Fabian Winkler

Product Marketing Manager

Schafflund, Schleswig-Holstein, Germany11 yrs experience

Most Likely To SwitchHighly Stable

Key Highlights

Over 9 years of experience in technology industry.
Expertise in bridging technical and marketing domains.
Proven success in product marketing and customer engagement.

Stackforce AI infers this person is a SaaS Product Marketing and Technical Sales expert with strong customer engagement skills.

Contact

Skills

Core Skills

Product MarketingGo-to-market StrategyCustomer SuccessTechnical SupportTechnical SalesPre-sales SupportApplication EngineeringProject ManagementProduct DevelopmentElectronic DevelopmentCircuit Design

Other Skills

Lead-GenerierungTeamworkMarket ResearchWebinar HostingCustomer CommunicationElectrical DesignPython (Programmiersprache)MessagingBusiness-to-Business (B2B)Generative KIChatGPTContent MarketingLiebe zum DetailMarktentwicklungMarketing

About

With over 9 years of diverse experience in the technology industry, I have a well-rounded skillset in areas such as electronic development, technical sales, and product marketing, mainly in the electronics and SaaS sectors. I've played key roles in electronic circuit development, microcontroller programming, project management, and technical sales engineering. My focus on customer engagement and satisfaction in Customer Success roles has complemented my recent venture into Product Marketing, where I excel in planning and executing go-to-market strategies and managing marketing campaigns. My technical expertise and business acumen allow me to effectively bridge the gap between these two crucial domains in any organization.

Experience

11 yrs

Total Experience

3 yrs 8 mos

Average Tenure

4 yrs 4 mos

Current Experience

Altium®

3 roles

Senior Product Marketing Manager

Promoted

Jan 2023 – Present · 3 yrs 4 mos · Remote

As a Senior Product Marketing Manager at Altium Europe GmbH, I took the lead in managing marketing strategies for the Altium 365 product range. My role involved in-depth market research, developing effective product messaging, planning and executing go-to-market strategies for product releases, and working closely with sales and product development teams for marketing campaign launches. In addition, I also assisted in organizing promotional events to increase product awareness.
Product marketing for Altium 365
Identified customer needs through market research
Teamed up with sales and product development for campaign launches
Crafted compelling marketing materials and product messaging
Facilitated social promos and webinars to boost product awareness
Executed go-to-market strategies for product releases
Prepared and hosted webinars

Lead-GenerierungTeamworkProduct MarketingGo-to-Market Strategy

Customer Success Manager

Sep 2022 – Dec 2022 · 3 mos · Remote

As a Customer Success Manager at Altium Europe GmbH, I was responsible for customer onboarding, relationship maintenance, and ensuring product adoption. I handled escalated technical support cases, gathered customer feedback, and drove renewal and upgrade revenues. In addition, I played a key role in developing best practices for system and process improvements.
Managed customer onboarding, adoption, and engagement
Fostered customer relationships and satisfaction
Guided customers in Altium 365 platform usage
Handled escalated support cases and feedback
Boosted revenue through product adoption renewals and upgrades
Innovated best practices for system and process improvement

Customer CommunicationTeamworkCustomer SuccessTechnical Support

Technical Sales Engineer

Aug 2021 – Aug 2022 · 1 yr · Remote

As a Technical Sales Engineer at Altium Europe GmbH, I excelled in pre-sales support, including conducting technical discovery calls, product demonstrations, and regularly hosting webinars. In addition to creating technical content for sales and marketing events, I managed technical relationships with customers, assisted sales managers in strategizing and driving sales processes, and contributed to expanding the sales pipeline. My role necessitated proficiency with Altium Designer and Altium products, competitor knowledge of SaaS products, and the ability to strategically position Altium's offerings to meet business needs.
Pre-Sales Support for Altium Designer, Altium 365 and PDN Analyzer
Perform technical discovery calls and product demonstrations
Establish and manage technical relationships with customers
Content creation and delievery of technical content for sales and marketing events and webinars

Webinar HostingTeamworkTechnical SalesPre-Sales Support

Allegro microsystems

Sr. Application Engineer

Nov 2018 – Aug 2021 · 2 yrs 9 mos · Heidelberg · Hybrid

As an Application Engineer at Allegro MicroSystems for nearly 3 years, I served as a crucial link between our American Business Units and European customers, who predominantly came from the automotive sector, including OEMs, Tier 1, and Tier 2 companies. My responsibilities included providing tailored technical support, performing complex sensor simulations, developing new simulation and web tools, conducting comprehensive performance evaluations of sensor ICs, and carrying out programming of microcontrollers for demonstrations and evaluations.
Technical support for european automotive projects (OEM, Tier 1&2)
Aided in defining new sensor ICs
Conducted magnetic simulations and data analysis using MATLAB
Developed simulation and web tools for product lineup
Programmed microcontrollers, demonstrators, and sensor evaluations
Represented Allegro MicroSystems at trade shows
Handled field return investigations and on-site customer support

Customer CommunicationTeamworkApplication EngineeringTechnical Support

Heidelberg instruments

2 roles

Product Development Project Manager

Promoted

Jan 2018 – Nov 2018 · 10 mos · On-site

Serving as a Development Project Manager in Product Development for 11 months, I oversaw the creation of project and cost plans, identified cost-saving opportunities, and coordinated multidisciplinary development projects. I was involved in the electrical design of systems and the evaluation and procurement of external modules, contributing to efficient and effective product development.
Creation of a project plan according to given specifications and requirements
Creation of a cost plan
Elaboration of cost-saving opportunities
Coordination and supervision of development projects with design, construction, optics, application, and software department
Electrical design of the system

TeamworkElectrical DesignProject ManagementProduct Development

Electronic Development Engineer

Nov 2014 – Dec 2017 · 3 yrs 1 mo · On-site

As an Electronic Developer from 2014-2017, I managed project implementations, designed and programmed circuits, built and tested prototypes, and created relevant documentation. My role also included PLC programming and maintenance of existing systems, honing my comprehensive skills in electronics development.
Realization of projects (e.g., development of a laser rack)
Creation of circuit diagrams, layouts, and designs
Programming of microcontrollers (C/C++) and FPGAs (VHDL)
Building and testing of prototypes up to series production
Creation of documentation (for series production, instructions, etc.)
Maintenance and revision of existing circuits
PLC (Programmable Logic Controller) programming

Python (Programmiersprache)TeamworkElectronic DevelopmentCircuit Design