Mayank Sehgal Arun — Associate Partner
🎬 From Radio Waves to Cinema Screens — my journey has been anything but linear, and that’s what makes it powerful. With over 17 years in marketing and media, I’ve had the privilege of selling ideas, stories, and screen-time across platforms. Today, I lead Brand Partnerships at Qube Cinema, helping brands find their voice in India’s most immersive entertainment medium—cinema—across 3000+ multiplex screens. But let’s rewind a bit. I started out in radio and media sales, walking the tightrope of budgets and local sensibilities, turning underperforming zones into growth stories. That hunger to build from scratch took me across industries—from startups to large networks—always focused on concept selling, storytelling, and monetization innovation. What keeps me going? + It's the magic of unlocking value where others see saturation. + It's the joy of converting a script into a strategic partnership. + It’s knowing that every audience interaction, whether on-air or on-screen, can be meaningful. 🏆 Whether it's winning a Gold at the ACEF Awards for AirAsia's cinematic inflight experience, or crafting a co-branded movie partnership that lights up a theater, I believe in work that leaves impact—on brands, on people, on culture. 🔍 Outside of work, I obsess over cinema trends, content virality, and how media continues to shape modern India. You’ll often find me penning quirky posts on LinkedIn about advertising, life lessons from movie trailers, or the future of brand storytelling. If you’re passionate about content, cinema, and crafting memorable brand experiences—let’s talk.
Stackforce AI infers this person is a Media and Marketing expert specializing in brand partnerships and innovative advertising strategies.
Location: Delhi, India
Experience: 17 yrs 4 mos
Skills
- Brand Management
- Strategic Planning
- Media Strategy
- Product Management
- Marketing Management
- Business Development
- Marketing Strategy
- Marketing Communications
Career Highlights
- 17 years in marketing and media expertise.
- Gold winner at ACEF Awards for cinematic experience.
- Innovative cinema advertising strategies reshaping brand partnerships.
Work Experience
Qube Cinema
Associate Vice President (QCN) - Delhi & Bangalore (4 yrs 7 mos)
Senior Manager (4 yrs 6 mos)
The Marketing Keeda Podcast
Podcaster (5 yrs 9 mos)
Oxigen
Sr. Manager - Marketing (9 mos)
ShopClues
Manager - Strategic Alliances & Seller Marketing (8 mos)
Red FM (93.5)
Group Head - Innovations, Activations, IPs and Branded Content (4 yrs 9 mos)
Tangerine Digital Entertainment
Product Manager (New Day - Tata Docomo) (4 mos)
Manager - Business Development (1 yr)
addiction Health Club - An MBS Group Of Companies
Area Head - Marketing (1 yr 1 mo)
GLG (Gerson Lehrman Group)
Internship (2 mos)
Education
Postgraduate Degree at MICA | The School of Ideas
Certificate at University of London
Certificate at University of California, Davis
Master of Business Administration (M.B.A.) at Amity University
B.Sc. Hons. at Delhi University
C.B.S.E Secured distinction at Matriculation
