Jatin Singh

Management Consultant

Pune, Maharashtra, India10 yrs 6 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led ₹12Cr+ monthly media budgets effectively.
Expert in Go-to-Market strategies for automotive brands.
Strong data-driven decision-making capabilities.

Stackforce AI infers this person is a digital marketing expert with a focus on automotive and analytics.

Contact

Skills

Core Skills

Go-to-market StrategyDigital MarketingPaid Media AdvertisingMarketing AnalyticsData AnalyticsProject ManagementCorporate Strategy FormulationBusiness Analytics

Other Skills

Account ManagementAdvertisingAnalytical SkillsAutomationB2B Marketing StrategyBusiness Intelligence (BI)Business StrategyCPPCampaign StrategiesClient LiaisonClient RelationsCommunicationCost PlanningCross-functional Team LeadershipCustomer Acquisition

About

**Growth-focused marketing professional** with 7+ years of experience blending digital marketing strategy, business analytics, and client success. Currently at Onlinesales.ai, driving end-to-end performance marketing, GTM execution, and revenue outcomes for high-growth OEM brands. My core strength lies in translating complex campaign and CRM data into clear, actionable strategies. From hyperlocal lead generation to showroom-level media planning, I focus on building performance systems that deliver measurable ROI. I collaborate directly with CMOs, CXOs, and cross-functional teams to align business goals with scalable digital execution. As a team lead, I manage ₹12Cr+ in monthly media budgets and oversee a team of marketers and analysts. I contribute to CEO-level planning, build SOPs, and implement predictive models to proactively manage performance, drive client growth, and identify cross-sell opportunities. **Key Strengths**: - Automotive Lead Gen | GTM Strategy | Campaign Architecture - SQL, Power BI, Data Studio, Google Analytics - Funnel Optimization | KPI Forecasting | ROI Planning - Client Leadership | CXO Reviews | Cross-functional Collaboration - Paid Media (Google, Meta, DV360) | A/B Testing | Media Plans | Social Media Marketing I combine business thinking with data fluency and a strong execution mindset—helping brands grow with clarity, consistency, and performance.

Experience

10 yrs 6 mos

Total Experience

3 yrs 2 mos

Average Tenure

4 yrs 1 mo

Current Experience

Onlinesales.ai

2 roles

Senior Marketing Consultant

Promoted

Jun 2025 – Present · 1 yr · Pune, Maharashtra, India · On-site

Lead a cross-functional team managing ₹12 Cr+ monthly media spend across high-value automotive accounts; directly accountable for revenue, ROI, and delivery.
Own strategic relationships with CMOs, CXOs, conducting WBR, QBR, YRR reviews and converting insights into high-impact business actions.
Architect and execute Go-to-Market (GTM) strategies for regional lead gen, showroom targeting, and demand capture across Search, Performance Max, Lead Gen, and Programmatic channels.
Built forecasting and P&L analysis models using SQL, Excel, and dashboarding tools to align media budgets with performance milestones.
Led onboarding of new clients by streamlining campaign setup, creative planning, CRM integration, and reporting structure.
Created and scaled SOPs and performance frameworks to ensure repeatable success and client satisfaction across markets.
Defined upsell and cross-sell frameworks, integrating modular product Lego adoption for long-term growth.
Partnered with CEO’s office to align growth roadmap, feedback loop, and innovation cycles.

Search Engine Optimization (SEO)Digital StrategyLead GenerationOnline Lead GenerationLeadershipTeam Leadership+17

Digital Marketing Consultant

Apr 2022 – May 2025 · 3 yrs 1 mo · Pune, Maharashtra, India · On-site

Managed 5000+ high-intent lead generation campaigns for top automotive OEMs across Google Ads, Meta Ads, and DV360 (Programmatic) with a focus on hyperlocal targeting and conversion-driven results.
Designed and maintained automated dashboards using Power BI, Google Data Studio, Excel, and Google Sheets for monitoring CPL, CTR, CVR, ROAS, and media spend.
Created dealer-specific media plans and GTM strategies, optimizing ad funnel performance from impression to booking.
Utilized Google Analytics, CRM, and user behavior insights to identify drop-off points and improve conversion rates.
Ran A/B testing and developed data hypotheses, which were validated using statistical modeling and performance analytics.
Created performance classification systems (RAG Grid) to detect early signs of underperformance.
Acted as a data-driven consultant, aligning onboarding pilots and reporting structures with client KPIs and retention goals.

Data AnalyticsPaid Media AdvertisingMarket AnalysisGo-to-Market StrategyMarketing AnalyticsData Visualization+12

Reliance industries limited

3 roles

Analytics Manager

Aug 2020 – Apr 2022 · 1 yr 8 mos · On-site

Manufacturing Excellence
Led cross-functional reliability projects across 13+ manufacturing sites, reporting directly to the Manufacturing Head.
Analyzed 250+ RCA reports spanning 15 years to identify chronic failures and systemic cost drivers.
Identified top bad actors and implemented performance improvement plans with plant leads.
Spearheaded the control valve PM optimization project, driving ₹100 Cr+ in annual cost savings.
Designed and deployed automated Power BI dashboards for CXO-level performance reviews.
Led and mentored a 5-member team, driving execution, technical alignment, and stakeholder coordination.
Built a performance-driven culture by integrating analytics into strategic planning and plant reviews.

Data ManagementData VisualizationProblem SolvingData AnalyticsStrategyMicrosoft Office+10

Manager Corporate Strategy

Oct 2019 – Jul 2020 · 9 mos · On-site

GMS- FC&A
Created automated dashboards and reports for senior management reviews.
Enabled ₹6000 Cr cost savings via inventory optimization and scrap reallocation across plants.
Reduced CAPEX approval cycle delays by 40% through process redesign and automated tracking.
Standardized SAP service codes for cleaner budgeting and efficient spend forecasting.
Worked alongside management consultants; presented insights to senior leadership.

Data VisualizationCorporate Strategy FormulationSQLMicrosoft Power BIMicrosoft OfficeMicrosoft Excel+8

Graduate Engineering Trainee

Aug 2018 – Sep 2019 · 1 yr 1 mo · On-site

Started my professional journey with Reliance’s core operations team, where I led and supported plant shutdowns, managed end-to-end manpower and material planning, and collaborated on critical maintenance tasks. I was honored with the STAR GET Award for exceptional learning pace, operational ownership, and problem-solving under pressure. Developed a strong foundation in instrumentation, plant reliability, and on-ground leadership.

Vendor ManagementStrategic Human Resource PlanningCost PlanningResource ManagementWorkplace SafetyData Science

Panki power plant

Summer Intern

Jun 2017 – Jul 2017 · 1 mo · Kanpur, Uttar Pradesh, India

Studied the overall functioning of "Coal based Power Plant".
Familiarization with different basic instruments and equipment.
Understanding the processes involved and requirement of maintenance.

Dmsrde, drdo

Summer Intern

Jun 2016 – Jul 2016 · 1 mo · Kanpur, Uttar Pradesh, India

Worked on project "PLC controlled SCADA based Pilot Plant"
Study of basics of PLC's, Different kinds, and Its programing methodology.
Requirement of SCADA and its compatibility with PLC
Role and Importance of PLC and SCADA in revolutionizing industries.

Techniti, nit jalandhar

Coordinator

Sep 2015 – Dec 2017 · 2 yrs 3 mos

TechNITi (Techno-Managerial Fest of NIT Jalandhar)
Technical Coordinator TechNITi'18- Responsible for the design, planning and execution of whole event.
Marketing and Sponsorship Secretary TechNITi'17- Responsible for Marketing and sponsorship
Marketing and Sponsorship Head TechNIT'16