Chetan S. — Creative Director
If there’s one thing I’ve learned in over 12 years of building brands and leading marketing, it’s that great storytelling can change how people think, feel, and act. I’ve always been drawn to the intersection of creativity and purpose, using strategy and imagination to not just grow businesses, but to make a real difference. Today, I lead Brand & Marketing at DKMS, a global non-profit dedicated to the fight against blood cancer and blood disorders. My work focuses on building awareness, driving partnerships, and leading campaigns that save lives. There’s something deeply fulfilling about seeing marketing go beyond metrics, when a campaign you design helps someone find hope or a second chance at life. Over the years, I’ve helped brands find their voice, form purposeful alliances, and run campaigns that move both people and numbers. A few things I love doing: • Crafting brand and marketing strategies that tell powerful stories • Building partnerships that align purpose with business goals • Leading awareness and growth campaigns with measurable impact • Using digital and social media to turn engagement into advocacy I believe the future of marketing belongs to brands that stand for something bigger than themselves. My goal is to keep creating work that inspires action, builds trust, and leaves a positive mark on people, and on the world.
Stackforce AI infers this person is a Marketing Leader in the Non-Profit and Brand Management sectors.
Location: Bangalore Urban, Karnataka, India
Experience: 8 yrs 6 mos
Skills
- Brand Management
- Strategic Marketing
- Marketing Strategy
Career Highlights
- Over 12 years of brand and marketing leadership.
- Expert in crafting impactful brand strategies.
- Passionate about purpose-driven marketing.
Work Experience
DKMS Asia
Senior Manager - Brand and Marketing (2 yrs 2 mos)
Manager - Brand and Marketing (1 mo)
DKMS Foundation India
Marketing Manager (2 yrs 1 mo)
Acko
Marketing Manager (7 mos)
ShopX - 10i Commerce Services Pvt Ltd
Brand and Marketing Manager (1 yr 5 mos)
Housing.com
Operations Manager (1 yr 4 mos)
Axis Bank
Assistant Brand Manager (11 mos)
Education
Exchange at EM Normandie Business School
Exchange at ESSCA
PGDM at Institute of Technology & Management Navi Mumbai
BCA at Sikkim Manipal University - Distance Education
at Krishna Public School