Udipta B.

Product Engineer

Singapore, Singapore13 yrs 6 mos experience
AI Enabled

Key Highlights

  • 16 years of experience in AI and Digital Transformation.
  • Achieved 1,300% growth in client base at Adobe.
  • Successfully launched multiple blockchain projects.
Stackforce AI infers this person is a seasoned professional in MarTech and AI-driven digital transformation.

Contact

Skills

Core Skills

AiGo-to-market StrategyBusiness DevelopmentMarketing LeadershipDigital MarketingAffiliate Marketing

Other Skills

Generative AICommunity GrowthUser AcquisitionToken ReleaseDEX OfferingCRM SoftwareMarketing MetricsPositioning (Marketing)Marketing CampaignsConsultative SellingStartupsTeam LeadershipBlockchainWeb3Web Analytics

About

16 Years' Experience in AI, Data, Digital Transformation, and GTM Strategies at Leading Tech Companies

Experience

13 yrs 6 mos
Total Experience
2 yrs 1 mo
Average Tenure
9 mos
Current Experience

Adobe

Firefly Enterprise Senior Specialist

Aug 2025Present · 9 mos · Singapore · Hybrid

  • Enabling brands to pioneer creative transformation with Generative/Agentic AI
Generative AIAI

Various

CMO

Apr 2024Aug 2025 · 1 yr 4 mos · London Area, United Kingdom · Hybrid

  • Thravos - Aug 24 - Aug 25
  • Drove community growth,achieving 86,000+ followers on X
  • Generated 70,000 pre-beta users through an incentive-driven registration program
  • Bowled.io - Apr 24 to Aug 24
  • Drove the successful BWLD token release, reaching a $75M peak market cap
  • Orchestrated Bowled.io's Initial DEX Offering on DaoMaker, achieving 86X oversubscription (valued at $5M)
Community GrowthUser AcquisitionToken ReleaseDEX OfferingGo-to-Market Strategy

Salesforce

2 roles

Specialist - Data Cloud

Feb 2023Apr 2024 · 1 yr 2 mos

  • Delivered AI and Data Cloud solutions for enterprise clients across ASEAN. Advised C-level executives on AI adoption and shaped product strategy with market insights. Ranked Top 10 in APAC, exceeding quota by 49%.
CRM SoftwareMarketing LeadershipMarketing MetricsAI

Specialist - Data & Personalization

Apr 2021Jan 2023 · 1 yr 9 mos

  • Developed AI-driven personalization strategies for enterprise clients using Salesforce Marketing Cloud. Advised on MarTech optimization, competitive analysis, and ROI modeling. Led strategic implementations to enhance customer engagement.
CRM SoftwareMarketing LeadershipMarketing MetricsAI

Rtb house

Head of Sales, Southeast Asia

Jul 2020Apr 2021 · 9 mos · Singapore

  • Led business development for a Deep Learning-based MarTech solution in SEA. Expanded market presence, increased ad revenue share, and secured top e-commerce clients. Developed and executed the P&L strategy for regional growth.
Positioning (Marketing)CRM SoftwareMarketing LeadershipMarketing MetricsBusiness Development

Nk bigstar private limited

Co-founder & Growth Head

Jul 2019Jul 2020 · 1 yr

  • Founded Northeast India’s premier VOD platform in partnership with NK Production. Led business development, MarTech integration, and platform architecture. Scaled to 250K+ MAUs in four months, setting the foundation for 15 new OTT platforms in the region.
Positioning (Marketing)CRM SoftwareMarketing LeadershipMarketing MetricsMarketing CampaignsBusiness Development

Adobe

4 roles

Head Of Advertising Cloud - Southeast Asia

Promoted

Nov 2018Jun 2019 · 7 mos · Singapore

  • Led Adobe Advertising Cloud’s expansion across Southeast Asia, driving enterprise adoption and AI-driven advertising. Built a regional performance marketing team and offshore consulting operations. Scaled client base from 3 to 42, achieving 1,300% growth with 88% retention.
CRM SoftwareMarketing MetricsMarketing CampaignsMarketing Leadership

Group Director - Adobe Advertising Cloud

Jan 2018Nov 2018 · 10 mos · Singapore

CRM SoftwareMarketing MetricsMarketing CampaignsMarketing Leadership

Account Director - Adobe Advertising Cloud

May 2016Dec 2017 · 1 yr 7 mos · Singapore

CRM SoftwareMarketing MetricsMarketing CampaignsMarketing Leadership

Account Manager - Adobe Advertising Cloud

Jun 2014May 2016 · 1 yr 11 mos · Singapore

CRM SoftwareMarketing CampaignsMarketing Leadership

Mediacom singapore

Digital Marketing Specialist

Jun 2012Jun 2014 · 2 yrs · Singapore

  • Developed and executed data-driven digital campaigns for Fortune 100 clients, including Dell, VW, and Shell. Optimized marketing strategies to maximize engagement and ROI. Led performance marketing initiatives across multiple industries.
CRM SoftwareMarketing CampaignsDigital Marketing

Rakuten

Account Manager

Sep 2011Mar 2012 · 6 mos · London Area, United Kingdom

  • Managed top-tier merchant accounts for Internet Retailer Top 500 and Hitwise 100 brands. Led affiliate marketing strategy, publisher recruitment, and high-impact partnership negotiations. Secured premium placements to drive revenue growth.
Marketing CampaignsAffiliate Marketing

3m

Ecommerce Project Consultant

Jun 2011Aug 2011 · 2 mos · London Area, United Kingdom

  • Consulted on eCRM, SEM, and website usability solutions. Optimized digital strategy to drive a 100% increase in sales by Dec 2012.

Aspire systems

2 roles

Marketing Executive (Online)

May 2009Sep 2010 · 1 yr 4 mos · Greater Chennai Area

  • Executed digital marketing strategies for SaaS and Web 2.0 business units. Led lead generation, brand awareness, and online visibility initiatives. Developed data-driven campaigns to optimize engagement and conversions.

Intern - Business Development and Marketing

Jan 2009May 2009 · 4 mos · Greater Chennai Area

Education

Hult International Business School

Master of Digital Marketing — Digital Marketing

Jan 2010Jan 2011

University of Madras

Bachelor of Science

Jan 2004Jan 2007

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