Ayushi Dewara

Product Manager

Mumbai, Maharashtra, India7 yrs 1 mo experience
Highly Stable

Key Highlights

  • Achieved 15% uplift in product views through personalization.
  • Developed CRM journeys contributing to 17% cart revisits.
  • Led end-to-end development of key product features.
Stackforce AI infers this person is a Product Management professional with expertise in E-Commerce and MarTech.

Contact

Skills

Core Skills

Product ManagementProduct StrategyGrowth StrategiesRetention StrategiesTeam LeadershipSoftware AnalysisAgile Methodologies

Other Skills

Agile Application DevelopmentAnalytical SkillsAndroid app developmentApp StoreBranchCC (Programming Language)C++CRMCleverTapComputer ScienceConfluenceCore JavaCosmeticsCrashlytics

About

As a Product Management enthusiast, I love building products that solve growth and retention problems for companies. With a passion for analyzing user data and market trends, I leverage my skills to develop effective product strategies that align with company objectives. My previous experience as Sr. QA Engineer & Sr. Software Analyst helps me in understanding tech frameworks and deploying products with minimum iterations.

Experience

7 yrs 1 mo
Total Experience
2 yrs 2 mos
Average Tenure
1 yr 2 mos
Current Experience

Shoppers stop

Product Manager

Apr 2025Present · 1 yr 2 mos · Mumbai, Maharashtra, India · On-site

Product ManagementProduct Strategy

Pinkvilla

Product Manager

Aug 2024Apr 2025 · 8 mos · Mumbai, Maharashtra, India · On-site

Product ManagementProduct Strategy

Sugar cosmetics

2 roles

Associate Product Manager

Jul 2022Apr 2025 · 2 yrs 9 mos · Mumbai, Maharashtra, India · On-site

  • Growth: Developing new features to showcase the store effectively
  • 1) Owned product views as North Start metric and achieved uplift of 15% by developing personalisation & user affinity loops
  • 2) Owned home page along with marketing team and developed various categories section through A/B experimentation framework
  • 3) Owned end to end development of "Pre-Order" functionality that helped quick GTM for newly developed cosmetics products
  • 4) Developed seasonal sale webpages to accelerate occasion based sales with no-code configuration for minimum TAT to launch.
  • Retention: Enhancing product experience for revisits and reduce churn
  • 1) Developed Cart Abandonment CRM journeys using MarTech tools that contributes as 17% of total cart revisits
  • 2) Developed recently viewed & purchase history based sections that attracts to ~21% of repeat DAU
  • Payments: Technical integrations and success rate optimisation
  • 1) Integrated Razorpay, BillDesk & PhonePe as payment gateways and enabled UPI, BNPL, Cards, Net Banking, Wallets as payment methods
  • 2) Implemented Juspay as aggregator and optimized success rate based on real time performance of payment gateways and payment methods
Data AnalyticsE-CommerceProduct ManagementGrowth StrategiesRetention StrategiesMarTech Tools

Product

Aug 2021Jul 2022 · 11 mos · Mumbai, Maharashtra, India · On-site

  • Team Lead: led team of 4 members to ship products across App & Webs
  • 1) Shipped & monitored shopping experience for 2 mobile apps and 4 websites giving seamless experience to end users while online shopping
  • 2) Implemented automation testing frameworks to test efficiency of product at expected scale and developed faster feedback cycles
  • 3) Deep-dived into user queries and user feedbacks to identify product based issues and owned them to fix and deploy possible resolutions
Product ManagementTeam Leadership

Capgemini

Senior Software Analyst

Jul 2018Oct 2020 · 2 yrs 3 mos · Mumbai Metropolitan Region

  • 1) Worked on Test planning, Test Case Design, Execution and modification of functional, regression, system, sanity and GUI testing
  • 2) Developed and maintained documentation, including functional specifications, test plans, and user manuals, to support software development and maintenance activities.
  • 3) Participated in the design and implementation of software solutions using various technologies and tools, such as Java, Python, SQL, and used agile methodologies to increase visibility of ongoing work
  • 4) Awarded with Star Performer Award by Capgemini for outstanding performance
JavaPythonSQLAgile MethodologiesSoftware Analysis

Education

Govt. Mahila Engineering College,Ajmer

Bachelor of Technology - BTech — Computer Science Engineering

Jan 2014Jan 2018

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