Aug 2023 – Jul 2025 · 1 yr 11 mos · Bengaluru, Karnataka, India · On-site

• HiveMinds, a unit of Madison World, is a rapidly growing full-fledged digital agency based in Bangalore, India. With 13 years of experience, we have a diverse and talented team that works towards transforming businesses by delivering growth, creativity, and client satisfaction. Our strength lies in being a dynamic agency capable of delivering across digital - be it SEO, Performance & Paid Campaigns, Retail Media / eCommerce Marketplace management, Digital Analytics, Social Media Marketing, Digital Branding, or Creative and Content services. We work with clients across geographies and have offices in Bangalore, Mumbai and Delhi-NCR.

Apr 2022 – Jul 2023 · 1 yr 3 mos · Gurugram, Haryana, India · Hybrid

• As a Senior E-Commerce Manager at ANS Commerce (Flipkart), I lead two teams comprising 22 talented professionals to manage over 30 prominent brands. My responsibilities encompass the strategic management of marketplaces of high-converting brands such as Godrej, Seagate, Zydus, Danone, US Polo, Amante, J&J, and more. I utilize my expertise in planning, optimization, and strategic budget allocation to achieve remarkable results. My hands-on proficiency extends across platforms including Amazon, Flipkart, Myntra, Meesho, Blinkit, Big Basket, and Tata 1mg.
• I've also successfully onboarded 20 emerging brands through the Flipkart Boost program, amplifying their advertising impact.
• My initiatives also include the development of a SAAS tool aimed at campaign optimization and insights sharing, enhancing keyword and category visibility, bestseller ranking, promotion efficiency, and pricing reports.

Feb 2020 – Apr 2022 · 2 yrs 2 mos · Bangalore

• Within Wakefit Innovations, I played a pivotal role in driving growth and strategy, demonstrating my proficiency in every phase of product lifecycle management. Under my leadership, we launched four Home Category products following rigorous market research involving 500+ sellers. Three of these products quickly achieved top seller ranks on Amazon, contributing significantly to our market presence. I spearheaded our expansion into overseas markets, particularly as the Single Point of Contact (SPOC) for Amazon UAE. My responsibilities ranged from P&L management to stakeholder engagement, ensuring successful market entries.
• I also excelled in marketplace marketing, overseeing Search & Display ads. This led to a remarkable 15% market share in the furniture category within six months, achieved through comprehensive full-funnel marketing strategies. By launching 13 new products across Amazon, Flipkart, Pepperfry, and Paytm Mall, and optimizing campaigns, I boosted overall advertising visibility by 35% and consistently increased sales. My cross-functional collaboration with Web, Design, and Marketing teams enabled effective SEO practices on product pages.
• Additionally, my expertise in email marketing shone through as I integrated MoEngage, an industry-leading customer retention platform. My data-driven approach led to personalized engagement plans, yielding an impressive monthly ROI of 20 and generating a revenue of 80 lakhs INR per month.

Jun 2018 – Dec 2019 · 1 yr 6 mos · Bangalore · On-site

• As a TMT(Technical Management Trainee), I've got varied experience and exposure in Project management, business strategy and Marketing. My projects included:
• 1. Launching an online shoppable brochure in liaison with iPaper for the Automotive Aftermarket(AA) Division
• 2. Market research on Advanced Driver Assistance System(ADAS)
• 3. GL Office: Data analysis on event planning and management

Nov 2017 – Dec 2017 · 1 mo · Jaipur, Rajasthan, India · On-site

Mar 2017 – May 2017 · 2 mos · Mumbai, Maharashtra, India