Shubham Tayal

Partnerships Manager

Gurugram, Haryana, India8 yrs 6 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in digital marketing and analytics.
Proven track record in pharmaceutical sales optimization.
Strong background in strategic partnerships and project management.

Stackforce AI infers this person is a Digital Marketing and Analytics professional with expertise in Pharmaceutical and Healthcare sectors.

Contact

Skills

Core Skills

Strategic InitiativesBusiness-to-business (b2b)Financial Modeling

Other Skills

Analytical SkillsCommunicationData ManipulationCorporate StrategyProject ManagementData AnalysisRMarketingPharmaceutical SalesSAS ProgrammingPharmaceutical IndustryBusiness AnalysisStatistical ModelingSQLVisual Basic for Applications (VBA)

About

A digital marketing professional with Google, consulting multiple organisations across the country make the most of their marketing dollars to achieve the next phase of growth. Graduated from ISB with a past experience in the field of sales and consumer (patient) behavior analytics. Has worked across multiple geographies on varied projects involving marketing sizing and optimization of existing sales operations of clients.

Experience

8 yrs 6 mos

Total Experience

2 yrs 10 mos

Average Tenure

6 yrs

Current Experience

Google

3 roles

Strategic Partnerships Development Manager

Promoted

Mar 2025 – Present · 1 yr 2 mos

Senior Account Manager

Promoted

Nov 2022 – Mar 2025 · 2 yrs 4 mos

Strategic InitiativesAnalytical Skills

Account Manager

Jun 2020 – Nov 2022 · 2 yrs 5 mos

CommunicationBusiness-to-Business (B2B)

Iqvia

2 roles

Associate Consultant

Jul 2018 – Mar 2019 · 8 mos

Managed & delivered the U.K. patient analytics engagements while fostering relationships with consulting teams across globe:
> Market Sizing & Segmentation: Modeled the electronic medical record (EMR) datasets to study the market size and demographic characteristics of the consumers in the geography
> Consumer Journey Visualization: Designed visualizations such as Sankey Graph & KM Survival plots to study journey of patients across drugs over time and line of therapy

Financial ModelingData Manipulation

Business Analyst

Apr 2017 – Jun 2018 · 1 yr 2 mos

Managed and delivered global sales analytics engagements for Fortune 500 pharma clients:
> Segmentation & targeting: Segmented target customers (physicians) of clients utilizing K-means clustering model and weight based segmentation techniques to increase value from the targeted audience
> Sales-force Sizing: Designed automated tool based on workload build-up model to recommend optimal size of the sales-force based on segment size and intended reach
> Territory Alignment: Allocated accounts to territories keeping in consideration the workload and sales-opportunities from each physician

Financial ModelingData Manipulation

Axtria - ingenious insights

Business Analyst

Jun 2016 – Mar 2017 · 9 mos

Formulated Incentive Compensation plans and forecasted quota for sales-forces of U.S. pharma giants to motivate sales & promote equity among the sales-force:
> Incentive Compensation Plan Design: Designed the structure of the compensation plan combining sales metrics and management objectives
> Quota Setting: Set sales quota for the territories based on past sales and quota information with the help of regression and fairness analysis
> Plan Administration: Automated scorecard and pay-slip generation for the sales-force based on sales and objectives achieved

Financial Modeling