Nov 2021 – May 2023 · 1 yr 6 mos · Gurugram, Haryana, India

• Strategy and Operations for India Marketing. Key responsibilities
• Work with Product Area Leads and PMMs to develop the overarching India narrative that brings out the opportunity, the vision and the roadmap for internal and external forums
• Define and improve processes and artefacts to increase operational rigour and collaboration within the IN Marketing team (incl. planning, headcount, procurement)
• Support APAC and INSEA leadership on 'Special' projects

Jan 2021 – Oct 2021 · 9 mos · Bangkok, Bangkok City, Thailand

• Lead, Pricing Optimization
• Overall owner of pricing optimization for all Agoda inventory
• Channel Lead (Google Hotel Ads)
• Optimizing Agoda's performance on its largest paid channel, Google Hotel Ads. Responsible for planning and roadmap building, bid/price optimization, connectivity and mapping improvements and new feature adoption

Mar 2019 – Dec 2020 · 1 yr 9 mos · London, United Kingdom

• Selected consulting engagements
• Group Strategy review and 3-year transformation program for mid-tier Bank
• Digital transformation roadmap for UK mid-tier bank's customer contact centres
• Alternative fuels strategy for global oil and gas player
• Market assessment and proposition design for global payments player
• PMO support to ensure regulatory compliance for global financial institution
• Commercial due-diligence on UK based payment gateway service provider
• Commercial due-diligence on UK based audio equipment manufacturer

Jan 2017 – Nov 2017 · 10 mos

• Assisted a leading US credit-card issuer in restructuring one of its key products. Helping the business develop strong and effective partnerships to enrich customer benefits and drive higher engagement.

Jul 2015 – Dec 2016 · 1 yr 5 mos

• Supported the commercial lending products of a leading US credit-card issuer on key initiatives around customer wallet penetration and loyalty incentives. Led the end-to-end analytics to support a major product refresh (USD 10B in projected incremental charge volume).

Aug 2013 – Jul 2015 · 1 yr 11 mos

• 1) Worked with a leading US credit-card issuer on portfolio analytics and optimizations in marketing, pricing, payment terms, and loyalty programs.
• 2) Built an advanced name-matching algorithm to generate periodic exposure reports (due to imperfectly filed lien forms) for client's customers thereby monetizing crucial data assets.

Jun 2011 – Aug 2013 · 2 yrs 2 mos

• Supported several analytical asks for a leading corporate compliance firm including sales optimization, opportunity-sizing, and data consolidation