Kamini Natarajan — CEO
I am a C-suite growth leader who scales consumer brands across wellness, beauty, supplements, skincare, personal care, and functional CPG. I build high-performing DTC, Amazon, and omnichannel growth engines that accelerate acquisition, strengthen retention, and improve profitability across markets and channels. My leadership spans P&L ownership, revenue optimization, brand building, digital transformation, GTM strategy, forecasting, international expansion, and cross-functional execution. I specialize in simplifying complex problems, aligning teams around clear KPIs, and building the operating systems that enable organizations to scale with discipline and speed. I’ve led double- and triple-digit growth by improving CAC/LTV efficiency, subscription performance, customer experience, paid media effectiveness, merchandising and promotional strategy, and retail partnerships with national accounts including Walmart, Whole Foods, Sprouts, Target, CVS, Costco and others. I regularly partner with founders, CEOs, CFOs, and investor groups to connect marketing strategy directly to revenue outcomes, margin performance, and enterprise value. I leverage modern tools, automation, and AI-enabled, data-driven insights to increase execution velocity, enhance decision-making, and free teams to focus on the highest-impact creative, strategic, and commercial work. I bring a relentless focus on continuous improvement and scale, thriving in environments that demand both strategic clarity and hands-on leadership, and building the teams and systems that allow consumer brands to grow sustainably in competitive markets.
Stackforce AI infers this person is a B2C growth leader in the Consumer Health and Beauty sectors.
Location: Los Angeles, California, United States
Experience: 15 yrs 11 mos
Skills
- Omnichannel Growth
- Brand Strategy
- Digital Strategy
- E-commerce Growth
- E-commerce Strategy
- Performance Marketing
Career Highlights
- Led double- and triple-digit growth across multiple brands.
- Expert in building high-performing DTC and omnichannel growth engines.
- Strong focus on digital transformation and brand modernization.
Work Experience
UMZU
President (3 mos)
Purity Products
Chief Marketing Officer (1 yr 5 mos)
Trace Minerals Research
Chief Marketing Officer (1 yr 8 mos)
TOPIX Skin Health
Vice President of Digital Marketing (5 yrs 8 mos)
Guthy Renker, Simpson Digital Inc. & Others
Digital Marketing Consultant (6 yrs 11 mos)
Education
CEO Leadership Program at Columbia Business School
Financial Analysis and Valuation at Columbia Business School