Harshada Ojha

CEO

Bengaluru, Karnataka, India12 yrs 5 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

10+ years of experience in high-growth ventures.
Proven track record in driving product and monetization strategies.
Expert in scaling businesses and managing P&L.

Stackforce AI infers this person is a B2C E-commerce and Gaming expert with strong product and monetization strategy skills.

Contact

Skills

Core Skills

P&l ManagementBusiness StrategyProduct DevelopmentRevenue GenerationBusiness LeadershipStrategic ThinkingProject ManagementCategory ManagementProduct LaunchBusiness PlanningProduct MarketingMarket AnalysisHealthcare ConsultingGo-to-market Strategy

Other Skills

Brand StrategyBusinessBusiness AcumenBusiness AnalysisCC++Competitive AnalysisConsumer BehaviorCross-functional Team LeadershipCustomer EngagementCustomer Lifecycle ManagementCustomer Relationship Management (CRM)Customer RetentionCustomer TrustData Analysis

About

Passionate business builder with 10+ years of driving 0→1 innovation, scaling high-growth ventures, and owning P&Ls across gaming and e-commerce. I thrive at the intersection of strategy, product, and execution—leading teams, monetising users, and turning bold ideas into thriving businesses.

Experience

12 yrs 5 mos

Total Experience

3 yrs 1 mo

Average Tenure

5 yrs 2 mos

Current Experience

Mobile premier league (mpl)

2 roles

Associate Vice President

Promoted

Jul 2022 – Present · 3 yrs 11 mos · Bengaluru, Karnataka, India

Leading the monetization, product & growth strategy for the Card Games business unit (largest BU), achieving xx% YOY growth
Drove a successful turnaround of Rummy segment, improving market share by approximately y%.
Launched Win Patti game, establishing it as the fastest success story in the company's history.
Managing P&L responsibilities, overseeing product roadmaps and marketing activation initiatives.
Key impact areas:
1. Habit formation & retention: Streaks, Quests, Missions, Loyalty & rewards (lifted D30 ret by x pp)
2. Monetization & ARPU expansion: Leaderboards, Loss protection, Upskill features (boosted ARPU by xx%)
3. Growth & Marketing Playbooks - Game specific IPs, F2P Apps, New game launches, user journeys CAC optimization

P&L ManagementBusiness StrategyProduct DevelopmentCross-functional Team LeadershipCustomer Lifecycle Management

Associate Director

Mar 2021 – Jun 2022 · 1 yr 3 mos · Bengaluru, Karnataka, India

Formulated and implemented the Annual Operating Plan (AOP) while leading competition benchmarking to assess performance.
Transformed Bonus cash into a key retention strategy, enhancing user engagement and loyalty.
Launched innovative gaming formats, “Callbreak Fantasy” and “Trump Call Break,” to elevate user experience and retention.

P&L ManagementRevenue GenerationBusiness LeadershipStrategic ThinkingBusiness Acumen

Flipkart

4 roles

Category Head (SM2), Personal Care & Premium Beauty

Promoted

Jun 2019 – Mar 2021 · 1 yr 9 mos · On-site

Spearheaded Joint Business Plans and over 20 exclusive product launches with top tier FMCGs, enhancing strategic partnerships.
Incubated and scaled 40+ D2C brands, developing digital-first growth strategies across assortment, pricing, and promotions.
Established a Selection Design Framework to optimise SKU selection, driving efficiency across multiple categories.

P&L ManagementBusiness StrategyBusiness LeadershipNegotiationCross-functional Team LeadershipStrategic Partnerships+1

Category Lead (SM1), Furniture

May 2018 – Jun 2019 · 1 yr 1 mo · On-site

Project Managed the Be FurniSure Campaign, enhancing conversion rates and customer trust.
Developed the Flipkart Perfect Homes(pvt label), defining its assortment strategy & market positioning.
Established a comprehensive pricing and cost ladder - worked with supply team to streamline shipping, damage rates & improve installation reliability leading to 20% jump in NPS for the year.

Business StrategyBrand StrategyGo-to-Market StrategyOperations ManagementProject Management

Manager, Fashion accessories

Promoted

Jan 2016 – Apr 2018 · 2 yrs 3 mos · On-site

Established Flipkart Watches as a dominant player
Spearheaded the launch of the first-ever “online watch exchange offer” in collaboration with Fossil and Goonj, enhancing customer engagement

Category ManagementProduct LaunchStrategic Partnerships

Assistant Manager, Baby & Kids

Sep 2014 – Dec 2015 · 1 yr 3 mos · On-site

Launched over 10+ verticals including school supplies in toys and baby products, enhancing market presence.
Conceptualised and executed the first-ever "Back to School" campaign, driving customer engagement and sales.

Business PlanningProduct MarketingSQLMS Excel

Zoomrx

Associate, Healthcare Consulting

Mar 2014 – Sep 2014 · 6 mos · Chennai & Boston · On-site

Delivered strategic market insights and analytics to top-tier global healthcare and pharma clients, enabling data-driven business growth in specialised therapy areas.

Market AnalysisHealthcare ConsultingData Analysisadvanced excelMarket ResearchBusiness Strategy

Plancess edusolutions

Subject Matter Expert & Analyst – Product Development

Oct 2013 – Mar 2014 · 5 mos · Mumbai Metropolitan Region · On-site

Entered the ed-tech space early with Plancess, joining the core product team straight out of college. Spearheaded a 10-member team to design an innovative IIT-JEE learning product and shape its go-to-market strategy.

SQLProduct DevelopmentGo-to-Market StrategyCompetitive Analysis