Parag Poddar

CEO

Gurugram, Haryana, India11 yrs 11 mos experience

Key Highlights

Proven expertise in product marketing and management.
Strong leadership in developing go-to-market strategies.
Successful track record in brand management across geographies.

Stackforce AI infers this person is a Product Marketing and Strategy expert in the SaaS industry.

Contact

parag.poddar89@gmail.com LinkedIn

Skills

Core Skills

Gtm StrategyBrand ManagementMarketing StrategyProduct MarketingProduct Management

Other Skills

Business StrategyCompetitive AnalysisCompetitive IntelligenceContent MarketingCustomer Relationship Management (CRM)Demand GenerationDigital MarketingGo-to-Market StrategyGrowth MarketingGrowth StrategiesIntegrated MarketingLeadershipMarket ResearchMarketingMarketing Campaigns

About

Experienced Product & Marketing Professional with in-depth expertise in building product, marketing strategy and leading teams to deliver proven results Specialities: Marketing | Go To Market |Product Management | Product Marketing | Brand communications | Digital marketing | Media relations across multiple geographies.

Experience

Sutherland

Head of BFSI Marketing

Aug 2024 – Present · 1 yr 7 mos · Gurugram, Haryana, India · Remote

GTM StrategyIntegrated MarketingDemand GenerationBrand Management

Synaptic

Head of Marketing

Oct 2022 – Aug 2024 · 1 yr 10 mos · Gurugram, Haryana, India · On-site

Marketing StrategyGo-to-Market StrategyLeadershipProduct MarketingDigital MarketingSocial Media Marketing+6

Razorpay

Associate Director, Product Marketing (Payments Head)

Aug 2021 – Oct 2022 · 1 yr 2 mos · Bangalore Urban, Karnataka, India

Product MarketingProduct ManagementProduct StrategyProduct LaunchPositioning (Marketing)Go-to-Market Strategy+8

Innovaccer

3 roles

Associate Director, Product Marketing

Promoted

Jan 2021 – Aug 2021 · 7 mos

Customer Relationship Management (CRM)

Senior Product Marketing Manager

Jan 2020 – Jan 2021 · 1 yr

Marketing Manager

Apr 2018 – Jan 2020 · 1 yr 9 mos

Authbridge research services

Marketing Manager

Jun 2016 – Apr 2018 · 1 yr 10 mos · Gurgaon, India

Full stack Marketing- Product Marketing, GTM Strategy, Marketing Campaigns, Brand Management, Marketing Communications, Product Launches, Media Relations

Product MarketingGTM StrategyMarketing CampaignsBrand ManagementMarketing CommunicationsProduct Launches+1

Nucleus software exports limited

Product Marketing Manager

May 2014 – Jun 2016 · 2 yrs 1 mo · Noida, Uttar Pradesh, India

Product Management and Marketing for Banking Suite for Multiple Geos. across the Globe

Ncdex

Management Consultant

Apr 2013 – Jul 2013 · 3 mos · Indore, Jaipur, Delhi

Development of a holistic marketing plan for value chain participants(including impact analysis) with special focus on oilseeds
Developed a go-to-market plan for the company from the insights gained through primary market research across Rajasthan & Madhya Pradesh
Established Financial Feasibility of the developed market strategy through impact analysis of key metrics like RoI & Net Margins
Learnt about the trading strategies used by value chain participants (hedgers) & functioning of the Futures commodities market

Cognizant technology solutions

Consultant

Jan 2011 – Jan 2011 · 0 mo · Kolkata

Technical- Prediction of the closest match for an incorrectly typed string using advanced algorithms (Edit Distance Algorithm)
Developed code in C language for comparison between strings/words to suggest alternatives
Achieved 82% accuracy in correctly predicting the desired input for a repository of 800 words

Recom- an entrepreneurial initiative by students of entrepreneurship development cell, besus

Co-Founder

Jan 2010 – Mar 2010 · 2 mos · Kolkata

Recognized amongst Top 30 student start-ups by National Entrepreneurship Network (NEN)
Facilitated computer literacy across villages through establishing a supply chain for computers from Universities and corporate giants to the villages
Managed the Finance of the start-up
Successfully involved Capgemini and CTS in the business model and convinced them to donate computers to the initiative
Successfully executed a pilot project in B.E. Model School

Reliance communications

Consultant

Jan 2010 – Jan 2010 · 0 mo

Roll Out of 15 new GSM sites in Kolkata Circle of Reliance Communications for enhancement of Coverage and Capacity
Supervised teams for proper installation of electronic & transport equipment at sites
Developed MIS trackers for solo/colo sites
Analyzed network traffic density pattern & suggested cost optimization by capacity utilization of equipment