Daniil K.

Product Manager

San Francisco, California, United States14 yrs 11 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led Asana's growth from $80M to $500M ARR.
  • Expert in B2B product marketing and GTM strategies.
  • Strong track record in launching SaaS products.
Stackforce AI infers this person is a B2B SaaS marketing expert with a focus on IT Risk and Compliance.

Contact

Skills

Core Skills

Go-to-market StrategyProduct LaunchSales ExecutionTeam LeadershipCustomer Insight

Other Skills

Win-loss AnalysisThought LeadershipVoice of the CustomerCase StudiesCritical ThinkingMarketing LeadershipPositioning (Marketing)Key Performance IndicatorsCompetitive DifferentiationAnalyst RelationsDemand GenerationMessagingMarketing ReportingContent MarketingMarket Research

About

In my current role as Senior Director of Product Marketing at AuditBoard, I lead strategic initiatives and oversee the launch of innovative IT GRC solutions, amplifying our brand and expanding our market footprint in the IT Risk and Compliance sector. Prior to this, I held a leadership GTM role at Asana, where I led and scaled the B2B product marketing group internationally, helping develop and execute the enterprise sales playbook that helped Asana grow from $80M to $500M ARR during my tenure. With over 15 years of experience in B2B marketing I have a knack for building high-performing teams, a deep understanding of the B2B buying cycle, and strong track record of bringing category-defining SaaS products to market. My approach uniquely integrates a strong product vision with an unwavering customer focus, driving effective GTM strategies and significant revenue growth.

Experience

14 yrs 11 mos
Total Experience
2 yrs 5 mos
Average Tenure
3 yrs 4 mos
Current Experience

Optro

2 roles

Senior Director of Product Marketing, AI and IT Risk and Compliance

Promoted

Oct 2025Present · 7 mos

Director of Product Marketing, AI & IT Risk and Compliance

Jan 2023Oct 2025 · 2 yrs 9 mos

Win-loss AnalysisThought LeadershipVoice of the CustomerCustomer InsightCase StudiesCritical Thinking+16

Asana

2 roles

Director of Product Marketing - GTM

Promoted

Sep 2020Dec 2022 · 2 yrs 3 mos · San Francisco Bay Area

Win-loss AnalysisVoice of the CustomerCustomer InsightCase StudiesCritical ThinkingMarketing Leadership+12

Senior Enterprise Product Marketing Manager

Mar 2018Aug 2020 · 2 yrs 5 mos · San Francisco Bay Area

Solutions EngineeringWin-loss AnalysisVoice of the CustomerCustomer InsightCase StudiesCritical Thinking+13

Teamable software

Director of Marketing

Feb 2017Mar 2018 · 1 yr 1 mo · San Francisco Bay Area

Customer InsightCase StudiesCritical ThinkingMarketing LeadershipPositioning (Marketing)Team Leadership+10

6sense

Sr. Demand Generation Manager

Jul 2015Jan 2017 · 1 yr 6 mos · San Francisco Bay Area

Customer InsightCase StudiesCritical ThinkingPositioning (Marketing)Team LeadershipGo-to-Market Strategy+6

Brighttalk

3 roles

Demand Generation Team Lead

Nov 2013Jun 2015 · 1 yr 7 mos · San Francisco Bay Area

Solutions EngineeringCustomer InsightCritical ThinkingTeam LeadershipSales ExecutionMessaging+3

Sr. Marketing and Community Development Associate

Promoted

Oct 2012Nov 2013 · 1 yr 1 mo · San Francisco Bay Area

Solutions EngineeringCustomer InsightCritical ThinkingTeam LeadershipSales ExecutionMessaging+2

Marketing Associate

Jan 2012Oct 2012 · 9 mos · San Francisco Bay Area

Solutions EngineeringCustomer InsightCritical ThinkingSales ExecutionMessagingMarketing Reporting+1

Causes

Account Manager

Jan 2011Dec 2011 · 11 mos

Customer InsightCritical Thinking

Education

Oberlin College

B.A. — Politics and Russian Double Major

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