Lakshmanan Raman

Co-Founder

Riyadh, Saudi Arabia10 yrs 6 mos experience
Highly Stable

Key Highlights

  • Led Vmaker's growth to over 400K users.
  • Established a successful inbound lead generation engine.
  • Co-founded a digital agency supporting startups.
Stackforce AI infers this person is a Growth Marketing Specialist in the SaaS industry.

Contact

Skills

Core Skills

Digital MarketingGrowth StrategiesProduct Marketing

Other Skills

BloggingBusiness DevelopmentBusiness StrategyCommunity BuildingConsultingContent MarketingCopy EditingCross-functional Team LeadershipCustomer AcquisitionCustomer Relationship Management (CRM)Customer ServiceEmail MarketingIT ConsultingLeadershipManagement

About

Fullstack marketer with a background in Electrical Engineering. Passionate towards Marketing, Technology and Digital growth Consulting for startups and small businesses. Manchester United fan! Been into a mix on B2B and B2C marketing via my full-time job and agency project over the past 7 years. Content, Videos, Automation with CRM and Pardot, SEO, Email marketing, SMM, Events, Website, and more (Pros of working in a start-up) Open to chat on the above things all night and day 😃

Experience

10 yrs 6 mos
Total Experience
3 yrs 7 mos
Average Tenure
1 yr 3 mos
Current Experience

Dadan

Growth Marketing Manager

Mar 2025 – Present · 1 yr 3 mos · Riyadh, Saudi Arabia · On-site

  • Setting up a new marketing team and gearing up for another interesting 0 to 1 journey.
  • Documenting every step in my weekly newsletter - check it out. (Link in bio)

Animaker inc.

2 roles

Growth Marketing Lead - Vmaker AI and Partnerships

Jul 2024 – Mar 2025 · 8 mos

  • Growth for Vmaker AI and Animaker One Partnerships
  • 0 to 1M user journey
  • 6 digit Channel partner pipeline in 6 months
  • Consistent 6 digit quarters via B2B channels
  • Hosted the leading Learning and Development Show - Train with Experts
  • Making Vmaker a household name amongst L&D professionals

Senior Growth Marketer

Dec 2020 – Aug 2024 · 3 yrs 8 mos

  • Been a part of the initial team of Vmaker - a webcam and screen recorder from Animaker.
  • Vmaker has grown from an MVP model to 400K+ users over the last 3 years.
  • Manage GTM for new feature and product launches - Messaging, positioning, pricing, communication channels, influencer collaborations
  • Manage the Sales Led Growth initiative - Outbound marketing, Sales collaterals, Cold call scripts, ICP research
  • Podcast and webinars - Hosted Funnels with Vmaker, Train with Experts (8 industry veterans from L&D market), Product webinars
  • Created the fastest-growing community for L&D on slack
Community BuildingCustomer AcquisitionProduct MarketingUser AdoptionGrowth StrategiesPartnership Marketing+3

Ampliz

Senior Growth Marketer

Sep 2019 – Dec 2020 · 1 yr 3 mos · Bengaluru Area, India

  • Reaping the perks of a tightly knit team, I am responsible for the entire funnel process. Right from visitors to product evangelists.
  • I manage a team of 8 people for website, email, Social media, SEO and Content.
  • As a team, we managed to move the website from just 20 visitors per week to 1000+ visitors a week in a span of 4 months.
  • Established a solid content strategy and derived an Inbound lead generation engine with the help of Martech stack
  • Liaison between the product team and the customer to reverberate the voice of customer demands on features and product hacks.
  • Successfully hosted more than 10 #BSC events and grew a community from 0 to 1500+ members today focused on delivering value and networking.
  • Initiated my own video series Ampliz Elevate to discuss B2B marketing and Sales.
Community BuildingProduct MarketingUser AdoptionProduct LaunchMarketing AnalyticsDigital Marketing

Echovme

Consultant

Oct 2018 – Aug 2019 · 10 mos · Chennai Area, India

  • Worked as a Content marketing consultant on Brand Sorav Jain.

Ameex technologies

Marketing Analyst

Aug 2017 – Aug 2019 · 2 yrs · Chennai, Tamil Nadu, India

  • Generate Hot Leads through Organic and Paid Mediums
  • Nurture existing leads and prospects in pipeline
  • Ideate, Research and execute Lead generation Campaigns from scratch
  • Create compelling content - Blogs, Videos, Whitepapers
  • Copywriting - Web copy, Email copy, Adword copies
  • Content Management across the 3 internal websites
  • Coordinated in the rebranding of the company
  • Create Landing pages for respective campaigns
  • Social media management - create, promote and monitor
  • Search Engine optimization - working on keywords, backlinks and other SEO strategies to improve the organic results
  • Video marketing for new solutions
  • Design banners, Social media posts, flyers
  • Build collaterals in the form of case studies and presentations to assist the Sales and Business Development, team
  • Coordinate with external agencies for partner Marketing activities
  • Conduct Market research for new tools and new channels for content promotion

Coitor it tech

Project Associate

Nov 2016 – Feb 2017 · 3 mos · Coimbatore Area, India

  • Evoked the idea of an Entrepreneurship workshop to generate 3D leads.
  • COnducted 6 events in a span of 4 months across colleges in Coimbatore
  • Acquired sponsors and generated Business value for the sponsors
  • Generated 5000 leads in 4 months with zero spend
Marketing Analytics

The fish chain seafood india pvt ltd.

Summer Intern

May 2016 – Jul 2016 · 2 mos · Coimbatore Area, India

  • A Venture-funded startup based in Coimbatore, involved in Seafood trading. The two months, I was exposed to various functional areas of the company giving me the opportunity to gain on field experience.
  • Heading a team of 3 members, managed Lead generation of 1600 contacts in one week leading a team of 4 members
  • Content and Copywriting
  • Social Media Marketing
  • Prepare daily P&L statement, draw insights and help out in weekly meetings
  • Device strategy to improve weekday sales
  • Outbound promotional campaign to improve weekday sales
  • Coordinated for the new store launch at Tiruppur location

Dino digital solutions

Co-Founder

Dec 2015 – Present · 10 yrs 6 mos · Chennai Area, India

  • Dino Marketers is a full-on Digital agency that helps start-ups and SMBs realize the power of Digital frontier. We help them with end-end digital needs such as Marketing, Website development, Application Development, Maintenance and Support for existing sites, set-up eCommerce stores and Consult for Business growth such as Funding, Franchise and more.
  • With more than 8 years into the venture, we have handled multiple B2B and B2C clients who are passion-driven like us.
  • Hit me up for a free consultation session.
Marketing AnalyticsDigital Marketing

Face

Associate Trainer

Jul 2015 – Aug 2015 · 1 mo · Coimbatore Area, India

Education

PSG College of Technology

Master of Business Administration (M.B.A.) — Marketing

Jan 2015 – Jan 2017

Kathir College of Engineering

Bachelor's degree — Electrical and Electronics Engineering

Jan 2011 – Jan 2015

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