Steffy Munjal

Performance Marketing Manager

Toronto, Ontario, Canada4 yrs 2 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Over 10 years of global marketing experience.
Expert in driving eCommerce growth and customer retention.
Proven track record in developing data-driven marketing strategies.

Stackforce AI infers this person is a Senior Marketing Manager in the E-commerce and Digital Marketing sectors.

Contact

Skills

Core Skills

Digital MarketingProduct MarketingGrowth MarketingMarketing StrategyCustomer RetentionGrowth StrategiesE-commerce ConsultingGo-to-market StrategyCustomer Marketing

Other Skills

A/B TestingActingAnalytical SkillsArtificial Intelligence for BusinessBrand AwarenessBusiness DevelopmentCampaign ManagementCampaign StrategiesCampaignsChannel StrategyCommunicationCreative WritingCustomer JourneysCustomer Lifecycle ManagementCustomer Loyalty

About

As a Senior Marketing Manager with over 10 years of experience across North America, India, Oman, and Australia, I’ve had the privilege of working in E-commerce, Retail, Ed-tech, and Digital industries, specializing in driving growth, enhancing customer experiences, and integrating data-driven strategies. Currently, I lead key eCommerce initiatives at Shoppers Drug Mart (Loblaw Digital), where I focus on optimizing the customer journey through strategic planning, digital innovation, and lifecycle management. My approach combines a deep understanding of CRM, retention, conversion optimization, and omnichannel experiences to deliver measurable results that drive business growth. Passionate about shaping the future of eCommerce, I am dedicated to creating seamless, personalized online shopping experiences that cater to evolving consumer needs and expectations. With a diverse global background, I bring fresh insights and innovative strategies to the Canadian market, ensuring that my marketing initiatives resonate with today’s tech-savvy and digitally connected consumers.

Experience

4 yrs 2 mos

Total Experience

1 yr

Average Tenure

1 yr 9 mos

Current Experience

Loblaw digital

2 roles

Senior Manager Marketing & Growth - PC Express

Promoted

Aug 2025 – Present · 10 mos · Toronto, Ontario, Canada

Senior Growth Marketing Manager | Shoppers Drug Mart (eCommerce)

Sep 2024 – Aug 2025 · 11 mos · Toronto, Ontario, Canada

LeadershipStrategic PartnershipsOnline MarketplaceDigital MarketingChannel StrategyProduct Marketing+1

Lighthouse labs

Marketing Manager - Growth & Customer Experience

Sep 2022 – Aug 2024 · 1 yr 11 mos · Toronto, Ontario, Canada

Team ManagementGrowth MarketingDigital StrategyMarketing StrategyGo-to-Market StrategyMulti-Channel Marketing+3

Nykaa

Marketing Manager

Aug 2021 – Jun 2022 · 10 mos · India

E-Commerce & Beauty Marketing at Nykaa
Built marketing strategies that led to business growth & improved partner relationships for top Brands across platforms (app, mobile web & website) - L’Oreal Paris, Maybelline, Faces Canada, Estee Lauder, MAC, Nudestix, Huda Beauty etc. in Makeup & Hair care categories to meet their MOM goals!
Orchestrated 360-degree marketing strategies, positioning Nykaa as a leading brand in the beauty and personal care industry.
Leveraged data analytics to refine customer segmentation, resulting in more targeted marketing efforts and a 30% boost in customer lifetime value.
Enhanced omnichannel brand visibility by developing seamless online and offline experiences, driving growth in customer acquisition and loyalty.

A/B TestingTeam ManagementCustomer RetentionCustomer Lifecycle ManagementCustomer LoyaltyGrowth Strategies+2

Quicko

E-comm Growth & CRM Advisor | Freelance

Jul 2021 – Nov 2021 · 4 mos · Australia

Helped the team scale up for the next e-grocery unicorn in Australia

A/B TestingStrategic ConsultingTeam ManagementGrowth MarketingBrand AwarenessE-Commerce Consulting+2

Akeed delivery

Customer Growth Consultant

Jul 2021 – Nov 2021 · 4 mos · Oman

Helped the Oman's first food delivery application solve for Retention.
Also helped with the integration for the most complete and capable platform for mobile growth teams i.e. Clevertap.

Customer RetentionBrand AwarenessCustomer Lifecycle ManagementCampaign StrategiesCustomer LoyaltyGo-to-Market Strategy+1