Vidhi Gupta

Program Manager

Hyderabad, Telangana, India3 yrs 9 mos experience

Key Highlights

  • Expert in pricing and demand strategy for e-commerce.
  • Strong leadership experience in Toastmasters and Youth Red Cross.
  • Proven track record in optimizing operations and project management.
Stackforce AI infers this person is a data-driven e-commerce strategist with strong operational and leadership capabilities.

Contact

Skills

Core Skills

Pricing StrategyDemand ManagementAssortment ManagementData AnalysisOperations ManagementStrategic PlanningProcess OptimizationProject ManagementTeam CoordinationCommunication StrategyIt ManagementMobile Device ManagementLeadership

Other Skills

PricingDemand StrategyData-backed MerchandisingSearch InsightsFestival-specific PlanningSQLRCA AnalyticsAssortment StrategyCustomer Behavior AnalysisGoogle SheetsVendor ManagementCommunicationOperations AdministrationGoogle WorkspaceTeam Management

About

Change is the never end of true learning - Leo Buscaglia Currently at Zepto, I handle pricing, demand strategy for Bev/Frozen super category, driving GMV growth through data-backed merchandising, search insights, and festival-specific planning. My work spans managing Pan-India pricing across key categories, improving ATC through Search × RCA analytics, and shaping inventory and visibility strategies in collaboration with cross-functional teams. I’ve worked with global teams and across diverse industries, moving from MNCs like Schneider Electric and Google to the startup ecosystem at Mesa School of Business, learning how to operate in both structured corporate environments and fast-paced 0→1 setups. My past leadership roles as General Secretary of Youth Red Cross, VIT and President of Schneider Electric Toastmasters strengthened my communication, networking, and people-management skills. Inspired by Azim Premji, I hope to build a career grounded in impact while creating room for meaningful philanthropy in the long run.

Experience

3 yrs 9 mos
Total Experience
11 mos
Average Tenure
11 mos
Current Experience

Zepto

Senior Manager 1 - Program Manager

Jun 2025Present · 11 mos · Bengaluru · On-site

  • Sell Side - Bev/Frozen category - August to present
  • Manage Pan-India pricing for four key categories(Cold Drinks & Juices, Ice Creams & More, Tea, Coffee & More, Frozen Food), ensuring competitiveness and margin balance.
  • Forecast festival demand and plan inventory, aligning POs with expected spikes and improving merchandising visibility.
  • Collaborate with cross-functional stakeholders to increase impressions and visibility across wireframes, flash sales, and search placements to drive GMV growth.
  • Conduct deep-dive RCAs using SQL and dashboards to resolve pricing issues quickly and accurately.
  • Drive ATC improvement for high-search-volume terms by identifying and fixing category-specific issues.
  • Making H1 plans and creating product bundles to boost GMV during festive seasons
  • Center of Excellence - June to August
  • Led FMCG selection and assortment strategy across 1,200+ stores, ensuring the right product mix based on GMV performance, customer use-cases, and search insights.
  • Revamped Home Needs, Toys & Sports, and Stationery assortments by analysing GMV, search volume, and customer behaviour to drive relevance and conversions.
  • Rebuilt Protein & Nutrition and Pet Care assortments by identifying high-potential stores using search and sales data, resulting in a more targeted offering.
  • Improved platform ATC by developing a Search × RCA dashboard to identify gaps and enhance add-to-cart rates.
PricingDemand StrategyData-backed MerchandisingSearch InsightsFestival-specific PlanningSQL+3

Mesa school of business

Operations Associate

Jan 2024Jun 2024 · 5 mos · Bengaluru, Karnataka, India

  • Optimize admission tracking by automating Google Sheet processes across all stages of admissions, saving 180 hour
  • Boost applicant reach 90%: streamline communication, implementing Superfone CRMs, manage Meritto platform
  • Own and manage end to end operations of the stage 1 of admissions and coordinate logistics for 60+ info session
  • Increase BOF lead conversion 44% in stage 1: analyze trends, improve communication as admissions counselor
Google SheetsStrategic PlanningVendor ManagementCommunicationOperations AdministrationOperations Management

Google

Project Management Apprentice

Feb 2023Jan 2024 · 11 mos · Hyderabad, Telangana, India · On-site

  • Develop T&S Assistant, Lens and Labs communication strategy: newsletter, increasing reach 40%, drive team meets
  • Drive quarterly plan, delivery, and score of team’s OKRs (key objectives and results) and own central tracking of OKR
  • Create structured visibility by updating source of truth tracker (Taskflow) weekly, increasing team efficiency 10%
  • Track 30+ GenAI bugs, automate SLA reminders, increasing bug management efficiency by 20%
  • Awards:
  • Received two Peer bonuses and one Spot bonus for SPOT implementation, newsletter, etc.
Project ManagementGoogle WorkspaceTeam ManagementTeam Coordination

Schneider electric

3 roles

Engineer - Endpoint Management

Aug 2022Feb 2023 · 6 mos

  • Troubleshoot 100+ critical issues in mobile devices in MDM or MAM mode, using Microsoft Intune, Lookout
  • Deploy 20+ Line of business applications for internal business units, iOS and Android devices
  • Collaborate with stakeholders from Lookout, Microsoft, and Apple to address antivirus, Wi-Fi, and VPN issues
  • Own the clean up of 20+ older, unused app, versions in Microsoft Intune for Android/iOS, improving efficiency 30%
  • Trainings/Awards:
  • Made all KBAs for level 2 and level 1 service desk on issues resolving
  • Received Step Up Points 10 times for app cleaning initiative, university acceleration program, etc.
  • Employee of the month in July 2022 in GTS for IE to Edge project
Microsoft IntuneMobile Application ManagementIT Service ManagementVendor ManagementIT ManagementMobile Device Management

GET

Aug 2021Aug 2022 · 1 yr

  • Endpoint and Mobility

Intern

Feb 2021Jul 2021 · 5 mos

Toastmasters international

President

Jul 2022Jan 2023 · 6 mos · Bengaluru, Karnataka, India

  • Smedley award for highest renewals
  • Mentored 10 members and Google Toastmasters Club
  • Organized Area contest
  • Award:
  • Outstanding Contribution in Toastmasters D92
Leadership

Vgs and technologies private limited

Intern

May 2019Jun 2019 · 1 mo

  • Learnt about STM32 and 8051 microcontroller family.

Education

Masters' Union

PGP — TBM

Jun 2024Sep 2025

Vellore Institute of Technology

Electrical — Electronics and Communications Engineering

Jan 2017Jan 2021

Sri chaitanya junior college, DD Colony

Telanga State Board — class XII

Jan 2015Jan 2017

Gitanjali Devshala

ICSE — Class X

Jan 2002Jan 2015

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