Jit B. — Founder

I’m currently building and scaling ROASx, a performance-led marketing engine designed to help brands turn their digital spends into predictable, profitable growth. My focus is on sharpening our positioning, strengthening our digital footprint, and delivering campaigns that drive real ROAS—not just vanity metrics. With a Master’s in Accounting and Finance, I combine financial clarity with marketing strategy to make sure every decision at ROASx is commercially sound and growth-oriented. Every campaign, funnel, and optimization we execute is backed by numbers, intent, and a clear path to profitability. Before ROASx, my experience at Nextdoor Kitchens gave me a deep understanding of operations, customer journeys, and product-led thinking—skills I now use to build scalable systems, processes, and performance frameworks at ROASx. Today, my energy is dedicated to taking ROASx to the next level—crafting meaningful strategies, driving consistent results, and building a brand that delivers unmatched performance for clients worldwide.

Stackforce AI infers this person is a MarTech expert with a strong focus on performance marketing and brand development.

Location: Kolkata, West Bengal, India

Experience: 10 yrs 5 mos