Snehal Akhouri — Engineering Manager
Engineering professional with 11+ years of experience delivering large-scale, business-critical systems in the consumer tech space. Currently serving as an Engineering Manager at Disney+ Hotstar, leading a global team across AdTech Supply charter. Heading the AdTech Supply team (16 engineers across India & Europe) focused on innovative ad formats and monetization strategies. Successfully led the end-to-end execution of IPL, Asia Cup, and other major live events, managing delivery, performance, operations, and GTM. Delivered high-impact ad formats to increase revenue. Spearheaded programmatic ad integrations, significantly improving fill rates and revenue. Accountable for planning, execution, and go-to-market for multiple revenue-focused initiatives within the Ad Experiences charter. Built scalable, resilient systems with robust performance testing, degradation protocols, and audit frameworks to ensure delivery at scale. Actively track business and tech metrics to identify and drive actionable improvements. Recognized as one of the most reliable Game Marshalls, ensuring seamless live event operations under pressure. Former EM for the Growth & Audience Platform team, driving rapid experimentation across pricing, engagement, and retention. Led initiatives such as D+H Replay, Cricket Pill, Sticky Notifications, Free Trials, Tooltips, SEO enhancements, and more. Built tools to support marketing and platform integration including Comms Banner, MITV/JioTV partnerships, and CTV onboarding. Previously led the Engineering Productivity team (11 engineers), driving developer efficiency and infrastructure reliability. Developed platforms like Hotstar in a Box, mock-server, Endgame, CI standardization, and test-as-a-service frameworks. Introduced productivity tools like the Bug Reporting platform, Hotstar Central (service bootstrapper), and the Changelog Dashboard. As an IC, contributed to cross-domain projects including Live Ads Detection, Artwork Validation, and Video Validation Portals. Instrumental in setting up Hotstar’s performance infrastructure using Gatling, AWS, Flood.io – still the benchmark for game-day scale testing. Early experience includes contributions to OlaShare (Rideshare algorithms, dev tooling) and SAP SuccessFactors (QA automation). Recognized with multiple awards including Value Champion, Great Manager, 3× Hotstar Rockstar, and selected for the Architect Review Council and SME Program.. Specialties: Backend Development, Frontend Development, Engineering Productivity, Tooling , Infrastructure
Stackforce AI infers this person is a seasoned Engineering Manager in the B2C consumer tech space with a strong focus on AdTech.
Location: Bengaluru, Karnataka, India
Experience: 11 yrs 10 mos
Skills
- Engineering Management
- Software Development
- Project Management
- Operations Management
- Adtech
- Monetization Strategies
Career Highlights
- Led major live events like IPL and Asia Cup.
- Spearheaded innovative ad formats and monetization strategies.
- Recognized for exceptional leadership and team management.
Work Experience
Software Engineering Manager II (8 mos)
Hotstar
Engineering Manager (3 yrs 3 mos)
Staff Software Development Engineer (4 mos)
Senior Software Development Engineer 2 (1 yr 2 mos)
Senior Software Development Engineer 1 (1 yr 2 mos)
Software Dev Engineer 2 (1 yr)
Ola (ANI Technologies Pvt Ltd)
Software Development Engineer 2 (3 yrs)
SuccessFactors, an SAP company
Software Engineer (1 yr 4 mos)
Education
Bachelor of Technology (B.Tech.) at trident academy of technology