delhi, India

• + Managed 3 accounts with impactful marketing strategy, and content execution of social media and SEM campaigns.
• + Generated 2M+ impressions and 80K engagements by leading influencer marketing campaigns with 20+ micro and macro influencers to generate demand for newly launched products.

Mar 2021 – Jun 2021 · 3 mos · Delhi, India

• As a Digital Marketing Intern at SEO Designs Pvt. Ltd. I worked on conceptualizing and implementing various inbound marketing strategies. I explored my skillset in various departments like writing Social Media and Website Copies, Social Media Strategies, and their execution while coordinating with the in-house team.
• While working with SEO Designs Pvt Ltd. I wrote high-quality SEO-based Blogs and Website copies for various projects.
• I also worked on growing their Social media pages on Facebook and Instagram by applying various Organic marketing Strategies which helped the company to grow and connect with their TG more effectively.

Sep 2020 – Oct 2020 · 1 mo

• Working with Chrysalis Services Pvt. Ltd was a wonderful experience for me as an explorer of skills like Content Writing.
• I was given an opportunity to explore a totally new niche i.e CSR(Corporate social responsibility).
• With the in-house Marketing and Content Writing team, I researched and scribbled various Blogs and Social Media Copies for the company related to CSR topics.
• I also worked on planning various content ideas to be used for the company's marketing purposes.

Jul 2020 – Sep 2020 · 2 mos · Delhi, India

• Working as a content creation intern at this agency for international Brands, Like Borges, Harper Collins .

Jun 2020 – Aug 2020 · 2 mos · Delhi, India

• planning social media Marketing strategies for their social media accounts.

Feb 2020 – Mar 2020 · 1 mo · Delhi, India

Aug 2019 – Oct 2019 · 2 mos · India

• Hosted for a college annual fest.

Jul 2019 – Aug 2019 · 1 mo · Delhi, India

• I underwent training in Millennium post for 4 weeks and the training helped me gain practical exposure and enhanced my journalistic skills. During these weeks, I attained my objective to excel in the task of collecting, collating, verifying information and updating the in-house software for the prestigious projects undertaken by Millennium Post. At Millennium Post with the help of Mr. Arif Mohammad , I learnt how to work in the environment of a news agencies entertainment and reporting section. He made me learn how to make pages, fetch and write by lines, gather information, I learned a lot about reporting civic issues and making colony profiles, and also how to report events. I gained a lot of practical exposure which helped me to improve my skills.

Jun 2019 – Sep 2019 · 3 mos · Delhi, India