Martin Lindstrom

Co-Founder

New York City, New York, United States31 yrs 5 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Founder of a leading branding and culture transformation firm.
  • New York Times and Wall Street Journal best-selling author.
  • Recognized as one of the world's most influential business thinkers.
Stackforce AI infers this person is a Branding and Marketing Expert with a focus on Consumer Psychology and Culture Transformation.

Contact

Skills

Other Skills

Brand ManagementBrand DevelopmentCustomer InsightConsumer BehaviourBusiness StrategyCorporate BrandingMarketing StrategyMarket ResearchMarketing CommunicationsMarketing ManagementStrategyStrategic PlanningMarketingPublic SpeakingBooks

About

Martin Lindstrom is the founder and chairman of Lindstrom Company, the world’s leading branding and culture transformation firm, operating across five continents and in more than 30 countries, serving a who’s who of Fortune 100 companies and Governments. Martin has been featured as one of the world’s top 50 business thinkers for 10 consecutive years by the prestigious Thinkers50 list. TIME Magazine has named Martin one of the “World’s 100 Most Influential People.” He was recently selected as the #1 LinkedIn Top Voice US Influencer. He has delivered keynote addresses to Google, UBER, META, Kraft Heinz, Disney, Amazon, LEGO, Unilever, Hallmark, Adobe, UBER, Mattel, the Coca-Cola Company, the World Business Forum (WOBI), TEDx, and the World Economic Forum. Martin is a New York Times and Wall Street Journal best-selling author of eight books translated into 60 languages. He’s coined such terms as neuromarketing, sensory marketing, texting, small data, and contextual marketing. Lindstrom’s writing has appeared in all major US publications, including the New York Times, Wall Street Journal, and Washington Post. He is currently a columnist for Financial Times, NEWSWEEK, and Management Today. The Wall Street Journal praised his book Brand Sense as “one of the five best marketing books ever published” and called his book Small Data “revolutionary.” TIME called his book Buyology “a breakthrough in branding,” and the Economist and Financial Times named his latest book, The Ministry of Common Sense, one of the top books of 2021. Martin has made more than 20 appearances on NBC’s TODAY show and has also appeared in the late Morgan Spurlock’s movie The Greatest Movie Ever Sold, as well as several times on America’s Next Top Model. He is the host of the popular NEWSWEEK show "Why Do We...?" co-hosted with the legendary Liza Donnelly, the house cartoonist for CBS, the Oscars, and the Emmys. The show features legendary guests such as Tony Robbins, Suze Orman, Jake Tapper, and David Foster. Click the "subscribe" button to learn more, go to MartinLindstrom.com - or check Martin out on Instagram: #LindstromCompany or on X: #MartinLindstrom

Experience

31 yrs 5 mos
Total Experience
17 yrs 9 mos
Average Tenure
31 yrs 5 mos
Current Experience

Newsweek

Host of "Why Do We….?" – a new global show on NEWSWEEK – reveals why we do the things we do.

Mar 2024Present · 2 yrs 3 mos

Thinkers50

Top 50 Business Thinkers in the World

Jan 2015Present · 11 yrs 5 mos

  • For ten years running, named one of the Top 50 Business Thinkers in the World by Thinkers50, a biennial ranking of the world's leading management experts sponsored by Harvard Business Review.

Time

One of the World’s Most Influential People

Jan 2009Present · 17 yrs 5 mos

  • Under its Scientists and Thinkers category, TIME Magazine selected Lindstrom one of the most influential people in the world (along with Oprah Winfrey, Michele Obama, and Paul Krugman).

Lindstrom company

3 roles

Branding & Culture Transformation Expert

Jan 2000Present · 26 yrs 5 mos

  • Martin Lindstrom is one of the world's most respected consumer branding and culture experts and a pioneer in the fields of consumer psychology, innovation, business transformation, marketing, and neuro-marketing research. He uses his expertise to help his clients, strengthen company cultures while enhancing sales and productivity of the store/service/product brand, while developing a custom consumer/customer experience for their clients.

NYT Best-Selling Author and Featured Columnist

Jan 2000Present · 26 yrs 5 mos

  • Martin is a very accomplished writer as the New York Times Best-Selling Author of 'BrandWashed', 'Buyology' and 'Small Data. His is latest, much anticipated book, 'The Ministry Of Common Sense'. will launch January 2021. Martin has also been featured as a contributing writer in Fast Company, Forbes and various other publications.

Founder & Owner of Lindstrom Company

Jan 2000Present · 26 yrs 5 mos

  • Martin Lindstrom is Founder of Lindstrom Company, his Branding Expert & Consulting Firm. He is also one of the world's most respected consumer branding experts and a pioneer in the fields of consumer psychology, marketing, and neuro-marketing research. He uses his expertise to help his clients, both individual and corporate, to enhance sales and productivity of the store/service/product brand, while developing a custom consumer/customer experience for their clients.

Penguin random house

Author of New York Times & Wall Street Journal best-selling books

Jan 1995Present · 31 yrs 5 mos · New York, New York, United States

  • The Ministry of Common Sense (Financial Times #1, Wall Street Journal #2)
  • Small Data (New York Times best-seller)
  • Brandwashed (Wall Street Journal best-seller)
  • Buyology (New York Times and Wall Street Journal best-seller)
  • Brand Sense (Wall Street Journal best-seller)
  • Brandchild
  • Clicks, Bricks & Brands
  • Brand Building on the Internet

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