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Benison Joseph

Product Manager

Kolkata, West Bengal, India6 yrs 7 mos experience

Key Highlights

  • Expert in building consumer products from 0-to-1.
  • Proven track record in scaling e-commerce platforms.
  • Strong focus on data-driven optimization for growth.
Stackforce AI infers this person is a Product Manager with expertise in E-Commerce and EdTech industries.

Contact

Skills

Core Skills

Product ManagementE-commerceAutomationGrowth StrategiesLearning Management SystemsData AnalysisMarket Research

Other Skills

Analytical SkillsBusiness AnalyticsBusiness StrategyCampaign StrategiesCommunicationCreative WritingCustomer AcquisitionCustomer RetentionData AnalyticsData CleaningData ScienceData VisualizationDefining Product RequirementsDigital TransformationE-commerce Optimization

About

A growth-focused PM who excels at building consumer products from 0-to-1 and scaling them with data-driven optimization. With expertise in e-commerce, content and job marketplaces, I consistently increase user engagement while driving cost and time efficiencies.

Experience

6 yrs 7 mos
Total Experience
1 yr 3 mos
Average Tenure
1 yr 7 mos
Current Experience

Rp sanjiv goenka group

Product Manager

Nov 2024Present · 1 yr 7 mos

  • Product manager in a central innovation team of venture-scale operators modernizing digital experiences across legacy portfolio companies.
  • Current Focus - Natures Basket
  • Optimizing app and website performance to accelerate growth
  • Building marketing enablement frameworks to improve acquisition channels
  • Implementing design system improvements and increasing development velocity
  • Key Impact at Nature's Basket
  • Migrated e-commerce platform from legacy .NET to scalable Magento ecosystem with self-service capabilities
  • Orchestrated zero-downtime transition while maintaining cross-functional alignment
  • Established data-driven growth infrastructure improving core e-commerce metrics
  • Balancing product strategy with technical execution to transform legacy systems into competitive digital experiences.
Digital TransformationE-CommerceMagentoE-commerce OptimizationData AnalyticsProduct Management

Career break

Personal goal pursuit

Oct 2023Oct 2024 · 1 yr · Bengaluru, Karnataka

  • [My Intentional Sabbatical: Investing in Growth, Health, and Impact]
  • After four transformative years in product management, I made a decision that seemed counterintuitive but proved invaluable: I took a deliberate sabbatical to sharpen my skills, restore my energy, and amplify my future impact.
  • Strategic Upskilling:
  • I dedicated this time to deep reflection on my product journey and enrolled in the prestigious 'Advanced Product Growth' program by PMCurve. Working alongside experienced PMs and founders created an enriching environment where theory met practical application. This wasn't just learning—it was transformation. I've emerged with a robust framework to solve complex product growth challenges across early and growth-stage organizations, ready to drive measurable results from day one.
  • Holistic Renewal:
  • I believe that peak professional performance begins with personal wellbeing. By applying the same disciplined approach I use for product development to my health, I achieved remarkable results: 14kg weight loss and a 10+ point improvement in heart rate variability—a key marker of stress resilience and cognitive capacity. This wasn't merely about fitness; it was about building sustainable energy for the complex problems I'm passionate about solving.
  • Continued Impact:
  • Throughout this period, I maintained my edge by selectively consulting with idea-stage startups on product development. Happy to connect you for product advisory and with (YC style) developers and designers

Apna

2 roles

Associate Product Manager

Apr 2023Sep 2023 · 5 mos · Remote

  • Goal: Automation & Improvement of recruiter verification, job hygiene & safety
  • > Improved instant job posting approval rate by 36% with improvements in automation logic for checking job hygiene & safety; Reduced agent requirement by half
  • > Improved verification rate by 5 pp for SMB recruiters by adding verification support for unknown email domains, to ease recruiter experience
Product ManagementAutomationData Analysis

Associate Product Manager

Oct 2021Mar 2023 · 1 yr 5 mos · Remote

  • Goal: Growth of new networking suite of product on the Apna app, leveraging Notifications, User generated content & networks.
  • > Generated xxk reviews/week of interview experience by releasing 0-1 validated MVP and leveraging push notification. Optimized the content supply funnel with just no-code tools
  • > Drove 15pp increase in engagement of networking products by app users by running extensive growth experiments, leveraging notification campaigns over a year
  • > Doubled chat reply rate for chat based job referral requests by solving for reachability with Whatsapp communications & nudge repliers with suggested text feature
Product ManagementGrowth StrategiesUser Engagement

Harappa

2 roles

Assistant Product Manager

Apr 2021Oct 2021 · 6 mos

  • > Launched the flagship 0-1 LMS product from planning to execution, incorporating both asynchronous and synchronous learning elements, driving XX Cr annual revenue in B2B
  • > Led the development of byte-sized daily learning content, and course features for the consumer app
Product ManagementLearning Management Systems

Associate Product Manager

Jan 2020Mar 2021 · 1 yr 2 mos

  • > Launched new updates and features to enhance the Learning Management System (LMS) and Content Management System (CMS), addressing dynamic needs in course content and assessments
  • > Built no-code MVP of video interview assessments in short deadline & later launched the developed assessment for scaled adoption
Product ManagementLearning Management Systems

The smart cube

Data Analyst

Jun 2019Dec 2019 · 6 mos · Noida Area, India

  • Generated spend analytics dashboards by understanding, capturing and cleaning the data for leading biopharmaceutical client
Data AnalysisData Visualization

Kanvic consulting

Summer Associate

May 2018Jul 2018 · 2 mos · Gurgaon, India · On-site

  • Generated the Cement industry report’s data analysis & insights & created two pitch decks for Agribusiness and EPC markets in India by conducting extensive secondary research
Secondary ResearchMarket Research

Education

Indian Institute of Technology, Roorkee

Bachelor of Technology (B.Tech.) — Engineering Physics

Jan 2015Jan 2019

pmcurve

Advanced Growth for PMs

Jan 2024Mar 2024

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