K

Karthik C.

Product Marketing Manager

Chennai, Tamil Nadu, India10 yrs 1 mo experience
Highly Stable

Key Highlights

  • Over 9 years of experience in product marketing.
  • Expert in developing go-to-market strategies.
  • Hands-on experience in product management and digital marketing.
Stackforce AI infers this person is a Product Marketing expert in the SaaS industry.

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Skills

Core Skills

Product MarketingGo-to-market Strategy

Other Skills

Analyst RelationsAnalytical SkillsApp Store OptimizationB2B MarketingBusiness AnalysisCompetitive AnalysisContent Management Systems (CMS)Content MarketingCross-functional CollaborationCustomer ResearchCustomer ServiceData AnalysisDigital MarketingElevator PitchesEmail Marketing

About

As a seasoned Product Marketing Manager with over 9 years of experience at Zoho, I have a passion for bringing innovative solutions to market that meet the needs of customers. My expertise includes developing go-to-market strategies, conducting market research, creating compelling product messaging and positioning, and collaborating with cross-functional teams to drive revenue growth. I thrive in dynamic environments and enjoy taking a hands-on approach to product marketing, from conducting user research to creating sales enablement materials and presenting at industry conferences. In addition to product marketing, I also have hands-on experience in product management, digital marketing, and UX design. I am always eager to learn and stay up-to-date on the latest trends in product marketing and technology, and I am excited to bring my skills and experience to new challenges and opportunities.

Experience

10 yrs 1 mo
Total Experience
5 yrs 1 mo
Average Tenure
5 yrs
Current Experience

Zoho

2 roles

Senior Product Marketing Manager

Promoted

Jun 2021Present · 5 yrs

Go-to-Market StrategyProduct StrategyMarket ResearchProduct MessagingCross-functional CollaborationProduct Marketing

Product Marketing Analyst

May 2016Jun 2021 · 5 yrs 1 mo

Zoho landingpage

Head of Marketing

Jun 2021Present · 5 yrs · Chennai, Tamil Nadu, India

Goldman sachs

Summer Analyst

Jun 2015Jul 2015 · 1 mo · Bengaluru Area, India

  • Summer Internship

Education

PSG Institute of Management

Master’s Degree — MBA - Operations Management

Jan 2014Jan 2016

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