Reethika Keerthana M — Associate Consultant

As a Senior Analyst in Strategy & Operations Wing, I work at the intersection of business strategy, marketing execution, and revenue growth. My role focuses on translating leadership priorities into actionable initiatives across the commercial funnel - from user acquisition and engagement to monetization and retention. I partner closely with cross-functional teams across Marketing, Product, and Analytics to optimize campaign performance, improve ROI, and identify scalable growth levers. Through data-driven insights and structured experimentation, I contribute to product-led growth initiatives, revenue expansion, and operational efficiency. My experience includes managing large marketing budgets, driving performance across paid and organic channels, and supporting strategic planning through business reviews and executive-level reporting. Business Strategist and Growth-focused professional with an MBA from IIM Calcutta and 3+ years of experience in P&L-oriented environments within the digital sector. Passionate about leveraging data, experimentation, and cross-functional collaboration to drive sustainable growth and improve customer lifecycle metrics. If you're interested in discussing growth strategy, product-led initiatives, or scaling marketing performance through analytics-driven decision-making, let’s connect.

Stackforce AI infers this person is a Growth Marketing Specialist with a focus on data-driven strategies in the digital sector.

Location: Bengaluru, Karnataka, India

Experience: 4 yrs 11 mos