Oct 2024 – Present · 1 yr 7 mos

• Represent Apple across partner stores, fostering customer relationships.
• Ensure Apple fixtures, displays, and merchandising adhere to standards and are maintained regularly.
• Educate partners and customers through in-store trainings, demos, and promotions.
• Sell directly to customers, collaborate with partners, and engage in product sales, driving brand influence.
• Resolved customer concerns through attentive care, continuous learning, and clear explanations of solutions with Apple products.
• Provide exceptional customer experiences by showcasing products, accessories, and services.
• Align with leadership during weekly channel partner visits.
• Daily care and inspection of multiple points of sale, following guidelines and promptly resolving issues.

Aug 2022 – Mar 2023 · 7 mos

• Served as a regional advisor for the pilot program in the Miami area, providing support to our partners in consumer and carrier markets throughout South Florida.
• Thrived in a fast-paced environment, managing tight deadlines and pressure while supporting multiple customers simultaneously.
• Developed and trained teams while building strong relationships within channel partner doors.
• Collaborated effectively in a team and partner environment, demonstrating shared responsibility and accountability with team members.

Sep 2021 – Oct 2024 · 3 yrs 1 mo

• Led strong sales results Y/Y and outperformed the region’s other major locations within the Southeast division of Apple Channel Retail. Third highest revenue store in all of South Florida.
• Consistently driving business priorities and achieving store performance goals by planning and executing operational strategies with partners.
• Rapidly formed strong working relationships with our internal Apple sales team and channel partners within the field.
• Redesigned, repaired, and handled detailed merchandising of all demo units at our four-table Apple Shop 2.0 within our channel partner location.
• Assisted with build, execution, and planning for new displays for the new Apple Shop 3.0 within Channel Retail.
• Consistently demonstrated teamwork, assisted peers, and volunteered for various internal projects.
• Guided and inspired customers and partners by creating excitement around Apple products and services.

Sep 2020 – Jun 2021 · 9 mos

• Temporarily participated in Apple’s Channel @ Home AHA program during the COVID-19 pandemic and lockdowns.
• Assisted and performed troubleshooting tasks for consumers on various Apple products, iOS, watchOS, and iPadOS via chat within the Apple Support app.
• Analyzed problems and followed troubleshooting steps to identify the root cause of technical issues.

Nov 2018 – Sep 2021 · 2 yrs 10 mos

• Repaired and replaced Apple areas and demo units with detailed planograms for Apple Shop 2.0 refresh within channel partner doors.
• Revenue sales and unit Y/Y growth consistently increased each year at this location.
• Provided on-site training and guidance to partners with various Apple products and services for increased sales results.
• Supported and educated our team by sharing knowledge, experiences, and insights.
• Became Volunteer Champion for our region to encourage and inspire with local projects and needs within our community.
• Collaborated on volunteering events with our local Apple Retail stores in Miami.

Sep 2016 – Nov 2018 · 2 yrs 2 mos

• Participated in the initial pilot program for reseller specialists (2016 - 2017) within the Channel Sales division for uncovered reseller doors. Due to the great success of the pilot, the position became a permanent role in the field throughout the United States.
• Financial analysis of the store's performance due to substantial Y/Y increases in revenue and unit growth led Apple to convert the store's displays to an Apple Shop 2.0.
• Provided a rapid increase in overall sales results for all Apple products within the Davie location within a 12-month period during the pilot test and after the permanent launch.
• Thoroughly and detailed merchandising for shop and mobility areas meeting Apple’s Excellence standards.
• Provided detailed product knowledge and guidance with various Apple products and services to consumers and partners.

Oct 2015 – Jan 2016 · 3 mos · Pembroke Pines, Florida, United States · On-site

• Managed high-traffic consumer sales during the 2015 holiday season at a top-performing Best Buy, serving as a secondary seller to the resident Apple Solutions Consultant already on site.
• Rehired by Apple in September 2016 for a pilot program, recognized for exceptional holiday season performance and strong team relationships established in 2015.