Lorena Ramirez Valera

Partnerships Manager

Paris, Île-de-France, France6 yrs 4 mos experience

Most Likely To Switch

Key Highlights

Led over 70 creator partnerships across Europe.
Transformed AI perception through storytelling.
Achieved 35% sales growth through strategic campaigns.

Stackforce AI infers this person is a MarTech professional specializing in community engagement and brand partnerships.

Contact

Skills

Core Skills

Strategic PartnershipsCommunity ActivationSocial Media ManagementInfluencer MarketingMarketing CoordinationMarketingSales

Other Skills

Community initiativesStorytellingEvent managementCross-functional collaborationCommunity engagementContent strategyAudience engagementInfluencer partnershipsCampaign coordinationBrand loyaltyRegional marketingCampaign executionSocial media campaignsCustomer engagementSales growth

About

Hi! I’m Lorena I build brand love, meaningful partnerships, and community experiences across Europe & the UK. I work at the intersection of AI, creativity, and people , turning “confusing tech” into something friendly, useful, and genuinely exciting for users. I’ve partnered with 70+ creators, led events across Europe, and helped audiences see AI as a creative assistant (not something to fear!). I’m happiest when I’m connecting people, telling stories, and building ecosystems where brands don’t just show up… they make an impact. Open to new ideas, collaborations, and conversations.

Experience

6 yrs 4 mos

Total Experience

1 yr 9 mos

Average Tenure

2 yrs 6 mos

Current Experience

Aftershoot

3 roles

Brand & Strategic Partnerships Manager

Promoted

Apr 2024 – Present · 2 yrs 1 mo · Remote

I lead strategic partnerships and community initiatives across Europe & the UK, working closely with creators, influencers, and educators to strengthen brand trust and visibility.
My role focuses on humanizing AI through storytelling, helping creative communities understand technology as a supportive tool rather than a threat. I design and execute community-driven activations, including international events, where creators connect, learn from each other, and collaborate in meaningful ways.
I also collaborate cross-functionally with product, marketing, and design teams to align partnerships, content, and localized brand initiatives with measurable impac

Strategic partnershipsCommunity initiativesStorytellingEvent managementCross-functional collaborationCommunity activation

Social Media Manager

Nov 2023 – Apr 2024 · 5 mos · Remote

I managed social media and community growth, developing content strategies that aligned brand voice, creator-generated content, and audience engagement.
I worked closely with influencers and ambassadors to ensure consistent storytelling, trend relevance, and authentic representation of the brand across platforms, contributing to significant community growth and increased brand awareness.

Social media managementContent strategyAudience engagement

Marketing Assistant & Influencer Marketing Specialist

Jul 2022 – Nov 2023 · 1 yr 4 mos · Remote

I supported influencer and affiliate partnerships across international markets, collaborating with creators to drive adoption and brand loyalty within the photography community.
My responsibilities included identifying collaboration opportunities, coordinating campaigns, supporting event participation, and contributing to innovative acquisition strategies that positioned the brand as approachable and community-focused.

Influencer partnershipsCampaign coordinationBrand loyaltyInfluencer marketing

Ria money transfer

Marketing Coordinator

May 2022 – Sep 2024 · 2 yrs 4 mos · Madrid, Community of Madrid, Spain · Hybrid

I supported regional marketing initiatives across Spain and Portugal, contributing to brand visibility through campaigns, partnerships, and localized activations.
I collaborated with cross-functional teams to ensure clear communication, market relevance, and strong brand presence in a multicultural environment.

Regional marketingCampaign executionCross-functional collaborationMarketing coordination

Wawasana

Becario de marketing

Jun 2018 – Sep 2019 · 1 yr 3 mos · Lima, Peru · On-site

Durante mis prácticas de marketing, desempeñé un papel clave ayudando a convertir nuestra marca en una lovemark para nuestros clientes más activos mediante un seguimiento eficaz de nuestras campañas en las redes sociales. Mediante un enfoque estratégico y una gestión cuidadosa, pudimos establecer conexiones significativas y duraderas con nuestro público en línea.
Además, tuve la oportunidad de dirigir el desarrollo de una campaña integral que generó un notable aumento del tráfico de clientes jóvenes con estilos de vida diversos. Esta iniciativa nos permitió ampliar nuestro alcance y llegar a segmentos no incluidos tradicionalmente en nuestro público objetivo, lo que se tradujo en un crecimiento significativo de nuestra base de clientes.
También me enorgullece señalar que, gracias a nuestras campañas ATL y BTL, logramos un aumento del 35% en las ventas a escala nacional. Aplicamos estrategias eficaces que influyeron positivamente en la percepción de la marca y la generación de demanda, logrando resultados tangibles y contribuyendo al éxito empresarial.
Estas experiencias durante mis prácticas de marketing me permitieron adquirir un profundo conocimiento en el desarrollo y ejecución de campañas estratégicas en diversos canales, así como la capacidad de generar impacto y resultados medibles.

Social media campaignsCustomer engagementSales growthMarketing

Deal brand peru

Representante de ventas

Apr 2017 – May 2018 · 1 yr 1 mo · Lima, Peru · On-site

Como profesional en activaciones BTL, adquirí amplia experiencia en la promoción de productos de diferentes marcas, generando un impacto significativo en las ventas.
Mi enfoque se basó en persuadir e involucrar al consumidor, comunicando de manera carismática y asertiva los beneficios de cada producto. Mi capacidad para comunicar eficazmente contribuyó a alcanzar y superar constantemente mis objetivos de ventas, posicionándome como una de las mejores vendedoras de la empresa.
Trabajando en estrecha colaboración con diferentes marcas, he conseguido destacar en el sector de las activaciones BTL aportando soluciones creativas y estratégicas para impulsar la compra y aumentar la visibilidad de los productos. Mi enfoque proactivo y mi capacidad para adaptarme rápidamente a los cambios me han permitido destacar en un entorno dinámico y competitivo.

Sales activationProduct promotionSales