Nandhini Jeyachandran — Digital Marketing Specialist

I’m a Tech Marketer with 7+ years of experience working across two equally strong pillars: organic brand building and paid performance marketing. At LatentView Analytics, I’ve led company branding on LinkedIn, building always-on organic content engines that drive reach, engagement, and brand credibility, while also supporting employer and culture branding on Instagram. Alongside this, I’ve executed LinkedIn-led performance and 1:1 ABM campaigns for enterprise accounts—translating field and deployment insights into problem-specific paid campaigns, targeting multiple stakeholders and driving traffic to personalized landing pages. I’ve also contributed to webinar-led demand, website updates, and content strategy (including AEO). Previously at Kissflow, I built a strong foundation in B2B SaaS marketing across organic growth, demand generation, and SEO. I supported LinkedIn- and email-led lead generation, outbound initiatives, and off-page SEO, while working closely with cross-functional teams in a fast-scaling SaaS environment. This role helped me develop a strong understanding of how content, performance, and sales alignment come together to support pipeline growth. I began my marketing career at Vembu Technologies, where I learned the fundamentals of marketing end-to-end—working across content, digital channels, campaigns, and execution, which shaped my hands-on, execution-first approach. Across roles, my experience spans: • Organic social & brand building (LinkedIn, Instagram) • Employer & culture branding • Paid LinkedIn performance & 1:1 ABM • Executive thought leadership & ghostwriting • Demand generation, SEO, and website initiatives I have been enjoy working at the intersection of storytelling and performance, building brands that earn trust while driving measurable growth.

Stackforce AI infers this person is a Tech Marketing Specialist with expertise in B2B SaaS and digital marketing strategies.

Location: Chennai, Tamil Nadu, India

Experience: 7 yrs 6 mos