Surender Singh Sengar

Partnerships Manager

Bengaluru, Karnataka, India9 yrs 10 mos experience

Key Highlights

  • 8+ years in SaaS and Mar-Tech solutions.
  • Proven track record in partner network expansion.
  • Expert in driving revenue growth and partner engagement.
Stackforce AI infers this person is a SaaS and MarTech professional with expertise in partnership and channel sales.

Contact

Skills

Core Skills

Partnership DevelopmentChannel ManagementPartner EngagementBusiness DevelopmentSales DevelopmentAccount ManagementMarketingLead Generation

Other Skills

BloggingBusiness PlanningBusiness StrategyBusiness-to-Business (B2B)CRMChannel SalesCommunicationConsultative SellingCustomer Relationship Management (CRM)Customer ServiceDemand GenerationEvent ManagementFacebook blueprintingHTMLIntegrated Marketing

About

Results-driven Partner & Channel Sales Manager with 8+ years of experience in SaaS, CRM, and Mar-Tech solutions. Proven track record of expanding partner networks, driving revenue growth, and improving partner engagement. Adept at strategic partnerships, reseller onboarding, and channel enablement to maximize business impact. Passionate about business development, partner success, and go-to-market strategies to enhance sales performance and customer retention. Key Strengths: Alliance Management | Partner Development | Channel Management Partner Enablement | Partner Onboarding | Business Development

Experience

9 yrs 10 mos
Total Experience
2 yrs 7 mos
Average Tenure
2 yrs 1 mo
Current Experience

Bitrix24

Partner Account Manager

May 2024Present · 2 yrs 1 mo

  • Bitrix24 is a powerful platform that streamlines productivity for companies of all sizes. It combines CRM, project management, team collaboration, communication, and website management into one system. With over 15 million organizations worldwide using Bitrix24, it's clear that it's a game-changer.

Webengage

2 roles

Partnerships Development Manager

Promoted

Jun 2023May 2024 · 11 mos

  • Identified and onboarded 15 new partners(Resellers, SI's) resulting in a 8X increase in the partner network
  • Built a pipeline worth $200K in Middle East and Africa regions
  • Negotiated and managed partner agreements, including terms and conditions, pricing and commissions
  • Conducted partner events to educate partners on growth trajectory resulting in 2.5X increase in revenue Q-o-Q.
Partnership DevelopmentChannel Management

Business Development Representative (Alliances & Partnerships)

Oct 2021Aug 2023 · 1 yr 10 mos

  • Working with agency partners to drive revenue, sales opportunities, co-marketing initiatives, product integrations, go-to-market strategies, and much more.
Business DevelopmentPartnership Development

Absolutdata analytics-an infogain company

Senior Sales Development Executive - North America

Mar 2020Nov 2021 · 1 yr 8 mos · Gurgaon, Haryana

  • Utilize multiple channels (Email, Inmail, and Calling) and self-serve technologies to execute campaigns and source new sales opportunities
  • Account-based Outreach in the US/LatAm, Canada and Europe region (PepsiCo, L’Oréal, General Mills, ABInBev, Kimberly Clark, etc.) to surface new opportunities, develop and advance them to the next stage
  • CXO and senior leadership level interaction and relationship building.
  • Research industries and accounts, identify key players and generate interest through personalized email/Inmail and calling campaigns
  • Partner with the sales team to build an effective (30-60-90 day) strategy for high outbound sales activities and to stay on top of goals and objectives
  • Perform effective introductory calls and online demos to prospects
  • Track and analyze campaign results and improve performance based on learnings
  • Work with the onshore teams to set up the repository of the recent client presentations, RFI / RFP responses, marketing collateral, etc.
  • Update activity and pipeline on Salesforce.com
Sales DevelopmentAccount Management

Wfx - world fashion exchange| www.wfxondemand.com| www.wfxcloud.com

Senior Marketing Executive

Aug 2016Mar 2020 · 3 yrs 7 mos · Gurgaon, India

  • WFX is the world's leading provider of collaborative enterprise software and solutions for the fashion, apparel and consumer goods industries.
  • WFX is a specialist in fashion and consumer goods and the world's first company to provide a true cloud-based solution for the industry. WFX solutions are specifically tailored to Fashion and Apparel; Accessories; Footwear; Luggage and Leather goods and the Furniture and Furnishings industries.
  • Strategizing the presales efforts of the company by managing the presales activities across various geographies(South Asia, India, Middle East, US, Europe, Australia)
  • Drive Marketing campaigns for lead generations – Leads generated at par with industry standards
  • Got quality leads which generated recurring revenue of approx. 10cr. Per annum
  • Efficient secondary research to find the right suspects/prospects through Sales Navigators and using tools like Lusha, Zoominfo, Hunter, Aeroleads, etc.
  • Drive the Outbound Marketing, Email Marketing Campaigns including promotional mailers, newsletters, etc. through Benchmark and Mail Chimp
  • Building Brand presence on social media platforms like LinkedIn, Twitter, YouTube, and Facebook with frequent postings of newsletters, press releases, videos, and artwork
  • Managing and structuring Zoho CRM –Auto-responder Campaigns, Workflows, Email Templates, and Reporting
  • Delivering online product presentations to prospects
  • Software Sales (ERP/PLM)
MarketingLead Generation

Airtel

Marketing Intern

Jun 2015Aug 2015 · 2 mos · Lucknow Area, India

Education

MICA | The School of Ideas

Digital Marketing and Communications

Jan 2021Jan 2022

Army Institute Of Management

Master of Business Administration (M.B.A.)

Jan 2014Jan 2016

University of Lucknow

Bachelor of Commerce (B.Com.) — Business/Managerial Economics

Jan 2010Jan 2013

Rashtriya Military School, Ajmer, Rajasthan

High School — Mathematics and Computer Science

Jan 2003Jan 2010

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