Rajnish Kumar — CEO

I build revenue engines for B2B SaaS companies through events, storytelling, and authentic human connection. As Head of Demand Generation at Keka, I design GTM strategies that go beyond vanity metrics—scaling from intimate roundtables to virtual conferences with 50,000+ participants. I believe in driving real business outcomes, not just applause. My approach blends event-led growth, affiliate loops, and full-funnel marketing. I’m obsessed with finding the simplest path to value because simplicity doesn’t just sell—it solves. With over a decade in startups and HR tech, I’ve seen firsthand how complexity slows progress. That’s why I focus on what actually works: • Building engaged communities, not just connections. • Designing campaigns that convert, not just attract. • Aligning marketing with sales and product for pipeline, not just content. Beyond work, I’m a photographer and a believer in simplicity—Einstein said it best: "When the solution is simple, God is answering." I bring that mindset into everything I do. Let’s connect if you’re: - Building in B2B SaaS or HR tech. - Exploring innovative GTM strategies. - Or just chasing better questions.

Stackforce AI infers this person is a B2B SaaS marketing expert with a focus on demand generation and community engagement.

Location: Hyderabad, Telangana, India

Experience: 13 yrs