Oct 2023 – Feb 2025 · 1 yr 4 mos · Bengaluru, Karnataka, India · On-site

• As part of the CEO’s Office at Ninjacart, I spearhead international strategic partnerships. My role involves designing impactful GTM strategies, conducting TAM assessments, and analyzing market opportunities to support global expansion. I oversee cross-functional collaborations with Marketing, Legal, and Finance to ensure seamless operations and alignment with company goals. A key contributor to branding and marketing for the business unit, I implement initiatives that improve visibility and partner engagement. By managing high-impact partnerships, I deliver measurable outcomes. My work is grounded in a data-driven approach, ensuring strategic decisions translate into actionable results.

Jul 2023 – Nov 2023 · 4 mos · Chennai, Tamil Nadu, India

• In this role, I managed a portfolio of 200+ restaurant accounts, driving advertisement revenues from ₹50,000 to ₹25,00,000 monthly. I developed and executed data-backed campaigns that improved client profitability and optimized ROI. My responsibilities included resolving operational challenges for 250+ outlets, ensuring smooth collaboration across multiple stakeholders. I also played a pivotal role in expanding Zomato’s footprint by identifying new business opportunities and securing key partnerships. These efforts resulted in significant revenue growth and enhanced partner satisfaction.

Jul 2022 – Aug 2023 · 1 yr 1 mo · Chennai, Tamil Nadu, India

• As a Business Analyst, I conducted detailed analyses of market trends and business performance to provide actionable insights. I prepared comprehensive reports that informed strategic decisions for restaurant partners. My work in data analytics and campaign performance optimization improved client outcomes, driving sustained growth. Collaborating with internal teams, I supported initiatives that enhanced service delivery and partner engagement.

Aug 2021 – Jan 2022 · 5 mos

• During my internship at IIM Amritsar, I streamlined feedback mechanisms between key stakeholders, improving communication and collaboration. I coordinated custom programs with corporations like HPCL and IOCL, fostering impactful partnerships. Managing the Learning Management System (LMS), I enhanced academic processes and user efficiency. My work in managing social media processes increased engagement and visibility for the Executive MBA program.

Aug 2020 – Aug 2020 · 0 mo

• At DreamKatcher, I conducted competitor analyses and developed a comprehensive SWOT analysis for market positioning. I created a detailed pitch deck and refined the business value proposition, identifying key areas for value addition. My efforts contributed to strategic planning and enhanced the firm’s ability to position itself competitively in the entertainment sector.

Jun 2019 – Jul 2019 · 1 mo

• During my internship, I conducted competitor analysis, gathered market data, and evaluated the effectiveness of marketing strategies. I created detailed reports and presentations, designing surveys to uncover customer preferences. Collaborating with senior analysts, I contributed to actionable insights that optimized organizational strategies.

Sep 2018 – Jul 2019 · 10 mos

• Selected by over 250 peers, I served as one of six first-year council members and the only female junior representative. I worked to address student concerns and fostered a collaborative environment for the welfare of both students and staff.

Aug 2018 – May 2020 · 1 yr 9 mos

• As a Teaching Volunteer with Vidyajyoti, I contributed to a community development project aimed at supporting marginalized children. I was then selected as the Coordinator of the whole initative. Over two years, I provided academic assistance, fostering a positive learning environment and enhancing the students’ educational outcomes. This role allowed me to make a meaningful impact through consistent mentorship and engagement.

Jun 2016 – Jun 2017 · 1 yr

• Elected as Senior Head Girl, I led a school cabinet of 11 members, managing cultural, academic, and sports events. I spearheaded initiatives like the “Building Their Dreams” project, which supported non-teaching staff, and conducted a POCSO Act awareness program. Additionally, I organized an Environment Day Cleanliness Drive, fostering awareness and responsibility among peers.