Nanda Kumar

Co-Founder

Bengaluru, Karnataka, India13 yrs 7 mos experience

Most Likely To Switch

Key Highlights

Scaled Startup Program engaging 250+ global partners.
Established growth engines for talent acquisition in EdTech.
Built UpGradXchange community from scratch with 5000+ attendees.

Stackforce AI infers this person is a SaaS and EdTech professional with expertise in growth and community building.

Contact

Skills

Core Skills

Business GrowthPartnership DevelopmentTalent AcquisitionCorporate Relations

Other Skills

Branding activitiesBusiness StrategyBusiness-to-Business (B2B)CRMCommunity DevelopmentData AnalysisData-driven MarketingDecision MakingDemand GenerationEmail MarketingFacebook MarketingGrowth enginesLarge-scale Data AnalysisLead generationLeadership

About

Part of the startup, product and growth ecosystem. Building the - Netcore Startup Program. In my previous role at Freshworks I had an opportunity to scale the Startup Program for the Americas region, as part of this initiative I’ve worked with 250+ VCs, Accelerators, Incubators, and Startup communities. Established growth engines to enable corporates to find the right talent in Digital, Data, Product, and tech verticals at a leading Ed-Tech player upGrad. Experienced in building and running online and offline communities, built a Learning community (UpGrad Xchange) acted as an experience center for working professionals and industry leaders. Joined as an early member of a US-based B2B sales enablement startup - FoxBound, and worked closely with the founders, was part of the journey from inception till post-launch of the product. Worked on product pricing, competitor analysis, go-to-market strategy, launch & Overall Growth. Specialties include: Partner development, Portflio management, Demand Generation, Marketing Automation, Email Marketing, Social Media Marketing, Lead generation, Marketing analysis, Segmentation.

Experience

13 yrs 7 mos

Total Experience

2 yrs 2 mos

Average Tenure

3 yrs 2 mos

Current Experience

Netcore cloud

Building - Netcore Startup Program

Apr 2023 – Present · 3 yrs 2 mos · Bengaluru, Karnataka, India

Freshworks

2 roles

Startup Program, Business Growth & Partnerships - US West, Central and Canada

Promoted

Mar 2022 – Mar 2023 · 1 yr

Onboarded and engaged with 250+ global partners including a good mix of VCs, Accelerators, Govt bodies and Corporate partners
Owned overall program and business growth for the region
Scaled brand properties like NA VC connect, Pitchdeck Teardown, Build and Scale series for the program growth in Americas.
Established a multi touch engagement engines with the global partners for portfolio engagements and growth
Represented the program at Global conferences & Avenues like Collision, Demo days, WebSummit, Startup Grind

Partner developmentPortfolio managementDemand GenerationMarketing AutomationEmail MarketingSocial Media Marketing+5

Startup Partnerships and Growth - US and LATAM

Mar 2021 – Mar 2022 · 1 yr

Identified and onboarded new partners for the program
Re-engaged the dormant top tier partners to increase the portfolio growth
Launched and scaled the program in LATAM - with the support of Channel Partners and Channel team

Upgrad

Manager - Career Services & Corporate Relations

Mar 2020 – Feb 2021 · 11 mos · Bengaluru, Karnataka

Establishing Growth engines and setting up processes to enable corporates to find the right talent in Digital Marketing, Fullstack Development, Product, and Data verticals.
Responsible for end to end planning and executing large scale branding activities - online hiring drives and hackathons with the brand entity upGrad elevate
Lead overall marketing initiatives for placement services.
Worked in sync with stakeholders across Branding, learning experience, outcomes, and alumni teams for finalizing brand positioning to increase participation from learners in hiring activities.
Increased sales and operational efficiency

Growth enginesBranding activitiesMarketing initiativesTalent AcquisitionCorporate Relations

The product folks

Founding Member

Mar 2019 – Mar 2022 · 3 yrs · Bengaluru Area, India

The Product Folks is a volunteer-driven community of product managers and enthusiasts who are passionate about the latest trends and learning more about this innovative field. We're just getting started and aim to help the PM community grow together.

Growth folks

Founding Member

Dec 2018 – Feb 2023 · 4 yrs 2 mos

Growth Folks is a community of growth hackers, growth marketers, product marketers and digital marketers who share knowledge, latest trends & growth hacks for startups and small businesses.

Foxbound

Director - Growth

Oct 2018 – Mar 2020 · 1 yr 5 mos · Bengaluru Area, India

Enabling sales teams to crack into dream accounts by delivering the means to efficiently outbound at scale - and with a human touch.

Avalon labs

Marketing & Sales Consultant

Oct 2018 – Mar 2020 · 1 yr 5 mos · Bengaluru Area, India

Upgrad.com

2 roles

Community Manager, UpGradXchange

Feb 2018 – Sep 2018 · 7 mos

An offline experience community of working professionals and industry experts.
Headed the offline community operations at Hyderabad in coordination with Marketing, Sales team and Franchise Partners
Created a strong offline presence in 2 metro cities with 120+ events by 80+ industry experts and 5000+ attendees.
Built UpGradXchange community from Scratch for Hyderabad market, driving Sales, student feedback, and managing the existing community with Basecamp events and other initiatives
Executed offline/online initiatives- Webinars, Offline activations at tech parks in Bangalore and Hyderabad

Strategy Consultant, UpgradXchange

Jul 2017 – Feb 2018 · 7 mos

Hosted 50+ curated events/workshops in 8 months across data science, product management, and digital marketing verticals.
My role was also involved in creating and optimizing Facebook paid marketing campaigns by coordinating in creating and managing ads, ad copies to drive registrations for offline events/workshops hosted at Bangalore.