Dec 2021 – Jun 2025 · 3 yrs 6 mos · Remote

• Spearheaded a team of 9 analysts, providing strategic direction in healthcare and BFSI analytics, leading to a 20% improvement in operational efficiency and a 15% increase in customer retention.
• Drove customer analytics initiatives, enabling personalized marketing campaigns and increasing sales by 12%.
• Utilized Google Cloud Platform (GCP) and Looker Studio for end-to-end data management, analysis, and reporting, enhancing decision-making for clients.
• Delivered insights through SQL and Python, reducing reporting time by 20% and improving data accuracy by 15%.
• Led stakeholder communications, aligning business objectives and achieving a 25% boost in client satisfaction.

Aug 2021 – Nov 2021 · 3 mos · Chennai, Tamil Nadu, India

• Managed a team of 6 analysts to optimize campaign execution, reducing delivery times by 18% and ensuring efficient report generation.
• Led the design and implementation of KPI dashboards, enabling senior leadership to make data-driven decisions and enhancing reporting accuracy by 25%.
• Improved stakeholder satisfaction through strategic meetings and risk mitigation, ensuring smooth project delivery.
• Generated impactful data reports and dashboards that facilitated informed decision-making and improved campaign performance.

Nov 2018 – Jul 2021 · 2 yrs 8 mos · Gurugram, Haryana, India

• Led the development of platforms and organized events, significantly enhancing brand visibility and public relations efforts.
• Developed social media analytics and algorithms from scratch, providing comprehensive reporting that improved user engagement by 20%.
• Implemented predictive analytics models that resulted in a 30% increase in web traffic through targeted data-driven campaigns.
• Managed client relationships and demonstrated end-to-end project ownership, ensuring successful delivery and alignment with client goals.
• Directed quality assurance initiatives, successfully addressing over 10 issues and reducing project deviations by 20%.

Apr 2018 – Jul 2018 · 3 mos · Bhubaneshwar Area, India

• Executed multiple work-streams to develop client-specific products, enhancing understanding of business issues to inform effective solutions.
• Served as the analytics point of contact for Sharda Steel Plant and Emani Paper Mills, leading teams in project implementation, client engagement, and business development.
• Designed analytical roadmaps and provided end-to-end solution design for data foundation builds, including data feeds and data warehouse subject areas.
• Developed interactive dashboards and reporting solutions, delivering key insights through periodic business decks and reports that supported informed decision-making.
• Analyzed business requirements to boost optimization projects, leading to an 8% increase in revenue and enhancing campaign ROI through improved customer segmentation strategies.

Oct 2017 – Apr 2018 · 6 mos · Bhubaneshwar Area, India

• Led the project "ARLYTIC - Predictive Soil Management System," collaborating with clients, practice leads, and end-users to gather user requirements and develop use cases.
• Contributed throughout the entire product development life cycle, including analysis, design, requirements gathering, data analysis, system design, testing, and implementation.
• Conducted customer segmentation and profiling to enhance business understanding and optimize campaign performance, resulting in improved ROI.
• Developed reports and analytics visualizations using R and MySQL, collaborating closely with project managers, business partners, and IT stakeholders to ensure alignment and success.