Feb 2025 – Apr 2025 · 2 mos

• Project3, DSAI HUB: ETTG Project
• Conducted system review and developed a comprehensive roadmap to enhance the AI Fan Intelligence Platform’s functionality and performance.
• Optimised data management processes, including data cleansing, structuring, and secure handling of fan interview data.
• Enhanced platform outputs by improving trend analysis, citation mechanisms, and actionable marketing insights.
• Collaborated closely with technical and marketing teams to ensure the platform’s readiness for commercialisation (V1.2 launch) and future GTM strategy

Nov 2024 – Sep 2025 · 10 mos

• Conducting advanced research on radiomic analysis to differentiate tumours within the specific cancer family using MRI data
• Extracted imaging data from databases and analyzed quantitative features for tumour classification in 200 patients, validating compliance with data protection policies
• Applying statistical and machine learning techniques to improve diagnostic accuracy and predictive modeling
• Developing optimized feature selection and evaluation pipelines for robust classification models
• Implementing data preprocessing and validation workflows to ensure reproducibility and accuracy in analysis

Sep 2024 – Present · 1 yr 9 mos

• DSAI HUB, Project 4: STM Agency
• Created AI-enhanced tools for data analysis
• Optimized machine learning models to optimize predictive analytics
• Engineered scalable APIs for seamless data integration and processing
• Created interactive dashboards to visualize key insights and performance metrics
• Executed rigorous data validation and preprocessing to confirm high model accuracy
• Engaged in continuous improvement, optimizing algorithms and workflows based on performance evaluations
• Developed NLP models to analyze user inputs, extract key entities, and tailor marketing recommendations
• Automated transcription and analysis of marketing content using NLP techniques to enhance audience insights

Jul 2024 – Sep 2024 · 2 mos

• DSAI HUB, Project 2: PlayItGreen
• Engineered AI-driven data pipeline for enhanced website transparency and user experience.
• Developed secure API connectors using REST and GraphQL for data integration.
• Ensured data integrity through rigorous validation and transformation processes.
• Designed intuitive data visualizations for impactful website display.
• Maintained high data standards with regular quality checks and profiling.

May 2024 – Jun 2024 · 1 mo

• DSAI HUB, Project1: Biomedical dept
• Plan, organize, and structure databases for specified groups to enhance data management and accessibility.
• Conduct in-depth analysis of Biomedical Students to gather insights and inform decisions.
• Establish correlations between student data and their backgrounds to identify trends and patterns.
• Design and implement APIs to receive data from university sources, ensuring seamless data integration.
• Develop a recommendation system for biomedical modules by utilizing advanced data analysis techniques.

Feb 2016 – Jan 2024 · 7 yrs 11 mos · Tehran Province, Iran

• Led province-wide data-driven marketing efforts across 32 regions, increasing engagement and revenue
• Devised multi-channel campaign strategies using predictive analytics to improve ROI and reduce cost per acquisition
• Built real-time BI dashboards with Power BI for strategic reporting and monitoring
• Maintained segmentation-ready customer databases for loyalty and outreach programs
• Introduced operational reporting frameworks that enhanced team efficiency and accountability
• Conducted extensive market and behavioural analysis to inform growth strategy
• Collaborated with production units on analysis of unit operations such as blending, drying, and finishing
• Applied DoE principles to test process optimisations and yield improvements
• Managed and cleaned industrial process data to enable BI and simulation use

Jan 2012 – Feb 2016 · 4 yrs 1 mo · Tehran, Tehran Province, Iran · On-site

• Promoting products and services to customers and negotiate contracts with the aim of maximising profits.
• Reviewing sales performance to achieve monthly or annual targets.
• Assisted management team in the identification of tenders to pursue contingent to relative competitiveness, workload, and capabilities.
• Reviewed and supervised technical back up information and preparation of tender submissions.
• Developed and issued documentation and operational guidelines in support of complex tenders.
• Mitigated company risk exposure through analysis of tender/contract conditions.
• Prepared technical and commercial write ups on company offers for inclusion in tenders.
• Identified and pursued potential leads for prospective businesses.

Feb 2011 – Jan 2012 · 11 mos · Esfahan Province, Iran

• Maintained relationships with merchants, vendors, stores and customers
• Helped company set up its online store, as well as a full website with blog, forums and contests
• Attended trade shows and retail conventions
• Managed payments and accounts receivable, processing online payments