Lakshit Bhayana

Founder

Noida, Uttar Pradesh, India5 yrs 1 mo experience

Most Likely To SwitchHighly Stable

Key Highlights

Founder of LBR, a strategic HR consultancy.
Increased revenue per employee by 25-40%.
Modernized family business onto major e-commerce platforms.

Stackforce AI infers this person is a MarTech expert with a strong focus on performance marketing and HR consultancy.

Contact

Skills

Core Skills

Performance MarketingData Analysis

Other Skills

Search Engine Optimization (SEO)Email MarketingFacebook MarketingGoogle AdsInterview PreparationMicrosoft ExcelHR StrategyTraining and Development (HR)Job CoachingJob Search StrategiesReddit, Inc.Marketing StrategyDigital MarketingE-commerceResearch

About

Me? I am a Former basketball player, turned performance marketer, now Founder of LBR — an executive search and strategic HR consultancy. My journey started with marketing experiments at age 9 (yes, I was selling free pens at a margin 😄). Since then, I’ve built, failed, rebuilt, scaled, and transitioned businesses from offline to online including modernizing my family’s electrical distribution business onto Amazon, Flipkart, and other marketplaces. I’ve worked as a performance marketer with global teams from a New York–based marketing agency to a China-based mobile gaming company which shaped how I see talent, performance, and output. Over time, I noticed something: Organisations don’t struggle because of strategy. They struggle because the wrong people are in the wrong positions. Today, we help growth-focused organisations identify exactly who to train, replace, and hire in order to increase revenue per employee by 25–40% and recovering 10–30% revenue lost due to misaligned talent. Alongside this, we run a 10,000+ working professionals community. Our mission is to enable ₹100 Crores in job offers by December 2026. We’re currently at ₹8.3 Crores (Yes, I update my bio often) Scaling a company? Looking for your next big career leap? Let’s connect on heart@lakshitbhayana.com

Experience

Yodo1 games

Growth Marketing Manager

Nov 2021 – Jul 2023 · 1 yr 8 mos · Beijing, China (Remote)

Z group digital

Performance Marketing Manager

Jun 2021 – Nov 2021 · 5 mos · New Jersey, United States (Remote)

Led the performance marketing, client management & sales of 5+ brands
Managing go-to-market strategy for 3 brands & avg. marketing budget of $10k per account
Ideated & developed over 200+ brand collaterals, & 30+ A/B tests which led to positive ROI
Increased sales of slow-moving SKUs by ~33% by revamping imagery & introducing gifs
Led a team of 5 pupils in the account management, strategy & content departments
Planning 10+ sales pitches in collaboration with creative & tech team catering to 5 countries
Increased average customer conversions by ~4.5% by delivering 100+ business insights per week (company
average ~50)

Search Engine Optimization (SEO)Email MarketingFacebook MarketingData AnalysisGoogle AdsInterview Preparation+2

Lbr

Chief Heart Officer / Founder

Mar 2021 – Present · 5 yrs 1 mo · Noida, Uttar Pradesh, India · On-site

Toohot media

Growth Marketing Manager

Sep 2019 – Apr 2021 · 1 yr 7 mos · Delhi, India

TooHot Media is a digital marketing agency that helps offline businesses gain a presence in the digital world. It is a one-stop solution for all digital marketing needs.
My Responsibilities :
Client reporting & management
Performance Marketing
Sales Representative
Strategy & Funnel Building
Firefighter
Managed account of a wholesale distributor of Electrical Appliances like fans, LED lights, Pumps, etc.
My responsibilities :
Managed Amazon, Flipkart, and Paytm accounts.
Optimized Google My Business and India mart
Facilitated an exclusive deal with Moglix.com
Handled a one-stop online pet supply store, where one can find high-quality pet supplies, which help the pet at every life stage. Little Kind Soul helps to choose the most appropriate dog food, supplements, treats, toys, and dog accessories. Not only that but also for cats, guinea pigs, rabbits, hamsters, turtles, birds & aquatic animals.
My Responsibilities :
Selection of products
Scaling the Advertisement on Facebook
Online Reputation Management
Started a food stall in college with a friend and gained 4X profits through organic marketing on social media.

Interview Preparation

Shunya farms

Intern

Jun 2019 – Jul 2019 · 1 mo · Himachal Pradesh, India

Shunya farm is an NGO which promotes organic farming and provides with workshops related to sustainability. My work as a volunteer was to handle the daily operations in the farm and look out for CSR consultants to raise funds.

Ladakh environment and health organisation

Research Volunteer

May 2017 – Jun 2017 · 1 mo · Leh (Ladakh), Jammu and Kashmir (state)

LEHO is an NGO which helps on the issues of sustainable development, ecology, and health. This action was in response to the changes in agriculture farming, food habits, social values and culture of the different Ladakhi societies. The concept of sustainable development would base on the holistic approach for utilisation of natural resources such as land, water, vegetation and livestock of the villages integrating with the age old traditions and cultures. My work here was to assist the CSR manager in all the ways possible.