Rishabh Sethi

CEO

Dubai, United Arab Emirates13 yrs 7 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Achieved over 1M USD monthly revenue.
Spearheaded AI-led product strategy.
Designed India's first retail-donations platform.

Stackforce AI infers this person is a B2C Product Management expert with a strong focus on User Experience and Design.

Contact

rishabhsethi17@gmail.com LinkedIn

Skills

Core Skills

Product StrategyProduct ManagementLeadershipBusiness DevelopmentUser Experience DesignCustomer Experience Management

Other Skills

AI IntegrationAnalyticsBrand StrategyBusiness Process ImprovementCRMClient RelationsCommunicationCommunication StrategyContent StrategyCreative Problem SolvingCreative WorkCross-functional Team LeadershipCustomer Experience DesignCustomer Relationship Management (CRM)Design Research

About

Builder with a proven track record of taking B2C products from 0 to traction. Deep experience in product, team building, and driving a successful exit.

Experience

13 yrs 7 mos

Total Experience

2 yrs 8 mos

Average Tenure

7 yrs 5 mos

Current Experience

Blinctrip

VP - Product and Design (founding team)

Jan 2019 – Present · 7 yrs 5 mos · Mumbai, Maharashtra, India

Strategic Leadership:
Took the company from zero to over 1M USD per month in gross revenue.
Spearheaded the product's shift to being AI-led, now leading to its acquisition by a NASDAQ-listed company.
Led CEO level tasks like fundraising, product-market alignment, GTM strategy and product integrations during acquisition.
Team Development:
Set up the product management and product design functions.
Currently leading a distributed team of 7 product managers and
product designers (across 4 cities and 2 time zones).
Created a high-trust culture with low attrition over the past 6 years.
Product Execution:
Achieved product-market fit and a 4.6/5 rating on the Google Play Store and Apple App Store (from 2K reviews).
Improved booking conversion rate to 4.8% (2.5x industry average), and hit 1.2M in gross revenue per month with 61% organic bookings.
Achieved a high-post booking engagement rate which was key to our product strategy (2x industry average). It led to 49% users returning within 3 months to make new bookings.

Product Lifecycle ManagementPeople ManagementLeadershipSenior Stakeholder ManagementAnalyticsMarketing+44

Studio subu

Product Experience Lead

Jun 2018 – Dec 2018 · 6 mos · Mumbai Metropolitan Region

By employing a human centred design thinking process, we helped organisations in the development sector increase their impact.
Increased web-based retail donations by 35% for Habitat for Humanity, India by conducting stakeholder research and crafting the communication strategy and UI design.
Designed and launched India’s first retail-donations platform for NGOs - Socialstar.
Clients: Habitat For Humanity India, 321 Foundation, Magic Bus, MannDeshi Mahila Sahakari Bank, Indian School Leaders Insititute

User ExperienceUser ResearchUI DesignStakeholder ResearchCommunication StrategyUser Experience Design+1

Thought over design

Lead - Digital Products

Sep 2015 – May 2018 · 2 yrs 8 mos · Mumbai Metropolitan Region

Managed all digital projects at the studio – Business development, research, strategy, communication, UI design execution and delivery.
During my time at the studio I worked with small scale startups and large brands, right from defining the Experience Strategy of their product to handing over UI assets and prototypes. A few of the products I've worked on include:
1. An HR tool for startups: Web, iOS, Android - Strategy to Asset Delivery
2. E-commerce platform for bespoke items: Experience Strategy
3. A solution for real estate fraud: Web - Strategy to Asset Delivery
4. An in-store iPad app for a suiting company: iOS - Strategy to Asset Delivery
5. A platform for Health professionals to discover and collaborate: iOS & Android - UX to Asset delivery
6. A fin-tech product that aims to simplify investing for the masses: Android - Experience Strategy to Asset Delivery
Guided NITCO tiles, India’s premier tile manufacturer, on the design of a consumer facing e-commerce platform.
Developed the positioning for Elisar Health’s first product – a VR based eye-testing device.
Helped design the first mobile products for some of India’s largest brands in e-commerce, and fashion.
The role also required me to mentor and manage a team of product designers.

Business DevelopmentResearchStrategyUI DesignMentoringProduct Management+1

Robosoft technologies

Design Strategist

Jul 2014 – Sep 2015 · 1 yr 2 mos · Mumbai Area, India

My role involved translating a client’s business needs into a mobile app strategy.
This was done through conducting user research and translating insights into experience maps, user scenarios, storyboards and wireframes.
During my time here, I worked on iOS and Android apps in various domains:
1. E-commerce
2. Banking and finance
3. Travel
4. Delivery
5. Offers and Redemption
6. Online Matrimony
7. Payment Wallets
8. Healthcare
9. Lifestyle and Fitness

User ResearchWireframingExperience MappingMobile App StrategyUser Experience DesignProduct Management

Total environment building systems

2 roles

Associate Product Manager | Process Excellence

Oct 2012 – May 2014 · 1 yr 7 mos · Bangalore, India

Led a team of designers and developers to deliver a web based CRM app to improve processes of our Sales and Customer Experience teams.
Designed mobile and web applications to improve employee engagement, better task management and drive customer delight.

Web ApplicationsMobile ApplicationsCRMProcess ImprovementProduct ManagementCustomer Experience Management