Nagarajan Lakshmanan — CEO

Nagarajan(Call him as Raj) is a senior executive has more than two decade of experience in MarTech, CRM and passionate about building, engaging and managing high performance Global teams (75+ members). He has good experience serving with major international companies across US/Canada/UK/EU. He has good experience in leading professional services of both technical and functional teams in highly matrixed organizations, ability to balance, manage , prioritize the work and meet aggressive deadlines. He is a person who understands and work based on the Cultural fit and sync smoothly across with all generations PRESENT TECHNICAL & FUNCTIONAL PURVIEW (SINCE 2011) Marketing Automation:  Live Implementations: Eloqua: 40+, Pardot: 2+ , SFMC: 2+, Marketo: 2+,  Database Management: Data Hygiene, Enrichment  Forms & Subscription: Website, Gated, Signup, Progressive Profiling, Preference Center, GDPR, CASL,  Scoring & Life Cycle: Lead Scoring Models, Lead Revenue Management, Nurtures  CRM Integration: Salesforce, Sales Logix, Siebel  3rd Party Integration: Webinar Integration, Social apps, SMS , Google Analytics  Marketing Activities: Create Email, LP, Forms and Campaigns  Admin: Governance, Naming Conventions, Users & Roles, Web Tracking Scripts AI:  Agentforce Usecase(prompt,workflows)  AI Chatbot - OpenAI/Python Documentation  Playbook Creation for Campaigns, Nurtures(Waterfall model), Event, Webinar, Scoring  Campaign Brief/Request Form,Technical documentation Development/Programming & SQL  HTML/CSS3 (Responsive Email Design & Landing pages)  JavaScript / jQuery / Node.js / Python  Complex SQL Queries) Team & Project Management (On-Site and Virtual Teams)  Good experience in Leading a team of 75+ members  Good experience working with Large Institutions collaborate with Marketing, Communications, Business Development, Sales excellence in various LOB’s worldwide  Implemented Campaign Process for Client Marketing Ops & Account Management  Able to handle tools like Monday.com, Asana, Wrike, JIRA etc. Training (Technical/Functional):  Conduct Internal technical training/workshop with proper playbooks  Business Process training to adhere to timelines and quality delivery  New technologies Intro to team Email Deliverability:  Good knowledge of email deliverability, create strategies to improve inbox placement rates **** All activities/articles/views in LinkedIn are my own and it do not represent any company ****

Stackforce AI infers this person is a MarTech expert with extensive experience in CRM and digital marketing strategies.

Location: Coimbatore, Tamil Nadu, India

Experience: 31 yrs 1 mo