Feb 2023 – Aug 2023 · 6 mos

Sep 2022 – Aug 2023 · 11 mos

• Building the Product Samples business for Amazon World Wide Advertising Product Tech. End-2-end through the supply chain (Ads+Ecomm+Store+Fulfillment) (Across Ad products, Brand Shopping Experiences and Ad-Tech) (PMT L-7)

Sep 2020 – Present · 5 yrs 9 mos

• AB from very early stage (founders) through +$30m and +60 employees.
• Rheaply is a B2B SaaS resource management technology applied to scale, reuse, and drive the circular economy within organizations. Helping lower procurement, storage costs and reduce waste.
• Series A led by Steve Case, founder of AOL with additional investments came from the John Doerr Family Trust, Coupa Ventures, PSP Growth, Rankin Family Ventures; and executives, including Joe Thomas (CEO & co-founder of Loom). Existing investors, including High Alpha, Salesforce Ventures Impact Fund, Emerson Collective, Techstars, and HPA, also returned to participate.

Aug 2020 – Present · 5 yrs 10 mos · United States

• Various client examples:
• Leading digital streaming service provider. Program and product management platform operations excellence. Customer Success and contact platform integrations, digital transformation Ad-Tech product strategy integrating ML/AI/GenAI (SFO, CA)
• Leading E-Commerce company - Product Marketplace Place Operations and last-mile customer product management leadership contract (Procurement through Delivery transformation. SAP/S4 Hana, Manhatttan, Blue Yonder, Various robotics/automation partners. Microfulfillment (MFC) and Automated fulfillment systems (AFS) upgrades and integration (ATL, GA)
• Product Leadership for AI/ML for computer vision, algorithm updates, governance, data integrity for learning models, go-to-market company reboot, product management, roadmap, and technical research.
• (Los Angeles - VC/PE backed - legacy transformation) (Dallas, TX)
• Fractional/Consulting CTO (Austin) Hired by CEO for digital transformation/modernization project. Ad-Tech Co. SaaS Co, DOOH, eCommerce, Supply Chain tech, IoT, retail. On-prem. First-party data. End-to-end total convergence. From ad tech to the last mile. (Hardware & Software/Data) (Austin, TX)
• Fractional/Consulting CPO (NYC) Hired by CEO/Board for product management transformation. Supply Chain/ECommerce digital SaaS Co offering supply chain as a service and manufacturing as a service. (software/data)

Aug 2020 – Present · 5 yrs 10 mos

• AB early stage (founder) through +$5mm +25 employees
• Torch is the only digital short-haul 3PL focused on lanes within 50-550 miles. The company’s aggregated stack of best-in-class technology (ML/AI) allows their customers to unlock hidden capacity and more efficiently manage their truckload freight, with a primary focus on improving unit economics. The company is integrated with thousands of micro-carriers and has the ability to leverage their aggregated source of data to more effectively and efficiently broker shipments nationwide.

Jan 2020 – Aug 2020 · 7 mos

• Built the company. Capital. Team. Mission accomplished. Onto the next mission.
• SipScience is a data analytics company that provides a first to the world picture about what is happening inside bars & restaurants. Our innovative and proprietary platform empowers consumers, brands/suppliers, venues and retailers, to connect in a way where everyone wins.
• SipScience brings social power back to the consumer through a singular, seamless on-premise experience that captures real-time behavioral insights, positioning SipScience as the leading authority in out of home alcohol attribution. This first party data combined with patents enables us to provide one-of-a-kind solutions in:
• ･ Hyper-personalization
• ･ Ecommerce integration
• ･ Advertising technology
• ･ Real-time advanced demand science
• ･ Brand, retail, agency and digital integrated planning
• ･ Supply chain and network demand optimization
• We are driving a prolific singular view, truly end to end, of your consumer’s behaviors. Deterministically. Coming to 33 Markets near you soon!
• www.sipscience.com
• NYC - DC - Chicago - Dallas - Las Vegas - Montana

Feb 2017 – Aug 2020 · 3 yrs 6 mos

Feb 2017 – Aug 2020 · 3 yrs 6 mos

Jan 2020 – Present · 6 yrs 5 mos · United States

• Everyone has a passion project. Life's Garage (tm) is mine. A good cause and initiative that’s fun! A vision of how to help childrens foundational education and curriculum in America today.
• There is a massive education disconnect in America. Digital transformation has, in the education sector, never been more important then as we see now in the post COVID world. For years I have seen a major opportunity in teaching children basics in life. Growing up poor, with humble beginnings as an immigrant myself, all our lessons and tools were in the garage. From engineering, to integrity, from how to, to how not - in a variety of categories.
• In today's technology obessesed society we fail to give children basic building blocks to have them take off in life. Technology addictions. Lack of simple social abilities. Basics. Lacking.
• Vision: To bring opportunity of fundamentals to children everywhere, while driving community impact.
• Mission: To be a free provider of data based foundational education in America. Driving a data based SaaS platform with real-time results, (ML for each childs needs) performance accountability, awareness of, and success in basic fundamentals to children, parents, educators and partners.

Dec 2018 – Feb 2020 · 1 yr 2 mos

• Lead End-2-End FLOW Prod/Program Management for Labs, Supply Chain Technology. (C Suite, Product, Engineering, eComm, DevOps, Log, Transportation, Distritubtion, Data/Analytics, WMS, Mobile, Store Ops, UX/UI, Merch ops, - true cross-funtional exectution working as one team)

Feb 2018 – Feb 2020 · 2 yrs

• Proudly working with and leading a team of top product managers and engineers. With data in our DNA, were driven with the mission to deliver best in class end-to-end experiences with our products, capabilities, and services for all of our customers, associates and partners around the world - wherever, whenever, however.

Jan 2018 – Feb 2020 · 2 yrs 1 mo

Mar 2017 – Feb 2018 · 11 mos · United States

• Lead Product Management and Business Operations/Distribution for $500mm Product Portfolio. Own all digital, eCommerce, platform capabilities and BPO, for North America operations. UCC. 9/1/2017 Strategically Acquired by Synnex.

Feb 2017 – Present · 9 yrs 4 mos · United States

• Converge, Center for Innovation & Entrepreneurship. Resident Mentor volunteering to provide expertise in product innovation, product management and the (real) grind of the startup world. Passionate about helping upcoming product/tech innovators and entreprenuers with real world product expertise and scale.
• My focus is on products and technologies that channel community growth, ethical digital and data standards and algorithmic ethics while putting the human factors/conditions engineering first. Business models that create a win3 cubed. Win/win/win model is the goal, always.

Sep 2015 – Apr 2017 · 1 yr 7 mos · Chicago, IL

• Catalina BuyerVision: 90 mm household data set
• BuyerVision helps CPG Brands, Retailers, and Agencies efficiently target their most valuable consumers in mobile advertising, display, and video. BuyerVision closes the loop by measuring the impact of this advertising on in-store sales.
• Programmatic, DSPs, DMPs, RTB.
• Lead entire product team, platform, roadmap, backlog and partner network
• Lead Innovation and new feature development effort for BuyerVision, including self-service capabilities, real-time optimization, and measurement products.

Jul 2014 – Sep 2015 · 1 yr 2 mos · Chicago, IL

• (Acquired by Mediaocean for $150mm)
• Responsibilities: Lead software product platform: Analytics measurement & planning products.
• 4C is a big data analytics and social intelligence platform that collects public social data and applies exclusive analysis and mapping algorithms to track relationships between audiences, behavior and brand affinity. It combines more than 20 years of university research in big data and computational science with proven advertising acumen to reveal new audience insight for brands and agencies. It is one of a handful of companies worldwide that is both a Facebook Preferred Marketing Developer Ads and Insights partner, and is Twitter Ads Certified. The company has U.S. offices in Chicago, New York, and Seattle, as well as an international office in Singapore. For more information, visit
• http://www.4Cinsights.com.

Nov 2010 – Jan 2014 · 3 yrs 2 mos · Chicago, IL

• Group Product Manager: Platform and Products. Connecting the "Internet of things"
• Created the brand new Printed Electronics division for RR Donnelley as it is today.
• What is Printed Electronics? -->> http://en.wikipedia.org/wiki/Printed_electronics
• Develop business cases for NPD in cooperation with sales, marketing, finance & engineering to drive NPD through the Stage Gate Process.
• Product design & development – Hand’s-on evaluation & resolution of technical feasibility & design optimization.
• Mentored, hired team members and grew the team from 1 to 5 in 3 years.
• Product launches - Manage/lead prod launches while monitoring cost & set pricing strategy.
• Portfolio Mgmt - Ensuring proper life cycle mgmt for all assigned prod line(s). Leveraging competitive insights, market research, & market / industry trends to set strategies for NPD’s, enhancements/upgrades & discontinuation.
• Product health. Ensure product line health by monitoring & reacting to markets/customers
• Built the Brand. Worked with prod designers & extended marketing team to create & maintain strong brand recognition.
• Manage key opinion leaders. Identify & work closely with early adopters & industry thought leaders to define family of products which balance unmet customer needs with business needs & technological capabilities.
• Execute market research, competitive intelligence & market analysis.. (Advanced Analytics & Insights findings)
• Define the business strategy & business roadmap for New Prod.
• Develop business models, go to market strategy & incentives for delivery of New Prod value across customer, channel & partner.
• Build segment specific positioning & messaging framework, market scenarios & customer stories for New Prod value.
• Create the business strategy & product roadmaps for driving New Prod value in the consumer & commercial
• Provide end-to-end oversight for in-market technologies & New Prod programs.
• M & A & JV Mgmt

Jun 2009 – Nov 2010 · 1 yr 5 mos · At Various Clients Sites - Chicago Home Base

• Responsible for delivery of consulting products including:
• Marketing/Media Mix modeling and optimization
• Advertising data capture, reporting, and analytics
• Customer marketing analytics and insight
• Market research
• Portfolio Effectiveness
• Full project management
• Managing Teams
• Data structuring, modeling, synthesis and delivery
• CPG client service management responsible for various Fortune 100 Clients.
• DenuoSource is a private, global marketing analytics firm with presence in North America, Europe and India.
• We work with sales and marketing teams and help provide insights into the past and future marketing decisions based on Data.
• Our teams work intrinsically with the clients immersing themselves into their business and helping to translate their data into actionable insights to get the highest return on their marketing investments.

Nov 2007 – Jul 2009 · 1 yr 8 mos · Chicago, IL

• Leading manufacturer & national/international distributor of lunch meat, commercial food service and meat snacks categories.
• Carl Buddig Brand, Deli Cuts Brand, Carl Buddig Tubs, Old Wisconsin Meat Snacks
• Work cross-functionally with Sales, (National account management) finance and product innovations teams to grow the different business divisions and lead analytics on business initiatives, opportunities and process improvement.
• Main responsibilities include managing core Brands, trade marketing best practice and improving promotional efficiencies, tactics and competitive analysis. Cradle to cradle management of all custom analytics/shopper insights on key national retailers (WM, KGR, SWY, SV, PLX, FL, etc..)
• Additional responsibilities are to work with the team to manage external agencies, market execution on new products, customer business development, marketing strategies, and brand management

Jan 2007 – Nov 2007 · 10 mos · Glenview, IL

• Market Research Consultant working on the Kraft International Global Brand Innovation and Development team. Our team consulted on various global initiatives on multiple categories.
• Worked on Danone LU acquisition by Kraft
• Worked with Regional Directors in Europe, EEMA, Asia-Pac and LAT-AM on multiple client business studies.

Jan 2006 – Jan 2007 · 1 yr · Buffalo Grove, IL

• MBA Leadership Development Program working cross-functionally with Brand, Sales, Marketing, Finance and Supply Chain on the Walgreen's Customer Focused Team.