Roop Kumar

Associate Partner

South Delhi, Delhi, India14 yrs 9 mos experience
Highly StableAI Enabled

Key Highlights

  • Proven success in driving data-driven decision making.
  • Expert in advanced analytics across diverse sectors.
  • Strong leadership in cross-functional teams.
Stackforce AI infers this person is a Data Analytics Leader with expertise in Digital Media, Telecom, and Fintech.

Contact

Skills

Core Skills

Data ScienceBusiness IntelligenceData AnalyticsCustomer ExperienceMachine LearningData StrategyAnalyticsRisk AnalyticsProject ManagementEnergy Auditing

Other Skills

Team LeadershipPricing StrategiesMarket Mix ModelingPredictive ModelingDashboard DevelopmentGrowth ExperimentsRNNA/B TestingData EngineeringForecastingLogistics OptimizationFraud DetectionBayesian ModelsProcess ControlKPI Optimization

About

Experienced analytics leader driving strategic growth with data insights, advanced analytics, data science, business intelligence and operational excellence across diverse sectors including digital media, fintech, telecom, hospitality, supply chain and e-commerce. Proven success in team leadership, innovative solution delivery, and cross-functional expertise spanning operations, business, strategy, product, customer experience and risk analytics to enable data-driven decision making and sustainable growth.

Experience

14 yrs 9 mos
Total Experience
1 yr 10 mos
Average Tenure
1 yr 5 mos
Current Experience

Jiohotstar

Senior Director - Analytics

Jan 2025Present · 1 yr 5 mos · Bengaluru · Hybrid

Disney+ hotstar

Associate Director - Monetization and Content Analytics

May 2021Dec 2024 · 3 yrs 7 mos · Gurugram

  • Leading a team of business / product analysts collaborating with multiple stakeholders to drive significant growth in subscriptions and platform conversions through pricing strategies, partnerships, offer targeting and funnel optimizations. Owned critical data science projects like user LTV, content ROI, market mix and acquisition/upgrade/churn prediction models that boosted operating income. Directed the Business Intelligence initiative within monetization, delivering comprehensive dashboards and establishing regular business and product review cadences while mentoring the team for advanced analytics excellence.
Data ScienceBusiness IntelligenceAnalyticsTeam LeadershipPricing StrategiesMarket Mix Modeling

Airtel

Principal- Growth and User Experience Analytics

Apr 2020May 2021 · 1 yr 1 mo · Gurgaon, Haryana, India

  • Led growth and marketing for Wynk and Xstream, driving user acquisition and scaling engagement through growth experiments within Airtel’s digital ecosystem. Developed predictive models with RNN for customer care capacity planning, churn prediction model with XGB, and spearheaded Airtel’s omnichannel consumer data platform to optimize customer experience and self-service.
Predictive ModelingCustomer ExperienceData AnalyticsGrowth Experiments

Oyo

Head of Analytics - COE

Apr 2019Apr 2020 · 1 yr · Gurugram, Haryana, India

  • Led global search and ranking data science and analytics at OYO, collaborating with ML engineers to enhance personalized ranking models, improving relevance, occupancy, conversion and profitability all together, which eventually led to a global adoption. Developed A/B testing frameworks and data engineering, optimized user conversation funnels, and implemented ML bidding algorithms on google hotel ad centers, achieving a 40% reduction in customer acquisition cost.
Data ScienceMachine LearningA/B TestingData Engineering

Paytm

3 roles

Assistant General Manager - Growth Analytics and Planning

Promoted

Apr 2017Mar 2019 · 1 yr 11 mos · Noida

  • Led central analytics at Paytm, driving data strategy across 9 business verticals and $300M category portfolios. Built scalable models for product pricing, marketing vs discounts budget allocation, sales and inventory forecasting, logistics load optimization and network expansion, delivering significant cost efficiency and growth impact.
Data StrategyAnalyticsForecastingLogistics Optimization

Senior Manager - Risk Analytics and Customer Experience

Dec 2015Mar 2017 · 1 yr 3 mos · Noida

  • Led a 12-analyst team in customer service analytics, enhancing risk profiling and fraud detection using Bayesian models and rule-based systems. Optimized consumer contact flows and resolution processes, reducing contact rates by two-thirds and improving ticket resolution efficiency.
Risk AnalyticsFraud DetectionBayesian Models

Manager - Data Analytics and Process Control

Feb 2015Dec 2015 · 10 mos · Noida

  • Built and led the central process control team to centrally manage the control tower for logistics, warehouses, customer care and reverse logistics operations. Built data infrastructure, central KPI dashboards and mentored team members for process excellence. Collaborated with operations and business units to optimise KPIs and drive regular performance reviews with leadership.
Data AnalyticsProcess ControlKPI Optimization

Nuclay

Project Manager

Jul 2014Feb 2015 · 7 mos · Delhi, India · On-site

  • Led the development of GiveCentral.org, an online fundraising platform based in Chicago, USA. Managed both client relationships and internal teams, driving key strategic initiatives for business growth. Built and led the engineering team to develop an integrated BI and ERP systems, including a vendor management system for client mobile applications.
Project ManagementBusiness GrowthBI Systems

Jabong

Manager - Analytics

May 2012Jul 2014 · 2 yrs 2 mos · Gurgaon, India

  • Led marketplace business analytics initiatives to enhance merchant performance, optimize incentive structures, and reduce order cancellations and turnaround time through predictive inventory forecasting. Directed logistics analytics with a team, automating reporting, optimizing routes, and capacity planning to improve operational efficiency and initiate zero-inventory processes.
Marketplace AnalyticsPredictive Inventory ForecastingLogistics OptimizationAnalytics

Energo engineering projects limited

Energy Auditor

Jun 2011May 2012 · 11 mos · Delhi, India

  • Led energy auditing of NTPC and state boards power plants across India and initiated an R&D department to advance auditing capabilities with residual life assessment using FEA.
Energy AuditingR&D

Cg power and industrial solutions limited (formerly crompton greaves limited)

Internship - Research and Development

May 2010Jul 2010 · 2 mos · Mumbai, Maharashtra

Hero motors

Internship - Research and Development

May 2009Jul 2009 · 2 mos · Gurgaon

Mahatma gandhi institute of rural industrialization

Internship - Research and Development

May 2008Jul 2008 · 2 mos · Wardha Area, India

Education

Indian Institute of Technology, Delhi

Bachelor of Technology (B.Tech.) — Mechanical Engineering

Jul 2007Jun 2011

Indian Institute of Technology, Delhi

Minor Degree — Computer Science

Jul 2007Jun 2011

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